SOCIAL NETWORKING 101 Staff meeting August 5, 2009 By Allison Doolittle
Social Networking 101
Jan 17, 2015
Presentation to staff on Twitter and Facebook as social media tools, brief overview of why these tools are being used, how churches are using these tools, and how our church is using these tools
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Transcript
SOCIAL NETWORKING 101
Staff meeting
August 5, 2009By Allison Doolittle
When you hear the words Facebook and Twitter, what words come to mind?
Key Questions
Myths and realities Definitions Churches on social media Our presence on social media Next steps
Myths and Realities
True/False
? Demi Moore and Ashton Kutcher are on Twitter
? 69% of adults don’t really know what Twitter is
? 5.9 million seniors (age 55+) are on Facebook
? Cindy Hawks has more followers on Twitter than Denny Henderson
? Facebook has 225 million active users
? Twitter is the fastest-growing online brand
? Pastor Rick Warren joined Twitter in July and already has more than 16,000 “followers”
Definitions
Definitions
Free tool that lets people connect through brief text message updates (up to 140 characters long)
Began with the question: “What are you doing?”
Created in 2006
Free service that connects people with friends and neighbors
Used to keep in touch with friends, post photos, share links
Created in 2004
Clip from NewsHour
http://www.pbs.org/newshour/video/share.html?s=news01n2cecqa84
Questions?
Churches on Social Media
Churches
68%
32%
Does your church tweet?
YesNo
Source: COLLIDE magazine survey July 2009
Churches on Social Media
Bible reading plans (ex. @summerpsalms) Prayer requests Participation during service Note-taking during sermons Communication between Ministry leaders and
people in their ministry Encouragement, especially from Pastors
Churches: Top Reasons
To build relationships (with other pastors, people at HCBC, Austinites, etc.)
To communicate about vision, objectives, trends, concerns
To share about “real life,” be authentic To mobilize people To ask for support or prayers To reach “mosaics” and “busters”
Questions?
Our presence on social media
What else we’re doing…
Women’s Ministry on Twitter (@hcbcgotfriends)
Children’s Ministry playgroups on Facebook College Ministry using Facebook group Young Adults Ministry using Facebook group Church planters on Twitter Philadelphia missions trip updates on Twitter Prayer in Casual Venue (coming soon)
Next Steps
Next Steps
Wanna tweet? Take a guide. Visit twitter.com and create an account
Wanna tweet from your iPhone? Get a free app like twitterfon
Wanna be on facebook? Visit Facebook.com to create a profile
Wanna ask a question? Contact me
Questions?
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