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Chapter 16: Social Behavior
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Chapter 16: Social Behavior

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Social Psychology

• Person perception• Attribution processes• Interpersonal attraction• Attitudes• Conformity and obedience• Behavior in groups

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Person Perception:Forming Impressions of Others

• Effects of physical appearance• Cognitive schemas• Stereotypes• Prejudice and discrimination• Subjectivity in person perception• Evolutionary perspectives

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Figure 16.1 Examples of social schemas

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Attribution Processes: Explaining Behavior

• Attributions– Internal vs. External– Kelley’s covariation model

• Biases in attributions– Fundamental attribution error– Defensive attribution– Self-serving bias

• Cultural influences

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Figure 16.4 An alternative view of the fundamental attribution error

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Close Relationships: Liking and Loving

• Key factors in attraction– Physical attractiveness– Matching hypothesis– Similarity– Reciprocity– Romantic Ideals

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Close Relationships: Liking and Loving

• Perspectives on love– Hatfield & Berscheid – Passionate vs.

Companionate love– Sternberg - Intimacy and commitment– Hazen & Shaver – Love as attachment

• Evolutionary perspectives– Mating priorities

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Figure 16.7 Infant attachment and romantic relationships

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Attitudes and Attitude Change

• 3 components– cognitive, affective, and behavioral

• Factors in changing attitudes– source, message, and receiver

• Theories of attitude change– Learning theory– Dissonance theory– Self-perception theory– Elaboration likelihood model

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Figure 16.9 The possible components of attitudes

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Figure 16.10 Overview of the persuasion process

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Figure 16.12 Design of the Festinger and Carlsmith (1959) study

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Figure 16.13 Bem’s self-perception theory

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Yielding to Others: Conformity

• Conformity – Solomon Asch (1950s)– Classic experiment

• Group size • Group unanimity

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Yielding to Others: Obedience

• Obedience – Stanley Milgram (1960s)– Controversial landmark experiment– “I was just following orders”

• presence of a dissenter

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Behavior in Groups:The Influence of Other People

• The bystander effect - Darley and Latane (1968)– Diffusion of responsibility

• Group productivity and social loafing• Decision making in groups• Polarization• Groupthink

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Figure 16.18 The effect of loss of coordination and social loafing on group productivity

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Figure 16.21 The three potential components of prejudice as an attitude

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Figure 16.22 Relationship between prejudice and discrimination

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Figure 16.23 Bias in the attributions used to explain success and failure by men and women