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Company General Mills Brand / Product Nature Valley & Haagen-Dazs Date 10/07/2017 Betty Crocker Betty Crocker, the global leader in cakes have been the helping hand for the middle eastern housewives for over 50 years. The brand has created delightful moments in everyday life with love and care adding excitement and a surprising touch to all celebrations and special occasions. It has very strong heritage and consumers use Betty Crocker interchangeably as a term for cakes making it the gold standard in dessert mixes. The extensive portfolio includes different types of mixes, frostings and cold desserts . Cakes-Milk Chocolate, Dark Chocolate Vanilla, White, Lemon, Yellow, Orange, Cinnamon , Milk and Honey, Strawberry, Chocolate Fudge, White Treats –Brownies ,Cookies, Muffins Delights –Cheese Cakes ,Tarts, Molten Lava, Royal Chocolate ,Red Velvet Pancakes – Buttermilk Pancake , Just Add Water Multi-Purpose Mix ( Pancake, Crepe, Waffles) Frosting- Chocolate and Vanilla Cold Desserts – Caramel , Whipping Cream, Pana Cotta The products are easy to prepare that consumers only need to beat adding eggs ,milk and oil ensuring first class results no matter who is baking . Betty Crocker goes to supermarkets, catering companies, airlines, hotels, restaurants and everywhere you do. With more than a century of experience Betty Crocker knows bakers and makers . Betty’s dessert mixes maximize consistency and performance guaranteeing a tasty dessert from kitchen to table. Betty Crocker has a variety of delicious dessert mixes. This includes super moist cake products in 11 different flavours, sumptuous way of midnight cake like cheese cakes and molten lava cakes and everyday snacks like brownies and pancakes. This year they’ve launched a range of cold desserts which includes crème caramel, pana cotta and whipping cream to keep delighting their consumers this summer season.
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sp · Web viewHäagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead. • No vegetable

Mar 25, 2018

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Page 1: sp · Web viewHäagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead. • No vegetable

Company General MillsBrand / Product Nature Valley & Haagen-DazsDate 10/07/2017

Betty Crocker

Betty Crocker, the global leader in cakes have been the helping hand for the middle eastern housewives for over 50 years. The brand has created delightful moments in everyday life with love and care adding excitement and a surprising touch to all celebrations and special occasions.

It has very strong heritage and consumers use Betty Crocker interchangeably as a term for cakes making it the gold standard in dessert mixes. The extensive portfolio includes different types of mixes, frostings and cold desserts .

Cakes-Milk Chocolate, Dark Chocolate Vanilla, White, Lemon, Yellow, Orange, Cinnamon , Milk and Honey, Strawberry, Chocolate Fudge, White

Treats –Brownies ,Cookies, Muffins Delights –Cheese Cakes ,Tarts, Molten Lava, Royal Chocolate ,Red Velvet Pancakes – Buttermilk Pancake , Just Add Water Multi-Purpose Mix ( Pancake, Crepe, Waffles) Frosting- Chocolate and Vanilla Cold Desserts – Caramel , Whipping Cream, Pana Cotta

The products are easy to prepare that consumers only need to beat adding eggs ,milk and oil ensuring first class results no matter who is baking . Betty Crocker goes to supermarkets, catering companies, airlines, hotels, restaurants and everywhere you do.

With more than a century of experience Betty Crocker knows bakers and makers . Betty’s dessert mixes maximize consistency and performance guaranteeing a tasty dessert from kitchen to table.

Betty Crocker has a variety of delicious dessert mixes. This includes super moist cake products in 11 different flavours, sumptuous way of midnight cake like cheese cakes and molten lava cakes and everyday snacks like brownies and pancakes.

This year they’ve launched a range of cold desserts which includes crème caramel, pana cotta and whipping cream to keep delighting their consumers this summer season.

Page 2: sp · Web viewHäagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead. • No vegetable

Haagen-Dazs Ice creamWho doesn’t love ice-cream? But not all ice-cream is created equal. Most are laden with artificial ingredients and chemicals. One brand is not: Häagen-Dazs. Since 1961 it has a simple recipe: using only the finest ingredients in the world to make the purest, most flavorsome and tastiest ice-cream. Häagen-Dazs (HD) is a well establish ice cream brand across the world and it is one of the flagship brand under General Mills umbrella. Since its inception to date HD has strived to bring great products to consumers that they can enjoy. HD is a leader in style and taste. It is about giving the best experience with bold flavors which are well differentiated vs. other ice-cream.

HD buttresses on its unique qualities which are the fact that it is sourced from real ingredients in their purest form and with major flavors has no additives, emulsifiers and artificial flavoring (e.g. vanilla, strawberry) vs many other ice-creams that use added substances. It also has a denser and more smoother texture. Outside the US, all Häagen-Dazs ice-creams are made in Arras, France under very strict quality control.

Product attributes• Real milk: Häagen-Dazs ice creams are made from fresh milk and not made with powdered milk. The milk is very carefully selected from the best dairy producing cows for quality.• Real fruits and natural ingredients: Häagen-Dazs does not use artificial flavours and flavour enhancers. Häagen-Dazs’ believes in simple recipes using the finest, real ingredients. In fact five Häagen-Dazs flavours - chocolate, vanilla, strawberry, coffee and green tea - still have only five ingredients in them: cream, milk, sugar, egg yolks and the very best ingredient to bring that flavour to life.• Natural stabilizers: Häagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead.• No vegetable fat: Häagen-Dazs ice creams are made from fresh milk and cream and not vegetable fat.• Ice-cream not air: Häagen-Dazs uses very little air in the mix during manufacturing, that is why it is so dense and creamy compared to other brands.• Made in France: Outside the US, all Häagen-Dazs ice-creams are made in Arras, France under very strict quality control

In the middle-East HD recently launched its range of Stick-bars with 5 unique and bold flavors. This is in addition to its pints and mini-cup formats.

Page 3: sp · Web viewHäagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead. • No vegetable

There’s a million things going on in your lives and healthy snacking can be hard when you’re always on-the-go. Nature Valley is the healthier option to help make it better by providing you a delicious snacking experience with simple ingredients that give you all the energy you need to get out in the world and live your life.Nature has been the inspiration since 1975. All Nature Valley bars are made from Nature with delicious ingredients like oats, honey, roasted almonds, berries & coconut. It is the natural way to have oats

Nature Valley ?Nature Valley is a deliciously crunchy snack made of Wholegrain oats & natural ingredients (Unique recipe). When it comes to snacking, It is a choice that makes you feel good about yourself. It is the natural way to have oats. Through the benefits of full grain oats, nature Valley is also able to energize you for the on the go snacking for energy as well as indulgence in great taste.There has just been a recent transition in the in the Nature Valley full range packaging. It now has a more attractive outlook.

Product attributes1. 2 bars in a pouch2. Wholegrain oats & Natural ingredients3. Unique recipe leading to a loved brand i.e.: Crunchy experience

There are plenty of snacks options out there but Nature Valley is a better alternative that make feel good about your choice without compromising on the taste.

Page 4: sp · Web viewHäagen-Dazs does not to use artificial stabilizers such as guar gum, xanthan gum, or carrageenan. Häagen-Dazs relies on all natural egg yolks instead. • No vegetable