Social media @ TUT

Social Media @ TUT

Marius Pienaar (ITS UP 2 JU Meeting - 8 June 2012 :: University of Pretoria)

Introduction

Social media @ TUT

56%of college students said that if they encountered a company that banned access to social media, they would either not accept a job offer or would join and find a way to circumvent corporate policy. (GigaOm)

• Enriches the learning experience: students and lecturers connect and interact in new, exciting ways.

• a platform to dialog, exchange ideas, and find answers to questions.

• students arrive on campus, fluent in Web and social networking technologies. Lecturers can leverage this knowledge to enrich the learning experience.

• Lecturers can foster collaboration and discussion.

• Increase student engagement and build better communication skills. • Enhance communication among students and lecturers.

Advantages of Social Media in HE (in a nutshell)

Social media @ TUT

Worrying factor for TUT = small % Worrying factor for TUT = small %

5 e-learning trends in HE to watch

Digital texts will continue to gain ground

e-readers will make their debut in more classrooms

Distance learning programs will increase

The online learning environment will be more personalized

Faculty will use even more mobile technology and apps

IT tools and programs are becoming more tightly integrated

Social media @ TUT

http://www.onlineuniversities.com/blog/2012/06/10-reasons-why-students-arent-using-etextbooks/

@ TUT

Social media @ TUT

Support

@ TUT

Social media @ TUT

In the classroom

Apart from using our Blackboard LMS, class announcements and discussions could be shared on sites like Facebook and Twitter

Apart from using our Blackboard LMS, Lecturers should share learning materials and more on blogs and networking sites

@ TUT

Social media @ TUT

In the classroom

Faculty of the Arts has its own facebook page with a link to the TUT website, and a link to the Heita (online student newsletter)and Up-to-date (online alumni newsletter) Facebook pages

Faculty of Engineering and the Built Environment has its own Facebook page and Twitter account (@tuttengineering)

@ TUT

Social media @ TUT

Pride

The TUT Website is the most important component in our online communication.

TUT also has:Facebook pageTUT space on YouTubeTUT RSS feedsFlickr

TUT primarily uses Facebook, Twitter and to a degree YouTube.

There is also a TUT LinkedIn group, but isn’t optimally utilised

Corporate Affairs and MarketingCorporate Affairs and Marketing

@ TUT

Social media @ TUT

Pride

Special gmail address ([email protected]) linked to Twitter, TUT Facebook page and YouTube to communicate about the event

Open DaysOpen Days

Recruitment has its own Twitter address spesifically to speak to potential students

RecruitmentRecruitment

TUT should offer virtual tours that include 360° images and videos

@ TUT

Social media @ TUT

Pride

Online student newsletterLinked to TUT Facebook page (supplementary), TUT website, Faculty of Arts Facebook page, Up-to-date Facebook page

HeitaHeita

Up-to-dateUp-to-date

Alumni online newsletterHas its own facebook pageAlso linked to the TUT Facebook page and the Heita Facebook Page

@ TUT

Social media @ TUT

Pride

Corporate Affairs and Marketing Corporate Affairs and Marketing are currently looking into the “social media menu” to determine which platforms and channels would serve TUT best and how to integrate all of them for optimal communication

@ TUT

Social media @ TUT

Professional development

Lecturers learn more about their industries and fields of expertise through social venues

Lecturers can network with other academics

@ TUT

Social media @ TUT

General outreach

Social sites provide a platform to promote activities, receive feedback and start conversation

TUT can reach out to parents, sponsors and the community and keep them up-to-date

@ TUT

Social media @ TUT

Free five week course in online facilitation

For educational technologists and educators based at African universities

Participation entirely online

Developed by the Centre for Educational Technology at University of Cape Town

Facilitators:Tony Carr (UCT) Gerrit Wissing (TUT)

9 April – 9 June 2012

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FB group: http://www.facebook.com/groups/229747640470991/

CR 2.0 group: http://www.classroom20.com/group/facilitating-2012

OER: http://opencontent.uct.ac.za/Centre-for-Higher-Education-Development/Centre-for-Educational-Technology/Facilitating-Online

FB group: http://www.facebook.com/groups/229747640470991/

CR 2.0 group: http://www.classroom20.com/group/facilitating-2012

OER: http://opencontent.uct.ac.za/Centre-for-Higher-Education-Development/Centre-for-Educational-Technology/Facilitating-Online

Social media @ TUT

http://www.facebook.com/groups/30221776657/

Facebook has archived the less active old-style groups.If you belonged to this group before, rejoinFacebook has archived the less active old-style groups.If you belonged to this group before, rejoin

Social media @ TUT

Marius Pienaar Instructional Designer

[email protected]

012-382-0735

086-274-1951 / 086-603-4392

Mobile 072-210-9749

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