KIC InnoEnergy Boosting Innovation for Sustainable Energy Technical Level Assessment Committee Renewable energies CIP2016-2 Speaker SOLAIR - a solar compressor for HVACR with electricity co-generation Kristin or Fernando
KIC InnoEnergy Boosting Innovation for Sustainable
Energy
Technical Level Assessment Committee
Renewable energies
CIP2016-2
Speaker
SOLAIR - a solar compressor for HVACR with electricity co-generation
Kristin or Fernando
2
SOLAIR is a SOLAR compressor for HVACR systems with electricity co-generation
SOLAIR is a KIT (Compressor+CSP+Fiber optics+Refrigeration Gas storage+Controls) to be added to clients’ present HVACR system with minimal changes on it
SOLAIR will be “rent” to clients charging per ton of refrigeration and KWh delivered
1. Elevator Pitch
KIC InnoEnergy | Boosting Innovation for Sustainable Energy | Fernando Vaz
2. Partners & their Specialization
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Manufacture the high capacity fiber optics, controls and Fresnel lens
Manufacture the head of SOLAIR compressor
Buy parts/set to manufacture SOLAIR compressor
Berlin company to produce the aluminum frames with attenuators for CSP solution
German Fiber Optics
and Fresnel Lens
company
German SME Lethe
services company
German refrigeration
compressor manufacture
German SME Aluminum
Frame manufacture
KIC InnoEnergy | Boosting Innovation for Sustainable Energy | Fernando Vaz
Supplier of alternator models German alternator
manufacture
3. Product and Market
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Energy | Speaker: Name
SOLAIR will be “rented” by contract to clients
Clients will pay a value fix in the contract due to total ton of refrigeration delivered
Clients will pay a value fix in the contract due to total ton of KWh delivered
SOLAIR is a modified Sterling engine with two hot cylinders, so a thermal efficiency similar to it is expected
SOLAIR is a KIT to be added to client’s present HVACR system, by-passing the electric compressor
SOLAIR will not hinder the performance of the electric compressor (cost, performance, efficiency, etc.)
Product / service definition
SOLAIR market is best described as the total amount of
electricity consume by HVACR in each country, since SOLAIR
is not a competitor of HVACR manufactures, but of Electricity
generator and grid companies.
SOLAIR income grows as each new KIT is installed
SOLAIR aims to reach 20% market share in EU largest
markets in 5 years (Germany, France, UK, Italy, Spain and
Greece)
SOLAIR aims to reach 10% market share in US in 5 years
In US the electricity bill for HVACR is around 11 billion
US$/year
Solar compressor for HVACR system based on CSP with co-
generation of electricity
Green HVACR
Reduction of Green House gases derived from grid electricity
Cheaper cost for HVACR
Green solution with M&O costs included
Pay as delivered (no capital expenditure on buying the
solution)
Market Problem solved & customer needs
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4. Risk Management
Since SOALIR is a disruptive solution, the solution for nigh operation include the storage of pressurized refrigeration gas at the same
pressure as the HVACR high pressure line. So a legal check to see if there is any problem on storing larger amount of pressurized
refrigeration gas on industrial sites in Germany (e.g. If a HVACR uses 10L/h of refrigerated gas, SOLAIR will store180L of
refrigeration gas for a 18 h working without the sun with power enough to run SOALIR). If the German law prohibits storage of larger
amount of pressurized refrigerated gas on commercial sites, thermal energy will be stored for a 24 hours SOLAIR compressor
working, as originally patented.
Macro-environmental factors
Stirling engines are proven technology, available since 1816
CSP based on Fresnel Lens is proven technology
High capacity fiber optics has not been used in a similar situation before
Controls for switching on/off energy for the solar compressor has to be developed
Mirror placed in front of entrance of fiber optics to reflect energy back to atmosphere
Prototype will give data on electricity generation capacity
Stirling engines with a 15KW capacity are available, SOLAIR has Two hot cylinder, thus potential to produce more
Solution for nigh operations is based on storing high pressure refrigeration gas for 18 h of operation
All HVACR has some high pressure gas store in its tubing/system
Technical barriers and other risks and mitigation plan
5. Going to Market strategy
First client can be the building of the investor, accelerator or a local business eager to have a green solution for its HVACR
SOLAIR is rented, so the risk for clients is minimal with full guarantee on refrigeration gas leakages
On each client’s site, a full KIT is manufactured/assemble to attend its demands
SOLAIR is a assembly line type of company with several supplier of the KITs parts delivering “just in time” for a pre-assemble check prior to client’s site installation
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5. IP analysis and securization
Protection
mechanism Background IP Foreground IP
Patents Pending in Brazil New developments or enhancements made in Germany will be added to the Brazilian patent.
Developments or enhancements will be made with a legal binding agreement with all involved
Patent protection in Key markets will be done
Trade marks Not protected yet SOLAIR Brand and Trade mark needs to be protected in Germany and key markets
SOLAIR patent is pending in Brazil. Internationalization of the patent will be requested for key markets
There are no similar products on the market
Disruptive innovation
IP analysis
6. KICness
• Potential to create business – Prototype development will be aimed at selected first client site
(HVACR system), e.g. Hypermarket, supermarket, Hotel, etc. – SOLAIR is a startup – SOALIR will be “rented” to clients
• SMEs participation There are several opportunities for SME evolvement as SOLAIR supplier, such as Aluminum frame for CSP, Tubing, controls, compressor, compressor head. • Student integration Prototype development and future development will be done with the participation of Tech students in the Berlin Area
10 KIC InnoEnergy | Boosting Innovation for Sustainable
Energy | Speaker: Name
9. TRL/MRL/TAM/ ”Year of market ready” graph TRL: technology readiness level, MRL: market readiness level, TAM: total addressable German market
Copyright © 2014 KIC InnoEnergy 11
Market ready [2016-2017]
Market ready [2018-2019]
Market ready [after 2020]
TAM [<10M€]
10M€<TAM<100M€
TAM>100M€
Position your project in the graph. In the example:
• TRL : 6
• MRL : 8
• TAM: 9,520M€
• Year of Market Ready : 2017-2018
Proposal SOLAIR
TRL Levels definitions
12 Copyright © 2014 KIC InnoEnergy
Description
9. Actual application of the technology in its final form. Product and manufacturing processes are approved or
certified. The technology fulfills all safety/quality/performance requirements established by applicable
standards, law, customers, investors or insurance companies.
8. Actual system completed and qualified through test and demonstration. Technology has been proven to work
in its final form and under expected conditions. Means for commercial production of components and
assembly of system are developed and used. Pre-series resulting from intended final manufacturing and
assembly process are tested under real operational environment.
7. Prototype using industrial components near, or at, planned operational system. Represents a major step up
from TRL 6, requiring demonstration of an actual system prototype in real operational environment.
6. Representative model or prototype system, is tested in a relevant environment. Represents a major step up in
a technology’s demonstrated readiness. Examples include testing a prototype in a “high-fidelity” laboratory
environment or in a simulated operational environment.
5. The basic technological components are integrated with reasonably realistic supporting elements so it can be
tested in a simulated environment. Examples include “high-fidelity” laboratory integration of components.
4. Basic technological components are integrated to establish that they will work together. This is relatively “low
fidelity” compared to the eventual system. Examples include integration of “ad hoc” hardware in the
laboratory.
3. Analytical and experimental critical function and/or characteristic proof of concept. This includes analytical
studies and laboratory studies to physically validate analytical predictions of separate elements of the
technology. Examples include components that are not yet integrated or representative.
2. Invention begins. Practical applications are invented based upon observed principles. Applications are
speculative and there may be no proof or detailed analysis to support the assumptions. Examples are limited
to analytic studies. In this level, technology concept and/or applications are formulated.
1. Lowest level of technology readiness. Scientific research is carried out in order to understand and prove
physical /chemical /biological/material properties or behavior. Potential applications are foreseeable, but
these are not researched yet.
Market readiness level (MRL) Levels definitions
13 Copyright © 2014 KIC InnoEnergy
MRL Description
1. Unsatisfied needs
identified
Description of the unsatisfied needs identified (nature, how have been identified,…).
2. Identification of the
potential business
opportunities
Which needs can be translated into business opportunities? Define the B.O., the
reference market (how, what, who) and how the needs have been covered until now.
3. System analysis and
general environment
Value chain definition
Macro-environmental analysis (PESTEL) Is still there a business opportunity?
4. Market research Overview of the specific market: Market size, market structure and segmentation,
tendencies of the market; and TAM quantification. If the market doesn’t exist already: what
will my product generate (in €)?
5. Targeting Analysis of the customer.
6. Industry analysis Analysis of the risk of new entrants, the substitute products/services, the power of
suppliers and customers (based on the Porter’s 5 forces).
7. Competitors analysis
and positioning
Analysis of the offer (competitors) and definition of the positioning strategy.
8. Value proposition Searched benefits, the added value created to consumer vs. cost for the consumer and
knowledge adaptation.
9. The product/service
definition
Definition of the expected applications of the product or service. Definition of its main
attributes.
10. Business model Definition of the exploitation strategy, opportunities and challenges analysis and Business
Model.