Social Media Health Network Overview

Social Media Health NetworkSocial Media Health Network

Lee Aase

Mayo Clinic Center for Social Media

July 2011

Lee Aase

Mayo Clinic Center for Social Media

July 2011

Mayo Clinic Center for Social MediaMayo Clinic Center for Social Media

• Mission: Lead the social media revolution in health care, contributing to health and well being for people everywhere

Grow social media use by Mayo Clinic

Create resources for use at Mayo Clinic that can be shared with organizations wanting to use social media in health and health care

• Mission: Lead the social media revolution in health care, contributing to health and well being for people everywhere

Grow social media use by Mayo Clinic

Create resources for use at Mayo Clinic that can be shared with organizations wanting to use social media in health and health care

http://socialmedia.mayoclinic.org/http://socialmedia.mayoclinic.org/

Social Media Health NetworkSocial Media Health Network

• Membership group associated with Mayo Clinic Center for Social Media

• Main vehicle for sharing, learning together among peers

• Dues based on organization revenues

• Industry members, but no industry grant funding

• >75 member organizations to date

• Membership group associated with Mayo Clinic Center for Social Media

• Main vehicle for sharing, learning together among peers

• Dues based on organization revenues

• Industry members, but no industry grant funding

• >75 member organizations to date

Network Members (click image to view)Network Members (click image to view)

Member organizations receive...Member organizations receive...

• Resources to speed social media adoption

Curriculum/Training materials

Guidelines/Policies/Job Descriptions

Community support

• Free or significantly discounted webinars, conferences, member meetings, member conference calls

• Community, blogging platform options

• Member site for sharing, learning

• Resources to speed social media adoption

Curriculum/Training materials

Guidelines/Policies/Job Descriptions

Community support

• Free or significantly discounted webinars, conferences, member meetings, member conference calls

• Community, blogging platform options

• Member site for sharing, learning

Network Member SiteNetwork Member Site

Member Site FeaturesMember Site Features

• Practical, step-by-step “how to” curriculum

• Opportunity to share case studies, develop best practices

• Prudential curriculum on Privacy, Professionalism, Ethics

• Discussion forums

• Networking with peers

• Practical, step-by-step “how to” curriculum

• Opportunity to share case studies, develop best practices

• Prudential curriculum on Privacy, Professionalism, Ethics

• Discussion forums

• Networking with peers

For Further Information:For Further Information:

• [email protected]

• http://socialmedia.mayoclinic.org

• 507-538-0492

• [email protected]

• http://socialmedia.mayoclinic.org

• 507-538-0492