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SOLVING THE HYDRATION ISSUE WEDNESDAY 5 TH JUNE Troy Smith
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Solving The Hydration Issue Wednesday 5 th June

Feb 11, 2016

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Solving The Hydration Issue Wednesday 5 th June. Troy Smith. Introduction Marco Brandriet CEO Troy Smith Managing Director Christopher King Sales Director Debra Green Operations Director Amy Pomeroy Internal National Accounts Manager . Oranka Fruit Juices A Dutch family run business - PowerPoint PPT Presentation
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Page 1: Solving The Hydration Issue Wednesday 5 th  June

SOLVING THE HYDRATION ISSUE

WEDNESDAY 5TH JUNE

Troy Smith

Page 2: Solving The Hydration Issue Wednesday 5 th  June

Introduction•Marco Brandriet CEO

•Troy Smith Managing Director

•Christopher King Sales Director

•Debra Green Operations Director

•Amy Pomeroy Internal National Accounts Manager

Page 3: Solving The Hydration Issue Wednesday 5 th  June

Oranka Fruit Juices •A Dutch family run business

•In the UK since 2002

•Well established in Holland & Belgium

•In Germany 40% Care Home market

Hospitality sectors :-

Hotels/ Contract Catering/ Healthcare

Page 4: Solving The Hydration Issue Wednesday 5 th  June

Fruit Juice

•74 types of fruit Juice

•16 types of orange juice alone

•All ambient storage

2 Formats

•1)Ready To Drink & 2)Concentrates

Ready to Drink

Freshly pressed, organic, fruit nectars, smoothies and our new super smoothies (samples in delegate packs)

Page 5: Solving The Hydration Issue Wednesday 5 th  June

Fruit Juice Cont……

Concentrates

100% Pure Juice, 100% Pure Post Mix BIB Juice, Fruit Nectar Juice, Hydration Juice Plus and Hydration Juice.

Specific for the Care Concept

Page 6: Solving The Hydration Issue Wednesday 5 th  June

HYDRATION IS PARAMOUNT

700 deaths over 5 years in care homes due to dehydration – almost

2 per week

Page 7: Solving The Hydration Issue Wednesday 5 th  June

HYDRATION IS PARAMOUNT

Unfortunately,

the thirst sensation diminishes as you get older, so it becomes increasingly

difficult for elderly people to realise they are becoming

dehydrated.

Page 8: Solving The Hydration Issue Wednesday 5 th  June

ORANKA HYDRATION CONCEPT

• Choice – 21 juice options to help keep the interest up

• Chilled juice on tap

• Encourages independence NOT having to ask for help

• Dispensers placed in all active areas of the home

• Fruit display on top of the tank – easy recognition

• Intensify flavours – for less sensitive taste buds

• Added Vit C and now added Zinc

• Low in sugar suitable for diabetics

Page 9: Solving The Hydration Issue Wednesday 5 th  June

HYDRATION JUICE PLUS

• 17 flavours available – incl new Rhubarb

• Added Vit C 2 glasses = RDA recommended daily allowance

• Added Zinc for immune system & reduce bruising

• Low in sugar suitable for diabetics

• 20% fruit juice when diluted

• No artificial flavourings/colourings

• Ambient storage 1 year shelf life

• 95% reduction in storage space required vs Tetra packs

• Works with free on loan Eskimo dispensers

Page 10: Solving The Hydration Issue Wednesday 5 th  June

“NEW” HYDRATION JUICE

• 40% cheaper than Hydration Juice Premium

• 4 Flavours available

• Orange Lemon Blackcurrant Apple

• Real Fruit Juice 3 x more than squash

• 95% reduction in storage space required vs Tetra packs

• Ambient product long shelf life

• Works with free on loan Eskimo dispensers

Page 11: Solving The Hydration Issue Wednesday 5 th  June
Page 12: Solving The Hydration Issue Wednesday 5 th  June

ESKIMO DISPENSERS

• Free on loan – no contracts

• Small compact (30cmsq 60cm high)

• Secure lid/lockable tap

• More hygienic sealed tank

• Aroma cap – retains vitamin c help preserve the juice

• Magnetic spinner – even temperature no settling

• Dishwasher Safe

• HACCP Certificate/Patent No.19501238

• Easy to assemble

• 1 Dispenser per 8.5 residents (17cups per day)

Page 13: Solving The Hydration Issue Wednesday 5 th  June
Page 14: Solving The Hydration Issue Wednesday 5 th  June

FILL LINE JUG 2.5 LITRE & CARAFE’S

• Plastic dishwasher safe 2.5 litre Jug• Simply lined for exact measure:-

1+4 Premium1+9 Breakfast1+19 Hydration/Plus

• Rubber sealed pouring lid• Open cartons have 30 day refrigerated

shelf life• Available free on loan

Page 15: Solving The Hydration Issue Wednesday 5 th  June

COST OF HYDRATION VS. CARE?Hydration Juice Plus = 50p litre (avg price)

Hydration Juice = 30p litre (avg price)

Tetra Packs = 70p litre(avg price)

“We need to stop using Oranka because we are spending a bit more than we used to”?

“We need to stop using Oranka because the residents are drinking too much”?

Page 16: Solving The Hydration Issue Wednesday 5 th  June

TESTIMONIALS

Page 17: Solving The Hydration Issue Wednesday 5 th  June

“OAK HOUSE” CARE ESTABLISHMENT OF THE YEAR 2012

Hi Troy

I wanted to let you know about the great feedback we have had after installing the Oranka Juice system. Residents, relatives all enjoy the variety of flavours. It is a big improvement having chilled juice available 24hrs and fantastic to see the residents drinking more.

Preston Walker

Kitchen Manager/Director

Oak House Residential Home

Page 18: Solving The Hydration Issue Wednesday 5 th  June

CASE STUDY

• Harrogate Neighbours Housing Association

• Sue Cawthrey Chief Executive

• NACC Northern Chair

“By offering Oranka fruit juices & smoothies we’re able to give our residents a nutritious and natural drink, which they find more appetising than water

Healthier residents and a noticeable increase in activity levels”

Page 19: Solving The Hydration Issue Wednesday 5 th  June
Page 20: Solving The Hydration Issue Wednesday 5 th  June

UK PARLIAMENTARY HYDRATION FORUM Baroness Sally Greengross

Dear Troy, The Parliamentary Hydration Forum were very pleased to receive your offer of funding for our Hydration Action plan and I wanted to write as Chair and thank you personally for your contribution. As you know hydration is a key issue in health which is often overlooked and we hope by developing a unique action plan to support health professionals, older people and their carers we will be able to promote a better understanding of the importance of good hydration and take steps to prevent dehydration. It is a very exciting time for the Forum and I am delighted to welcome you to the Group. I look forward to working together on this exciting and innovative project. Very best wishes, Sally Greengross

Page 21: Solving The Hydration Issue Wednesday 5 th  June

FINALLY “Free Trial Offer”!!!

•Order 3 cases (3 x 12 cartons)

•Receive 1 carton free in each case

•Receive 1 x 12 free mixed flavours

•150 litres free juice

•Free Eskimo Dispensers (1 per 8.5 residents)

•Free 2.5 litre Jugs

•Free Carafes

Page 22: Solving The Hydration Issue Wednesday 5 th  June

THANK YOU FOR LISTENING

Any questions?