Squirro – © 2013 Nektoon AG Context Intelligence Squirro: Your Data in Context
Jan 14, 2015
Squirro – © 2013 Nektoon AG
Context IntelligenceSquirro: Your Data in Context
Use Cases- Crisis Monitoring- Insurance Watch- Market Watch- HR Watch- Service Watch- Finance Watch- Social Media- Public Data & Civil Society- University Course Admission
Squirro – © 2013 Nektoon AG 3
Top and Bottom Line Impact (ROI ≈ 25-30% p.a.)
Revenue relevant
Finance Watch Market Watch
Cost cutting
HR Watch Service Watch
Context Intelligence impacts any data driven business – unearth ‘Gold’ (i.e. meaning) in data
Sources: BRM Business 2012,, Gartner 2013,, own analysis
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Get a real-time news stream about your company, employees and other stakeholders
‑ Eliminate social media and news blind spots
‑ Avoid missing crisis related stories in social media sites (e.g. Twitter), user forums (e.g. Disqus), blogs (e.g. Wordpress), news sources (e.g. Newsgator)
Crisis Monitoring
‑ News feeds‑ Social media feeds‑ Internal reports
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Get the context of claims by including the actual weather data
‑ Deep dive into which area was really struck by extreme weather events
‑ Real-time weather feeds to trigger alerts
Insurance Watch
‑ Public weather data feeds‑ Insurance specific databases
and knowledge sources
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Get actionable intelligence on your company, brand and competitors.
‑ Automatically identify and zoom-in on issues of concern
‑ Topic specific filters to monitor the information that matters
Market Watch
‑ News feeds‑ Social media feeds‑ Internal reports
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Immediate access to the most relevant CVs, employee profiles or applications for any geography, job type, contract type…
‑ Industry specific filters to drill down to the essential (Job profiles, skill sets, …)
HR Watch
‑ CV or profile database‑ Textual descriptions of job
profiles
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Enable context to fully understand helpdesk and application status messages
‑ Massively decrease end-user response times
‑ Understand unstructured helpdesk tickets in context of your application status and open cases
Service Watch
‑ Internal helpdesk and application monitoring tools
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Context to stock price movements
‑ The background story to any stock
‑ Essential company data ‑ Direct search on Executives ‑ Alerts and triggered by certain
market conditions
Finance Watch
‑ Public news feeds‑ Closed business sources such
as Reuters, Dun & Bradstreet, Bloomberg
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Get down to the actual tweet that caused the uptick in traffic
‑ Sentiment analysis to understand who says what and how
‑ Direct access to each twitter profile including influence scores
‑ Create alerts based on certain stream conditions
Social media analysis
‑ Public Twitter Feeds‑ Extendable to other social
media networks
http://squirro.com/resources
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ The Center for Public Integrity tracks which pro-business non-profits foot bill for which judicial seminars
‑ Connect the dots between judges, their current rulings and engagement in seminars
‑ Get profiles of judges and non-profits involved
Public data & civil society analysis
‑ Public news feeds‑ Juridical databases‑ Rulings databases
http://www.publicintegrity.org/2013/03/28/12368/corporations-pro-business-nonprofits-foot-bill-judicial-seminars (Squirro integration Not Live)
Squirro – © 2013 Nektoon AG
Use Case
Sources
Demo Link
‑ Tap into digital landfills of internal unstructured reports on courses and admissions
‑ Analysis of positive and negative trends in admission
University course admission analysis
‑ Internal university reports
http://squirro.com/resources
About Squirro
Squirro is the leader in Context Intelligence, combining structured and unstructured data to provide the ‘Why’ behind the data. It’s context that turns disparate data points into a story.
Squirro delivers a personalized, real-time contextual stream from the sea of information directly to your workplace. It’s based on Squirro’s digital fingerprint technology connecting personal interests and workflows while learning and refining as user interactions increase.
'So What?' Achieving this reduces searching time by 90%, significantly reducing cost and allows for better, more effective decision-making.
Squirro: Your Data in Context.
Contact Us
Tel CH: +41 44 586 98 98Tel US: +1 650 353 93 68Email: [email protected]
Web: www.squirro.comTwitter: twitter.com/mysquirroFacebook: facebook.com/squirro
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