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Social Media Unwrapped The Donut Theory Sue Beckingham
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Social Media Unwrapped

Jul 15, 2015

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Education

Sue Beckingham
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Page 1: Social Media Unwrapped

Social Media UnwrappedThe Donut Theory

Sue Beckingham

Page 2: Social Media Unwrapped

What does social media mean to you?

Make a list of any social media tools you have

1. heard of2. use yourself

Page 3: Social Media Unwrapped

http://www.threeshipsmedia.com/social-media-and-donuts/

Page 4: Social Media Unwrapped

Just some of the currently popular Social Media tools

Page 5: Social Media Unwrapped

the corporate office

the water cooler

the staff canteen

the bar

What we see now is merely a progression to having conversations online

Page 6: Social Media Unwrapped

Technologies that enable communication, collaboration,

participation and sharing.Hughes A, 2009 for JISC

Social Media are

Page 7: Social Media Unwrapped

Social Media is

a tool• for

augmenting human social and collaborative abilities

a medium• for facilitating

social connection and information interchange

an ecology• for enabling a

"system of people, practices, values and technologies in a particular local environment"

Suter, Alexander and Kaplan, 2005

Page 8: Social Media Unwrapped

Social Media enables online conversations

Page 9: Social Media Unwrapped

Social bookmarksPicturesLivecastingVirtual WorldsWikiMusicEventsDocument/Content

sCRMVideoLocationReviews and RatingsBusiness NetworkingDashboardsListening and Targeting

Comment and ReputationWisdom of the Crowds

Q and AsCollaboration

Social CommerceBlog Platforms

Blogs/ConversationsSocial Curation

StreamsNicheworking

DIY and Custom Social Networks

Discussion Boards and Forums

Social Networks

Page 10: Social Media Unwrapped

It's about choosing the right 'tools' or strategies for the

context and practical issue you want to address

What social media should I use?

Page 11: Social Media Unwrapped

Social Media forCommunication and Collaboration

Collaboration can increase knowledge, accelerate learning, and spur innovation. It allows us to integrate diverse talents and experiences while avoiding duplication.

Diana Oblinger

Social Collaboration refers to processes that help multiple people interact and share information to achieve any common goal.

Jane Hart

Page 12: Social Media Unwrapped

The added social value >

• Enables and provides support for learning• Can increase the effectiveness of learning• Can increase access to learning. • Allows people to connect with each other in

spite of geographical distances• Provides a forum and permission to

participate• It complements face to face

communication

Adapted from George Siemens http://www.elearnspace.org

Page 13: Social Media Unwrapped

Different types of involvement

• Creators

• Conversationalists

• Critics

• Collectors

• Joiners

• Spectators

• Inactives

Page 14: Social Media Unwrapped

http://socialmediaforlearning.com/

Blogging

Page 15: Social Media Unwrapped

Develop your personal learning

network (PLN)

By using a variety of social media tools to connect and network with people who you share similar interests or goals

Page 16: Social Media Unwrapped

My PLN

Quick answers Current developments

Page 18: Social Media Unwrapped

+ My PLS (My Personal Learning Space)

My blog is somewhere to keep and record:

• A record of achievements

• A ‘happy file’

• A reflective diary

Page 19: Social Media Unwrapped

A reflective diary

You may want to consider:

• What went well and why?

• What didn’t go so well and why?

• What did you learn?

• What might you need to learn?

Page 20: Social Media Unwrapped
Page 21: Social Media Unwrapped

Your Expertise

Groups, Polls, Q&AsShare your portfolio,

blog, website

Communicate updates of new blog posts, events

Raise and answer questions

Page 22: Social Media Unwrapped

Promote events

Page 23: Social Media Unwrapped

Creative Online CV/Resume/Portfolio

Video

Page 24: Social Media Unwrapped
Page 25: Social Media Unwrapped

Sue Beckingham

[email protected]

http://twitter.com/suebecks(@suebecks)

http://uk.linkedin.com/in/suebeckingham

http://gplus.to/suebecks