Over a third said a social networking prole proved they had lied about their qualications on their CV. 13 % claimed a potential employee had made discriminatory comments on their Facebook page. 9 % said provocative or inappropriate photographs had been posted on the account. Facebook USA Facebook Twitter Linkedin QZone VKontakte Odnoklassniki Orkut Mixi Zing Cloob Draugiem No data UK Facebook Twitter Linkedin Rusia Vkontakte Odnoklassniki Facebook South Africa Facebook Twitter Linkedin Egypt Facebook Twitter China Qzone Sina Weibo Renren Japan Mixi Twitter Facebook India Facebook Orkut Twitter Australia Facebook Twitter Linkedin Brasil Orkut Facebook Twitter 2007 2008 2010 2011 2012 2009 16% 25% 34% 39% 43% 29% 71% Facebook Twitter Blogger YouTube Message Boards MySpace 33% 33% 6% 59% 50% 2010 2011 2010 2011 2010 2011 63M 3.5B 350% 640% 7B 200M 2010 2011 2010 2011 2010 2011 27M 31% 95M 2010 2011 50M 119M 2010 2011 4B 5B Growth 200% Growth 100% Growth 82% Registered Users Users accessing via their Mobile Device Pieces of Content Shared Weekly Registered Users Tweets per Day Users with a Biography Number of Images Registered Users 2010 2011 14M 17M Number of Articles 2010 2011 85,000 91,000 Number of Contributors = 69% Facebook 310M Daily unique visitors Orkut 51M Qzone 37M StumbleUpon 27,5M Twitter 22M Odnoklassniki 9.3M Flickr 10.9M Yahoo Answers 15M Linkedin 8M Vkontakte 8M Badoo 8M Mixi 7M Facebook 640M Registered users 2004 2005 2006 2007 2008 2009 2010 2011 100M 0 200M 300M 400M 500M 600M Evolution Million of registered users 100M 0 200M Evolution Million of registered users 100M 0 Evolution Million of registered users Evolution Billion of images 2004 2005 2006 2001 2002 2003 2007 2008 2009 2010 2011 Evolution Million of articles 17M 10M 5M 16% 67% 73% 76% 83% 86% 61% 47% 26% 58% 36% 22% 48% 25% 13% 36% 16% 4% 25% 11% 7% May 2008 Sep 2005 Nov 2008 April 2009 Dec 2009 May 2010 12% 7% 5% 2004 2005 2006 2007 2008 2009 2010 2011 2004 2005 2006 2007 2008 2009 2010 2011 SOCIAL MEDIA THE GROWTH OF 75% of Brand ‘Likes’ come from advertisements 56% of them are from outside of the US 95% of them use LinkedIn Fastest growing segment of users: College-aged kids Chicago: Fastest growing city on Facebook in terms of usage in 2010 6,000,000,000 images equates to its members uploading more than 3,500 images per minute. During the average 20-minute period in 2010, there were: 5870,000 wall posts 2,716,000 photos uploaded 10,208,000 comments posted Sources: www.simplyzesty.com/social-media/decade-social-media/ www.socialnomics.net/2011/06/07/10-wow-social-media-statistics/ www.browsermedia.co.uk/2011/03/30/2011-social-media-statistics-show-huge-growth/ www.arikhanson.com/2011/01/31/16-social-media-statistics-that-might-surprise-yout/ http://www.macworld.com/article/145719/2010/01/facebook_jobs.html www.rian.ru www.pingdom.com www.google.com/trends 49% 49% of Twitter users either never or rarely check Twitter Facebook Facebook + Social Media Visitor Growth Users Timeline Twitter Linkedin Flickr Wikipedia Daily Unique Visitors Social networks with at least seven millon site visitors per day Facebook 2010 - 2011 Growth Twitter 2010 - 2011 Growth The World of Social Media Companies & Social Media Companies Using Social Media (Percents) Companies Using Blogs for Marketing (Percents) Dominating Networks According to Country If Facebook were a country it would be the world’s 3rd largest country (after China and India) and 2x the size of the U.S. population 80% of companies use social media for recruitment Growth 26% Growth 252% Growth 122% Growth 138% Growth 25% Growth 21% 18-29 years 30-49 years 50-64 years 65+ years US Internet users who use social networks sites, by age, in percentage of each group. 63.46% Facebook 13.80 Others MySpace 1.06 Twitter 1.15 20,50% YouTube Facebook 640M Registered users Facebook MySpace 2004 2005 2006 2007 2008 2009 2010 2011 100M 0 200M 300M 400M 500M 600M Twitter Evolution Million of registered users* Membership Share (Percent) YouTube: 1 in 4 Americans watches a video online every day *Note: YouTube isn’t included because you don’t need to be a registered user to watch videos. 6B 5B 4B 3B 2B 1B 2006 2007 2008 2009 2010 2011 95M 75M 53 % of employers research potential job candidates on social networks