2017/2018 at Thorndon Park Moonlight Markets Sponsorship Proposal Providing a quality lifestyle
20 17 / 20 18
at Thorndon Park
Moonlight Markets
Sponsorship Proposal
Providing a quality lifestyle
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets1
“The Moonlight Markets are truly first class and are regarded as one of the largest market offerings in South Australia.”
The annual Moonlight Markets continue to deliver an exceptional experience for the whole family. With an average nightly attendance of 10,000 people from all over metropolitan Adelaide and outer lying areas. The Moonlight Markets at Thorndon Park are truly first class and are regarded as one of the largest market offerings in South Australia.
Planning has commenced for the 2017/2018 season and we are looking to develop a partnership with your business. Council wants to ensure the Moonlight Markets deliver a family event that supports local businesses, encourages tourism, showcases our business partners and local talent.
Council is very excited to present this sponsorship proposal to you. We look forward to your potential participation and contribution to the 2017/2018 Moonlight Markets.
Paul Di Iulio Chief Executive Officer
INTRODUCTION
Providing a quality lifestyle
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets 2
MOONLIGHT MARKETS
Dates
The 2017/2018 Moonlight Markets will be held on the following dates:
» Friday 3 November 2017
» Friday 1 December 2017
» Friday 2 February 2018
» Friday 2 March 2018
Location
Thorndon Park is valued for its natural, native landscape, vast open space, as a place for people to come together and enjoy for leisure and informal activity. It is a memory-making place and provides the community with an idyllic, natural oasis or retreat in an urban environment.
Now in the sixth year, the annual Campbelltown Moonlight Markets continue to deliver a fun filled event for all ages.
This free family event is held in Thorndon Park, Paradise on the first Friday of November, December, February and March each year, from 6pm - 10pm.
Each Market features over 100 artisan craft and fashion stalls and showcases the Flavours of Campbelltown Food Trail vendors. Music and entertainment are enjoyed by the crowd, with craft activities and a large playground for the children.
In the 2016/2017 market season, nearly 130 surveys were collected from visitors, providing valuable details for future planning of the markets.
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets3
In support of this signature event the Campbelltown City Council is offering exclusive sponsorship opportunities to selected partners.
These markets attract over 40,000 visitors annually and inject approximately $1 million into the local economy of Campbelltown.
Sponsorship Levels on offer are:
» Gold
» Silver
» Bronze
» Supporting
Details on ‘return on investment’ are listed in the adjoining pages. Council will continue to review sponsorship opportunities and provide sponsors with additional prospects as they arise.
SPONSORSHIP OPPORTUNITIES
WHERE ATTENDEES COME FROM
Metropolitan Adelaide
Campbelltown Council Area
Where Attendees Come FromEVENT RATING BY ATTENDEES
Excellent
Good
Average
Poor/Very Poor
Excellent
Good
Average
Poor/Very Poor
Providing a quality lifestyle
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets 4
PLATINUM SPONSOR$10,000 (ex GST)
Advertising, Marketing and Logo Representation on
» Naming rights of an activity at the Moonlight Markets – to be negotiated
» TV Screen Promotion Program displayed in Council foyer, The ARC Campbelltown and Library (scrolling display) – Subscribers will be entitled to a 15 second advert that will be displayed during the Moonlight Market season - Art work to be supplied
» Facebook advert on the Moonlight Markets pages – Art work to be supplied
» 1 x Snippet advert – quarterly rate notice insert – approximately 1/3 page advert. Artwork to be supplied
» Opportunity to provide prizes for media or promotional activities
» Logo placement on Moonlight Market banner* » Logo placement on all promotional material* » Logo placement in all social media* » Profile on Moonlight Markets Facebook Page » Acknowledgement within any publicity
achieved.
* Logo size and position at the appropriate level
At the Event
» Free stall site and 3x3 marquee with trestle and lighting at each of the 4 Markets
» Your business banner displayed at each of the 4 Markets - location as negotiated with the Event Coordinator
» Additional opportunities to promote your business at the event in discussion and approved by the Event Coordinator
Post Event
» Certificate of appreciation.
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets5
GOLD SPONSORSHIP $7,000 (ex GST)
Advertising, Marketing and Logo Representation on
» TV Screen Promotion Program displayed in Council foyer, The ARC Campbelltown and Library (scrolling display) - Subscribers will be entitled to a 15 second advert that will be displayed during the Moonlight Market season - Art work to be supplied
» Logo placement on Moonlight Market banner*
» Logo placement on all promotional material*
» Profile on Moonlight Markets Facebook Page
» Acknowledgement within any publicity achieved
» Logo placement in all social media.
* Logo size and position at the appropriate level
At the Event
» Free stall site and 3x3 marquee with trestle and lighting at each of the 4 Markets
» Banner displayed at each of the 4 Markets » Additional opportunities to promote your
business at the event in discussion and approved by Council’s Event Coordinator
Post Event
» Certificate of appreciation.
SPONSORSHIP PROPOSAL | 2017/18 Moonlight Markets 6
SILVER SPONSORSHIP$4,000 (ex GST)
BRONZE SPONSORSHIP$1,500 (ex GST)
Advertising, Marketing and Logo Representation on
» Logo placement on Moonlight Market banner*
» Logo placement on all promotional material*
» Logo placement in all Council social media*
* Logo size and position at the appropriate level
At the Event
» Free stall site and 3x3 marquee with trestle and lighting at each of the 4 Markets
» Banner displayed at each of the 4 Markets
Post Event
» Certificate of appreciation
At the Event
» Logo displayed at each of the 4 Markets
or
» Indirect promotion of products or services distributed to each of the 100 Market Stallholders.
Post Event
» Certificate of appreciation
Providing a quality lifestyle
Providing a quality lifestyle
CONTACT US
Lyn Townsend Manager Governance and Community Interactions
Phone 8366 9234Mobile 0418 786 532Email [email protected]
Cassandra DouglasEvent Coordinator Community Services and Social Development
Phone 8366 9209Mobile 0408 832 327Email [email protected]
The four Markets offer a unique opportunity to showcase your business. I hope you will consider partnering with Campbelltown City Council. Please feel free to contact either of the following officers to discuss the sponsorship levels or for any questions regarding this document: