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It is all about what customers want Fidor Bank AG Sophie GUIBAUD – European Expansion
18

Sophie Guibaud - Fidor

Jan 19, 2017

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Economy & Finance

Fidor Group
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Page 1: Sophie Guibaud - Fidor

It is all about what customers want

Fidor Bank AG

Sophie GUIBAUD – European Expansion

Page 2: Sophie Guibaud - Fidor

// THE INSPIRATIONIT IS ALL ABOUT WHAT CUSTOMERS WANT

Page 3: Sophie Guibaud - Fidor

Internet

SmartphoneTablet

Permanent Connectivity

CHANGES IN CONSUMERS’ LIFE

Page 4: Sophie Guibaud - Fidor

Hierarchy

No Listening Culture

Legacy Systems

Regulations

Lower IT budget

CHANGES IN TRADITIONAL BANKING

Page 5: Sophie Guibaud - Fidor

Sources: The Millennial Disruption Index, Viacom Media Networks Survey + The Digital Disruption in Banking, Accenture

Don’t think their bank offers anything different than other banks

Consider their banking relationship to be transactional rather than relationship driven

Want their bank to proactively recommend products and services for their financial needs

Are interested in real-time and forward-looking spending analysis

53%

48%

71%

51%

LISTEN TO WHAT CUSTOMERS WANT

Page 6: Sophie Guibaud - Fidor

CUSTOMER

CENTRIC

INTEGRATIV

E

OPEN

EFFICIENT

BETTER BANKING FOR EVERYONE

Page 7: Sophie Guibaud - Fidor

FIDOR TODAY

Page 8: Sophie Guibaud - Fidor

// THE RECIPECOMMUNITY, HOLISTIC BANKING APPROACH, APIs

Page 9: Sophie Guibaud - Fidor

HOLISTIC BANKING EXPERIENCEPILLAR 1CUSTOME

R CENTRIC

Page 10: Sophie Guibaud - Fidor

#BuildFidor Help us build the bank of your

dreams

#BankingWithFriends

Advice from people you trust

COMMUNITY-DRIVEN APPROACHPILLAR 2INTEGRA

TIVE

Page 11: Sophie Guibaud - Fidor

CROWD SOURCED BANKING INNOVATION

#BuildFidor

PILLAR 2INTEGRA

TIVE

Page 12: Sophie Guibaud - Fidor

BANKING ECOSYSTEM POWERED BY APIs

Fintech As A Service

PILLAR 3INTEGRA

TIVE

Page 13: Sophie Guibaud - Fidor

• Domestic & International transfers

• Instant transfer to friends• Emergency money• Precious metals• Foreign currency

investments • Savings bonds• Change of account & card

limits• Etc.

MODERN DAY BANKINGPILLAR 4EFFICIEN

T

#60SecondBank

ing#24/7Banking

Page 14: Sophie Guibaud - Fidor

// THE OUTCOMEBETTER BANKING FOR EVERYONE EVERYWHERE

Page 15: Sophie Guibaud - Fidor

BANKING WITH FRIENDS

Page 16: Sophie Guibaud - Fidor

TRANSPARENCY AND ACCOUNTABILITY

Page 17: Sophie Guibaud - Fidor

…Not the Bank’s

SOLVING OUR CUSTOMERS’ PROBLEMS

Page 18: Sophie Guibaud - Fidor

It is all about what customers want

Fidor Bank AG

Sophie GUIBAUD – European Expansion