Partner of IFA 2015 PR Services Pack
As the leading consumer electronics show in Europe, IFA is crowded with journalists from all over the world… with busy agendas, lots of events to a<end to and li<le =me to walk around the tradeshow and discover new and innova=ve technologies…
How to get their a@enAon?
PR success at a tradeshow like IFA has to do with understanding the journalists’ way of work and their needs. Make things easy for them.
Our strong exper=se allows us to find the most effecAve ways to communicate our clients’ news at IFA geIng the media to share them with the world.
Tailor-‐made approach is key!
Depending on each client’s needs, the announcements to be done at the tradeshow and their global PR Plans, we will offer different PR Packs:
PR at IFA: Our Proposal
Press Release Pack
Press Briefings Pack
Media InvitaAons Pack
• Localize and distribute 1 press release to Spanish media.
• Media follow up to secure coverage.
• Repor=ng
• Arrange 1-‐2 on-‐site press briefings with journalists who are a<ending IFA.
• Media follow up to secure coverage
• Repor=ng
• Invite 2 journalists to a<end IFA.
• Establish a media agenda.
• On-‐site support from an account manager to handle journalists.
• Follow up & repor=ng.
DIY Pack
Let’s speak about your IFA ac=vi=es
and goals… and we’ll help you develop the best PR ac=on
plan!
Barcelona - Mallorca 221, 6º - 1ª 08008 Barcelona - Tel. +34 93 418 81 51 E-mail. [email protected]
Madrid - Village - San Lorenzo, 11 28004 Madrid - Tel. +34 91 521 51 92
E-mail. [email protected]
Thank you – Gracias -‐ Gràcies Contacts
Celia Diaz-‐Pardo Flor Calveiro [email protected]