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Special Pull-Out Section

2 Overview Of Findings

3 Right Direction Or Wrong Track

4 Support for Mayor and New City Charter

5 Vision & Leadership

6 What Are the Most Important Issues?

7 Rating Quality of Life Factors

7 Quality of Life Rating

8 Quality of Life Rating Over the Next 5 Years

8 Escambia as a Place to Live

9 All Voters Migration

9 18-25 Migration

10 Voters’ View of the Escambia County Economy

10 Waterfront

11 Background

ESCAMBIA COUNTY VOTER SURVEY - QUALITY OF LIFE -

2011

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ESCAMBIA COUNTY VOTER SURVEY - QUALITY OF LIFE - 2011 Presented by &

Since 2008, the Better Pensacola Fo-rum has annually commissioned the na-tional polling fi rm Mason-Dixon Polling & Research, Inc. to survey registered voters in Escambia County and produce a Qual-ity of Life Survey that gauges the voters attitudes towards local issues, leadership, expectations and plans for the future.

Jerry Maygarden, the executive direc-tor of the Better Pensacola Forum from 2008-2010, sees the survey as a valuable tool for county and city leaders.

“The first survey created a baseline to measure how the citizens feel about our progress,” said Maygarden in a 2009 in-terview with the Independent News. “We want to help local policy makers to choose wisely. We also want them to know that someone is going to set a new standard for accountability.”

The first survey in 2008 showed vot-ers were concerned about their jobs and jobs for their children. Only one in four voters believed the City of Pensacola and Escambia County were headed in the right direction. They questioned the leadership ability of city and county officials, their vision and plans for the future. Mason-Dixon said that these were some of the lowest scores of any community that it had surveyed.

Since then, the City of Pensacola has turned over the majority of its city council, passed a new charter and elected its first strong mayor. Escambia County elected a new sheriff, superintendent of schools and replaced its county administrator.

The 2011 Quality of Life Survey was

commissioned as a joint effort of Better Pensacola Forum and Pensacola Young Professionals (PYP). The survey contin-ues to document anxiety about economic conditions and job security. However, the findings also reveal continued positive trends and improvements in attitudes and confidence in progress being made, particularly in the City of Pensacola.

These improvements are anchored by a shared vision, confidence in the leader-

ship and plans for the city’s revitalization and a sense that things in the city are headed in the “right direction.” These improvements are in response to the new city charter, a stronger and more ac-countable form of city government and progress in the signature economic devel-opment effort on the city’s waterfront.

Critical quality of life factors continue to receive net negative ratings, including public education, job opportunities, af-fordable housing, crime/public safety, and effectiveness of elected leadership.

On the economic development front, there is new leadership with the new

Pensacola Bay Area Chamber of Com-merce President/CEO Jim Hizer, new Escambia County Administrator Randy Oliver and the administrative team that newly-elected Pensacola Mayor Ashton Hayward has assembled.

The Pensacola Chamber’s Vision 2015 initiative was launched in 2010. It is a job creation program focused on recruiting new businesses, helping local businesses expand and strengthening the part-

nerships between the military and the private sector in the Pensacola Bay Area. It has set a goal of creating 3,000 new jobs in the next five years. This more ro-bust structure supports a more effective and accountable economic development effort. There is also the Escambia-Santa Rosa economic development collabora-tion that will hopefully bring greater regional leadership and coordination. The voters’ optimism for these initiatives is reflected in this survey.

The 2011 Quality of Life Survey also documents striking differences of opinion between voters who reside in the

City of Pensacola and those who reside in the suburbs outside of the municipal-ity of Pensacola.

Survey results from 2011 show that 85 percent of city residents said that they are “familiar with and confident in the vision, plans and leadership for the re-vitalization of (their) city of Pensacola.” This is a 28-percentage point increase over 2010 survey results. The dramatic increase in voter confidence in the city ’s vision, direction and leadership provide Pensacola officials with political capital.

With this capital city leaders, elected and otherwise, have an opportunity to more aggressively develop, invest in, and implement policies to improve the qual-ity of life for city residents.

It may also be that Pensacola’s current and present progress provides greater Escambia an example and con-fidence to make similar improvements towards meeting the needs and expecta-tions of residents countywide.

“With our quality of life , our vibrant downtown, world-class bays and beaches and the caliber of people who live here, why the heck wouldn’t you want to live here?” asked Mayor Hayward.

He also has a challenge for city and county voters. Once we can get our citizens to buy in to what a great home we have, then we can sell this place to the outside world,” said the Mayor. “We need to be proud of where we live and tell the world we want them to join us.

“There’s no reason why we can’t be successful.”

“With our quality of life, our vibrant downtown, world-class bays and beaches and the caliber of people who live here, why the heck wouldn’t you want to live here?” Mayor Ashton Hayward

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Pensacola & Escambia Co.: Right Direction or Wrong Track

CITY OF PENSACOLA: RIGHT DIRECTION OR WRONG TRACK (CITY VOTERS)

ESCAMBIA COUNTY: RIGHT DIRECTION OR WRONG TRACK (ALL ESCAMBIA VOTERS)

Not Sure 4%

Right Direction

78%

Wrong Track

18%

Not Sure 19% Right

Direction 47%

Wrong Track

35%

RIGHT DIRECTION OR WRONG TRACK

An overwhelming majority (78 per-cent) of Pensacola City voters say that the city is on the “Right Direction.” This is a 20-percentage point increase over 2010 (59 percent). In fact, the positive trend has made significant jumps each year since 2008.

Trend – Pensacola in Right Direction2008 2009 2010 2011

26% 44% 59% 78%

Only 47% of Escambia County voters, both inside and outside the city limits, say that the county is headed in the right direction. This is a marginal 2-percentage point increase over 2010, but it is also the fourth straight year of improvement.

Trend – Escambia County in Right Direction2008 2009 2010 2011

22% 35% 45% 47%

Pensacola voters’ optimism extends to Escambia County as a whole with 72 percent of city voters say-ing that the county is headed in the right direction also. Just 44 percent of suburban voters think that the city of Pensacola is headed in the right di-rection, and even fewer (41 percent) suburban voters say that Escam-bia County is headed in the right direction.

According to Mason-Dixon, these differences are driven by the real and mean-ingful progress being observed in the City of Pensacola’s gover-nance and revitaliza-tion of the downtown, as evidenced in subse-quent findings in this survey.

Courtney Peterson, Pensacola Young Professional ’s Economic Develop-

ment chair, agrees. “ The change in the structure of our government gives our people hope that there is a more streamlined method for change to oc-

cur in a positive manner, said Peterson, who is a city resident. “ The voters now have someone who is accountable for things to happen.”

Plaza de Luna / photo courtesy of The City of Pensacola

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How would you rate the performance of Ashton Hayward as mayor of Pensacola?

Positive Rating

70%

Negative Rating

24%

Not Sure

5%

Agree or Disagree: The new city charter and strong mayor form of government will give Pensacola a greater opportunity for successful

management of economic development and core city services.

Agree 70%

Not Sure9%

Disagree 21%

SUPPORT FOR MAYOR AND NEW CITY CHARTERNEW CITY CHARTER

Seventy percent of the voters surveyed agree that the new city charter and strong mayor form of government give Pensacola a greater opportunity for successful man-agement of economic development and core city services. The positive votes broke down to 80 percent of city voters agree-ing and 69 percent of the suburban voters agreeing.

Attorney Crystal Spencer, who chaired the Pensacola Charter Review Commis-sion, was not surprised by the survey results. “The charter referendum passed with nearly a 10-point margin,” said Spencer. “That’s close to being a mandate, especially in Pensacola, where if you ad-vocated anything concerning change you were behind the eight ball.”

Spencer also led the effort to pass the charter referendum. She believes that City has great natural resources and the people to move the City forward, but the council-city manager form of government wasn’t effective.

“What we needed was a strong leader that was accountable to the people,” said Spencer. “This survey shows that the citi-zens feel empowered by their new mayor. I’m very optimistic about the future of Pensacola.”

MAYOR ASHTON HAYWARDAshton Hayward was sworn in January

2011 as Pensacola’s fi rst strong mayor under the new charter. He has had one of the most successful fi rst years of any previous Pen-sacola mayor, city council or city manager.

Pensacola city residents give Mayor Ash-ton Hayward a solid job performance rating of 70 percent.

According to Mason-Dixon, this rating is great news for any elected o� cial, but in this anti-government, anti-politician environ-ment, it is even more remarkable.

Mayor Hayward takes job creation seri-ously and has traveled extensively recruit-ing employers to Pensacola.

“It’s our job to tell the rest of the state and the nation that Pensacola can compete and be successful,” said Mayor Hayward. “That’s the biggest challenge we have–nobody knows who we are. Our message needs to be the same whether it’s the city, county or chamber.”

Mayor Hayward partnered with the Florida Fish & Wildlife to help lure Hobbs-SeaWorld Marine Enhancement Center to Bruce Beach. The opportunity arose from a visit the mayor made to Hobbs-SeaWorld’s headquarters.

“I believe that the passing of the charter was a tipping point for this com-munity,” said Hayward.

“In my heart of hearts, I believe that in the next decade Pensacola will be a place where people want to move, open their businesses and live with their families.”

Mayor Ashton Hayward

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VISION & LEADERSHIPESCAMBIA COUNTY

Countywide, 54 percent of the voters say that they are “familiar with and confident in the vision, plans and leadership for economic development for Escambia County.”

This is a 20-point improvement over the 2009 survey, and 8 points better than last year.

The City voters are slightly more positive about county leadership than the suburban voters–58 percent to 52 percent.

Trend – Confidence in County Leadership - POSITIVE RATING2008 2009 2010 2011

42% 34% 46% 54%

“The Board of County Commissioners has taken a strong position on economic de-velopment and agreed to do whatever it takes to get things done,” said Escambia County Commissioner Kevin White (R-District 5). “Hiring Randy Oliver as county administra-tor was a huge positive step. We have a great sta� and Randy lets them do their jobs. “

CITY OF PENSACOLACity voters are very pleased with their

leadership, vision and plans for economic development, with 85 percent saying that they are “familiar with and confident in the vision, plans and leadership for economic

development of the City of Pensacola.” This is a 50-point improvement over two years ago and 28 points better than the 2010 survey.

Trend – Confidence in City Leadership - POSITIVE RATING2008 2009 2010 2011

42% 35% 47% 85%

This is the first year the positive rat-ings for leadership, vision and planning showed a wide gap between county and city governments. Courtney Peterson, PYP Economic Development Chair, believes the difference is the new strong mayor form of government for the City.

“Our economy hasn’t been great,” said Peterson. “We had the oil spill last year. I think the difference has to be the change in city government. It ’s the one thing people see as positive and will change things for the better in Pen-sacola.”

County Commissioner Gene Val-entino (R-District 2) agrees. “The new strong mayor has helped the City of Pensacola streamline its government,” said Valentino. “The county must do the same. We must have the political will to be bold.”

Of fshore Inland vessels at the Port of Pensacola / photo by Earl Caudell Photography 2010 Pelican Drop / photo courtesy of The City of Pensacola

City Hall / photo by Samantha Crooke

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WHAT ARE THE MOST IMPORTANT ISSUES?

Since the inception of the Quality of Life Survey, “Economy/Jobs” has been

identified by voters as the most important issue facing both Escambia County and the City of Pensacola, steadily climbing to record highs in 2011. County, city and community leaders have taken notice.

Most Important Issue Facing Escambia County

20111. Economy/Jobs 57%

2. Education 17%

3. Crime/Drugs 6%

4. Oil Spill 5%

5. Taxes/Govt Spending 6%


2. Oil Spill 30%


4. Education 8%

5. Crime/Drugs 7%


2. Education 12%

3. Poor Leadership 10%

4. Growth/Sprawl 8%

5. Crime/Drugs 6%


2. Education 15%



5. Crime/Drugs 6%

Most Important Issue Facing the City of Pensacola


2. Education 14%

3. Crime/Drugs 8%

4. Downtown Pensacola 5%

5. Poverty 4%


2. Oil Spill 21%


4. Crime/Drugs 7%

5. Education 6%


2. Education 17%

3. Downtown Pensacola 8%

4. Growth/Sprawl 7%





4. Education 8%

5. Crime/Drugs 5%

“To create jobs in the 21st century, it’s going to take public-private partnerships. You’re going to see more of that on federal and state levels. Pensacola and Escambia County are going to have to look at how to do things differently.” Mayor Ashton Hayward

“Vision 2015 is vital to our econo-my because only through a concert-ed effort by both the private and public sector can we bring jobs to Pensacola. Economic development is not just the role of government. It’s the role of our entire commu-nity to help this area prosper.”Bentina Terry, Gulf Power Com-pany Vice President of External Affairs & Corporate Services

“We have Saufley Field being developed into a private-sector economic engine. We already have aerospace and defense contractors looking at it. I think we will have 1,000 new jobs out there in three years. People will be amazed at what they will see in Escambia County in the next five years.”County Commissioner Wilson Robertson

“The city’s disparity study pro-vides the area an opportunity to build a stronger and more diverse business community. It will be a game-changer once its recommen-dations are implemented.”Lumon May, May’s Construction CEO

“I believe the sector plan in Beu-lah, near Interstate 10, has the potential to have a big impact, es-pecially if we get that interchange. That’s very promising.” County Commissioner Kevin White

“With the completion of the Maritime Park and the Downtown Technol-ogy Park, plus the demolition of the Main Street Treatment Plant, down-town Pensacola is poised to take off.”Collier Merrill, Pensacola Bay Area Chamber of Commerce Chairman, 2010-11

Workers at the Port of Pensacola / photo courtesy of The City of Pensacola

Community Maritime Park Development

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Quality of Life Rating

Poor 5%

Just Fair 47%

Total Positive Rating 48%

Good 43%

Excellent 5%

RATING QUALITY OF LIFE FACTORS

Voters are asked each year to rate 14 factors, ranging from environmental to educational to economic, that contribute to

the quality of life in a community. For 2011, 10 of the factors had single-digit changes.

The natural beauty and physical set-ting (83 percent) and the availability of outdoor parks, playgrounds and beaches (74 percent) continue to rank at the top of

the list. Public transportation (32 percent), effective leadership from elected offi-cials (27 percent) and job opportunities in one’s field (21 percent) continue to get the lowest ratings, although there has been a steady improvement in public transporta-tion and effective leadership since 2008.

The largest increases were in the availability of quality healthcare (55 to 69 percent) and affordable housing (34 to 45 percent). Double-digit increases were also seen in vibrant nightlife (43 to 52 percent) and cultural opportunities (39 to 49 percent).

QUALITY OF LIFE RATINGFor the first time, the majority of

Escambia County voters give negative ratings (52 percent) to the quality of life in the area. Only five percent rate the quality of life as “excellent.” The posi-tive rating, those who say “excellent” or “good,” was 48 percent–a 10-point drop from 2010.

Trend – Total Positive Rating2008 2009 2010 2011

51% 57% 57% 48%

There are meaningful variances be-tween demographic subgroups in the total positive rating:

RESIDENCE CITY OF PENSACOLA 37%ESCAMBIA SUBURBS 51%

SEXMALE 54%FEMALE 42%RACEWHITE 49%BLACK 43%

INCOMELESS THAN $40,000 50%$40,000 OR MORE 42%

EDUCATIONNON-COLLEGE GRAD 55%COLLEGE GRAD 36%

PARTYDEMOCRAT 47%REPUBLICAN 51%INDEPENDENT 44%

Plaza de Luna / photo courtesy of The City of Pensacola

Cecil T. Hunter Pool / photo courtesy of The City of PensacolaPalafox Market / photo courtesy of Visit Pensacola

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Quality of Life Rating Over the Next 5 Years

Deteriorate 6%

Same 56%

Improve39%

QUALITY OF LIFE RATING OVER THE NEXT 5 YEARS

There is some optimism that the qual-ity of life in Escambia will improve over the next five years–39 percent, which is a marginal improvement over last year (34 percent) and seven points better than the 2008 rating (32 percent).

The majority of Escambia County vot-ers (56 percent) say that the county will stay the same.

There was a 9 percentage point drop (15 percent in 2010 to 6 percent in 2011) in the percentage of voters who think the quality of life will deteriorate. This is the most significant drop since the first sur-vey, which also had 15 percent saying the quality of life would deteriorate.

Reasons for Deteriorating Quality of Life (Of the 6% Who Said “Dete-riorate”)

Poor leadership, vision and ac-tion from local government in addressing major issues

85%

No sense things will improve in the Foreseeable future

80%

Poor economic conditions 73%

Poor job opportunities 51%

Lack of entertainment/cultural activities

51%

Poor educational opportunities for yourself and your children

47%

Oil spill had made things too dif-ficult

31%

Does Escambia County offer the kind of advantages and opportunities to attract and keep young people and

talented people to the area?

No79%

Not Sure 1%

Yes 20%

ESCAMBIA COUNTY AS A PLACE TO LIVE

For the fourth consecutive year, Escambia County voters say that the area is a great place for retirees (82 percent) with 24 percent rating the county “excel-lent” and 24 percent “good.” This is a 10-point increase over the 2008 rating.

The majority of county voters con-tinue to give negative ratings for Escam-

bia County as a place to live for Recent College Graduates (86 percent), Entre-preneurs (78 percent), People in Poverty (69 percent) and Minorities (55 percent).

Most of these negative ratings are worse than they were in 2008:

Recent Grads2008 2011 Change

90% 86% -4%

People in Poverty2008 2011 Change

65% 69% +4%

Entrepreneurs

2008 2011 Change

65% 78% +13%

Young People2008 2011 Change

64% 76% +12%

Minorities 2008 2011 Change

54% 55% +1% A simple majority say that Escambia

is an “excellent” (5 percent) or “good” (46 percent) place to raise a family–little change from 2008.

photo courtesy of Visit Pensacola

Dog Beach / photo courtesy of Visit Pensacola

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Out-Migration: All Voters Out-Migration: 18 – 25 Year Olds

Likely 24%

Not Likely 76%

Not Sure 4%

Likely 63%

Not Likely 33%

ALL VOTERS MIGRATION The Escambia County population

only grew 1.1 percent from 2000 to 2010. Meanwhile the state of Florida grew 17.6 percent. This is in sharp contrast to the 1990s which saw the county population jump 12 percent.

The City of Pensacola has steadily shrunk from 58,165 residents in 1990, to 56,235 in 2000, to an estimated 53,762 people in 2009.

In the 2011 Quality of Life survey, a quarter of the voters say that they are “likely to move from the Pensacola area in the next five years.

Why?Poor economic conditions 70%

Don’t think things will improve 67%


62%

Poor job/business opportuni-ties

57%

Poor educational opportunities for yourself or your children

41%

Overall the trend towards “likely” to move has decreased since 2008.

Trend – “Likely”2008 2009 2010 2011

31% 26% 30% 24%

18-25 MIGRATIONEscambia County is losing 18- to

25-year-olds. In the 2011 Quality of Life sur-vey, 6-in-10 households with 18- to 25-year-olds say that the young adults will be moving from the area in the next fi ve years. The vast majority (91 percent) say it is because of the poor job and businesses opportunities in the area.

Why?Poor job/business opportunities 91%

Poor economic conditions 80%

Don’t think things will improve 71%


65%

Poor educational opportunities 62%

Oil spill had made things too difficult

40%

Lack of entertainment/cultural activities

38%

Overall the trend towards “likely” to move has increased since 2008.

Trend – “Likely”2008 2009 2010 2011

53% 67% 51% 63%

For all the voters surveyed, nearly

eight in 10 believe Escambia County doesn’t offer the kind of advantages and opportunities to attract and keep young people and talented people to the area. That trend has improved since 2008.

Trend – “Likely”2008 2009 2010 2011

88% 84% 73% 79%

Palafox Market / photo courtesy of Visit Pensacola

Fiesta Days Boat Parade / photo courtesy of Visit Pensacola

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Voters’ Views of Escambia County’s Economy

Same 45%

Worse 15%

Better 39%

Not Sure 1%

How important is the development of Pensacola’s waterfront to the future of city Pensacola?

Very 62%

Somewhat 22%

Not Too 6%

Not At All 6%

Don’t Know 4%

VOTERS’ VIEWS OF THE ESCAMBIA COUNTY ECONOMY

In 2008, Escambia County voters overwhelming had a negative view of their local economy. The trend has been more positive but only slightly. More than eight in 10 voters give negative ratings for the county’s economic conditions, with 50 percent saying “just fair” and 32 percent saying “poor.”

Trend – Rating Economic Conditions in Escambia County2008 2009 2010 2011

86% 85% 81% 82%

There were marginal improvements in the percentage of voters who say that the local economy will be better–improv-ing six points from 33 percent in 2010 to 39 percent. Those who believe the local economy will get worse was 15 percent, a four-point drop from 2010 (19 percent).

The majority of Escambia County voters (62 percent) expressed concern about their or another family member’s job, which was slightly less than 2010 (66 percent).

Since the first Quality of Life survey, community leaders have launched several initiatives to improve the local economy. In 2010, the Pensacola Bay Area Cham-ber of Commerce launched Vision 2015, raising more than $7.3 million. Vision 2015 is a job creation program focused on recruiting new businesses, helping local businesses expand and strengthening the partnerships between the military and

the private sector in the Pensacola bay area. Its goal is to create 3,000 new jobs by 2015.

Escambia County, under the leader-ship of County Administrator Randy Oli-ver, has begun to streamline its permitting process. It launched “3 or It ’s Free,” a process in the Building Inspections Divi-sion for obtaining a new single-family residential building permit. If the person does not get the permit within three busi-ness days the permit is free.

“This will set a standard and an expectation,” Oliver said. “That’s what government needs to be efficient.”

Pensacola Mayor Ashton Hayward has created the Office of Economic Oppor-tunities and Sustainability to focus on job creation.

“This office focuses on aligning City policies, resources, and assets to support sustainable, private sector job creation,” said Mayor Hayward in his first State of the City address.

“My 2012 budget is based on my belief that if we make the right choices, we can continue to invest in our community to make it cleaner, safer, and more profit-able,” Hayward told the Pensacola City Council and the voters.

“The budget continues that invest-ment in capital projects that are creating jobs and helping local businesses, such as the Woodland Heights and Legion Field resource centers, the Downtown Tech Park and Admiral Mason Park, our new downtown library and the Community Maritime Park. But we also have exciting opportunities on the horizon, with the Marine Research Facility and Hatchery, and the Airport Commerce Park.”

WATERFRONTPensacola and Escambia County have

love affairs with the water, even though most of the city’s waterfront in the City of Pensacola has been used for industry. The Community Maritime Park and the Sanders Beach Community Center are im-portant steps towards connecting people

with Pensacola Bay.Countywide, more than 80 percent said

that waterfront development was important to the future of Pensacola. Voters were uni-formly intense about the importance of the waterfront development with six in 10 voters in each demographic subgroup saying it was “very important.”

Pensacola Beach / photo courtesy of Visit Pensacola

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BACKGROUNDThe fourth annual Quality of Life Sur-

vey of Escambia County voters was co- commissioned by the Better Pensacola Forum and the Pensacola Young Profes-sionals. The survey provides an objec-tive measurement of the voting public’s awareness of and attitudes towards the many issues, challenges and opportuni-ties that affect the quality of life in the county.

Quint and Rishy Studer formed the Better Pensacola Forum in 2008 with for-mer Florida House Majority Leader Jerry Maygarden as its executive director. Their goal was for the non-profit organization to pay for an annual survey and share the information with the public, business community, and public policy makers so that they would have objective, reliable information on how the public stands on issues impacting the area’s quality of life.

The first Better Pensacola Forum board included Maygarden, Quint Studer, Carol Carlan, retired city president of Wachovia Bank, and John Hosman, first PYP president.

In August 2008 interview with the IN, Maygarden expressed the group’s desire to conduct this survey on an annual basis and eventually create an unbiased score-card on the quality of life of this commu-nity. This first survey created a baseline to measure future progress.

“We want to help local policy makers to choose wisely,” says Maygarden. “We also want them to know that someone is going to set a new standard for account-ability.”

The nationally known Mason-Dixon Polling & Research in Washington, D.C.

has conducted every survey. The meth-odology is simple. Every summer Mason-Dixon conducts a telephone survey and larger sample group, 800 registered Escambia County voters .

Those interviewed were selected ran-domly from the voter registration records. The resulting sample fairly reflects the demographic profile of voters in Escambia County.

The questions are essentially the same every year with one or two ques-tions added or deleted. This year the participants were asked questions about the strong mayor and the BP oil spill recovery–two issues that weren’t on the radar screen in 2008.

In March 2011, Better Pensacola Forum formed an alliance with the Pen-sacola Young Professionals, which agreed to takeover the annual Quality of Life surveys and to more effective-ly utilize the survey results to promote positive change in the Pensacola community.

“Quality of life is crucial to all current and future residents and visitors to the Pensacola area,” said Quint Studer, at the time of the announce-ment.

“PYP is the per-fect organization to oversee the yearly quality of life survey and provide research and solutions,” said

Studer, “to continue to make this area a great place to live, learn and enjoy.”

PYP plans to use the data from the surveys as a basis for white papers and Webisodes that will tackle key issues, featuring knowledgeable experts address-ing the problems, solutions and efforts related to top voter concerns.

“The missions of both organizations are in alignment,” said Rachael Gillette, PYP Director.

“The Better Pensacola Forum is a very meaningful program. The Pensacola Young Professionals wanted to make it happen.,” said Gillette, “Our team has been working hard and is already intro-ducing some interesting changes that will enhance the way the survey results are delivered.”

RESIDENCECITY OF PENSACOLA 20%ESCAMBIA SUBURBS 80%

LENGTH OF RESIDENCELESS THAN 5 YEARS 8%5-9 YEARS 14%10-19 YEARS 21%20 OR MORE YEARS 57%

EDUCATIONHIGH SCHOOL 32%SOME COLLEGE 31%COLLEGE GRADUATE 24%GRADUATE DEGREE 13%REFUSED 0.1%

PARTY REGISTRATIONDEMOCRAT 39%REPUBLICAN 43%INDEPENDENT 18%

AGE18-29 16%30-39 17%40-49 17%50-64 22%65+ 28%REFUSED 0.4%

HAVE SCHOOL-AGED CHILDREN?YES 27%NO 72%REFUSED 0.3%

RACEWHITE 75%BLACK 21%HISPANIC 3%OTHER 0.9%REFUSED 0.5%

INCOMELESS THAN $25,000 20%$25,000-$39,999 20%$40,000-$74,999 25%$75,000 OR MORE 23%REFUSED 13%

EMPLOYMENTFULL-TIME 42%PART-TIME 10%RETIRED 24%HOMEMAKER 8%STUDENT 5%UNEMPLOYED 10%OTHER 0.4%REFUSED 0.4%

SEXMALE 47%FEMALE 53%

2011 Quality of Life SurveyDemographic Profile of Voters Surveyed

photo courtesy of blueangels.navy.mil

Fort McRee / photo courtesy of Visit Pensacola

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For more information, contact Rachael Gillette at (850) 332-7820. To view the full 2011 Quality of Life survey results visit

PensacolaYP.com orbetterpensacola.org.


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