Social Media & QR codes s-go 2012

Social Media & QR Codes

Presented by:

s-go Consulting

s-go.net


What Is Social Media?

s-go Consulting – s-go.net – 607-330-2574



Social media can be defined as "interactive platforms via which individuals and communities create and share user-generated content”

Conversations






Types of Social Media

• Social Networks• Facebook, Twitter, LinkedIn, Tumblr• Pinterest, YouTube, Google +

• Blogging• On Your Website, Blogging Websites, • Guest Blogging

• Bookmarking• Digg, Reddit, Stumbleupon, Blinklist



Types of Social Media

• Press Release Sites (Free & $1.00)• Free-Press-Release.com, PRLog.com, • Release-news.com

• Article Marketing• eHow, EzineArticles, hubPages



Why Do Business/Orgs Need It?

• Growth & Awareness

• Engagement (Proactive)

• Service (Reactive)




• GROWTH

• Likes, Friends, Followers, Circles, • Connections, Boards• Facebook 1 Billion Users • Twitter 140 Million Users• YouTube 4 Billion Views per Day• LinkedIn 175 Million Users




• It Is Permanently Bonded to Search Engines– Tweeting reduces Googlebot from 2 hours to 2 seconds– Shares Can increase your listings In Google SERPs– High levels of activity increase domain rank– Social ranks high in “personal” search from Google– Bookmarking creates backlinks and authority– Search results may be higher from Social Sites than from

your own




• ENGAGEMENT

• Claim Your Brand• Define Your Brand• Build Following• Create conversion oriented Facebook campaign• Instant feedback & conversation• Exponential exposure through sharing




• SERVICE

• Listening• React quickly for issues/questions• Don't make excuses• Reply in friendly & helpful manner• Let people know who they are talking with• 2 Stories




• YOU NEED A SOCIAL MEDIA STRATEGY

• Sales• Marketing• Service• Partnerships• Search Engine Optimization



What Are QR Codes?

QR Code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-dimensional code) first designed for the automotive industry. More recently, the system has become popular outside the industry due to its fast readability and large storage capacity compared to standard UPC barcodes. The code consists of black modules (square dots) arranged in a square pattern on a white background.



What Are QR Codes?



How Can I Use QR Codes?

• Free to create themhttp://goqr.me/

• Mostly used with cell phones/tablets• Free software to scan them (iPhone/Android)• Can produce written text, link to websites,make a phone call, send text message, exchange contact info



How Can I Use QR Codes?

• Brochures• On websites• In manufacturing• In store product marketing• Fundraising



What Are QR Codes?



Contact

• S-GO Sales/Biz Dev: Andrew Harris –Phone: 585-520-4355 – Skype: aharris46–Website: s-go.net – Email: [email protected]

• S-GO Office & Development Team–Phone: 607-330-2574 – Skype: sgosteve–PO Box 302, Spencer, NY 14883–Website: s-go.net – Email: [email protected]–Facebook: sgoconsulting – Twitter: sgoconsulting


Social Media & QR codes s-go 2012

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