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Beyond the Reference Desk Starting a text reference service at your library Kimberly Vardeman & Ian Barba 1001 Great Ideas, TLA April 2012
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Start a Text Message Reference Service Poster

Jun 29, 2015

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Created by Kimberly Vardeman and Ian Barba, Texas Tech University Libraries. Information from the poster presented at TLA's 1001 Great Ideas, April 2012.
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Page 1: Start a Text Message Reference Service Poster

Beyond the Reference DeskStarting a text reference service at

your library

Kimberly Vardeman & Ian Barba1001 Great Ideas, TLA April 2012

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HOW DOES THE REFERENCE MEDIUM SHAPE THE EXPERIENCE?

Convenience ComplexityAvailability PersonalNew Technology Traditional

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How to Market Your Text Reference Service

• In printed materials at your library and campus• Place webpages and links on your library

website• Stories and/or ads in news media• Announcements in campus-wide emails and

listservs• Reminders in face-to-face or email reference• Reminders during special library events, e.g.,

student orientation and library tours

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Provide instruction on how to use the service in your marketing materials.

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Peak Times for Text Messages Received

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Types of Questions Received

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For more information, contact:

Kimberly VardemanReference LibrarianTexas Tech [email protected] 806-742-2238 x 297

Ian BarbaLTMS LibrarianTexas Tech [email protected]