8/8/2019 Special Writing Applications - English Speaking Course Lucknow (CDI) www.cdilucknow.blogspot.com
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2003 Prentice Hallswa1
Special Writing Applications
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2/17
2003 Prentice Hallswa2
QUESTIONS FOR AN INTERPRETATION
PAPER
What is the theme of the work?
How are the parts of the work related to thetheme?
If patterns exist in various elements of the work,what do they mean?
What message does the author covey throughthe setting, characters, narrator, etc?
What symbols are used and what do theymean?
Why is the ending what it is?
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3/17
2003 Prentice Hallswa3
STRATEGIES FOR TAKINGESSAY TESTS
Do NOT start writing immediately.
If the test has more than one question, read them all atthe start. You will know what to expect and how tobudget your time. If you have a choice, select questions
about which you know the most and can work with thebest.
Reread each question, then underline the cue and keywords to determine exactly what the question asks for.
Use the writing process as much as possible within the
time constraints. For a one-hour test, take 10 minutes tojot down preliminary ideas before you write and save atleast 10 minutes at the end to revise and edit.
Organize and develop your answer to provide what thequestions cue and key words ask for.
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4/17
2003 Prentice Hallswa4
SAMPLE FORMAT: THE MEMO
Routing information:
Date 26 February, 2003
To line To: Daniel Mason,Sales Representative
Sender From: Patricia Young
District Manager
Subject line Subject: Sales Meeting,
March 3, 2003
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5/17
2003 Prentice Hallswa5
SAMPLE FORMAT: THE MEMO (cont)
Im calling a special salesmeeting for 10 am Monday,March 3, in the orange
conference room.Please be prepared to speakto the following concerns: advertising budget for 2004
incentives for retailers
flagging sales of YZ toys
If there are any other issues,please notify me by Friday.
Message:
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2003 Prentice Hallswa6
SAMPLE FORMAT: THE MEMO (cont)
Dist: Accounting
Advertising
Distribution:
NOTE: Titles and departments can be omitted
from routing information when writer and
recipient know each other and correspond
frequently.
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7/17
2003 Prentice Hallswa7
SAMPLE FORMAT: EMAIL MESSAGE
Header information:
From: Arnold Peale
Subject: Sales Meeting, March 3, 2003
Cc: [email protected];[email protected]
Bcc:
X-Attachments:
NOTE: Attachments line will list file names of any
electronic documents sent with the message.
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8/17
2003 Prentice Hallswa8
SAMPLE FORMAT: EMAIL MESSAGE (cont)
Salutation Ms. Jackson,
Message Im calling a special sales meetingfor 10 am Monday, March 3, in the
orange conference room.
Please be prepared to speak to
the following concerns:advertising budget for 2004
incentives for retailers
flagging sales of YZ toys
Body / Message information:
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9/17
2003 Prentice Hallswa9
SAMPLE FORMAT: EMAIL MESSAGE (cont)
Signature Arnold Peale
Sales Director
ABC Company
(555) 233-1234
Closing and signature information:
NOTE: The closing and signature will depend onthe formality of the message. For professional
messages, include your title and organization.
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10/17
2003 Prentice Hallswa10
EMAIL MESSAGE PROTOCOL
Use short block paragraphs; long paragraphsare difficult to read on screen. Double-spacebetween paragraphs but dont indent.
Avoid Reply All when responding to messagesreceived. Respond to everyone on an email listonly when you think all will be interested in yourcomments.
Make sure attached files are in a format your
audience can view and that you have scannedthem for viruses.
Use asterisks, dashes, and capital letters toemphasize text.
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11/17
2003 Prentice Hallswa11
CUT THE LINE BY THOMAS HART BENTON
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12/17
2003 Prentice Hallswa12
SPRINGBOARD FOR WRITING
Thomas Hart Benton (1889-1975) was one of
many American artists to survive the Great
Depression with support from various federal
programs such as the Federal Art Project of theWorks Project Administration (WPA: 1935-39),
which provided work for thousands of artists.
Fiercely patriotic, Benton rejected urban life,
international politics and modernism in paintingand celebrated the raw energy and limitless
potential of the American people in his work.
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13/17
2003 Prentice Hallswa13
YOUR MISSION
You are the president of a public relations firm and
you have been approached by an officer ( N.
Shuvvel) in the US Navy. He wants to create apublic relations campaign to improve the image
of the Navy and increase enlistment. He asks if
you can incorporate this scene from Bentons
mural into your campaign.
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2003 Prentice Hallswa14
PLANNING AND SHAPING
Examine the scene carefully. List as may
details from the picture as you can. What
do you notice about colors, lines, the
relationships among the objects
portrayed?
What do these details suggest about the
American Navy? State this impression in asingle sentence.
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15/17
2003 Prentice Hallswa15
DRAFTING
Draft a letter to Mr. Shuvvel responding to his
suggestion. Can you use the painting? Do you
like his idea? Be sure to include an analysis ofBentons painting to support your claims. If you
like the idea you might go on briefly to suggest
how this painting might fit into a larger
campaign. If you dont like it, explain why
(tactfully) and suggest alternatives.
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16/17
2003 Prentice Hallswa16
REVISING
Will your letter meet Mr. Shuvvels needs? Have
you stated what the letter is about in the first
paragraph?
What guided your decisions about the sequenceof the remainder of the letter?
Is your style clear, direct and concise? Can you
cut any words without losing important detail?
Have you used standard business letter format?
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2003 Prentice Hallswa17
EDITING
Review your letter for accuracy and for
correctness of sentence structure,grammar, spelling and punctuation.
Make any necessary changes.