Page 1
SOCIAL MEDIA The Event Plan
Page 4
Social Media Strategy
• Where to participate
• Who to target
• What content to create
• Marketing & Business Innovation
Page 6
Crowdsourcing
• Dell Idea Storm
• 10,000 ideas
• 80,000 comments since Feb 2007
Page 7
Obama Town Hall
• Cocktail of Venues
• Seek Speaker-Whisperers
• Splinter-Events Don't Hurt.
• Crowd-source Conference Agendas
• Seek the Path of Least Resistance
Page 8
The Event: Pay it Backwards
www.dailychallenge.org
Page 10
The Challenge
• FUNdraiser
• World Record
• Unite the Community
Page 11
The Social Network
Page 12
Facebook
Power to Share
Page 13
Invite, Share, Join,Celebrate
#pibto
Page 14
Video Share
http://www.youtube.com/watch?v=vpkfsyUaxww
Page 16
@Relay for Life
@relayforlife
Page 20
Community
• League of Rock
• Event Peeps
• Facebook
• Phone
• In Person
Page 21
www.onekingrocks.com
Page 22
Share You Event Photos
Page 25
Twitter
#eventprofs
Mondays - 9:00 p.m. to 10:00 p.m.
Thursdays - 12:00 p.m. to 1:00 p.m.
Page 30
Carol Moxam
Special Event Boot Camp
@eventbootcamp
[email protected]
416-616-6670
THANK YOU