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gooood morning! Stefanos Karagos – Information Architect – karagos.co
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Page 1: Social Media - from theory to praxis

gooood morning!

Stefanos Karagos – Information Architect – karagos.com

Page 2: Social Media - from theory to praxis

no more!

Page 3: Social Media - from theory to praxis

let’s drink coffee and talk about social media:-)

Page 4: Social Media - from theory to praxis

everybody

Page 5: Social Media - from theory to praxis

wants' to know

Page 6: Social Media - from theory to praxis

ask?everybod

y

Page 7: Social Media - from theory to praxis

socialmedia

?

Page 8: Social Media - from theory to praxis

wikipedia.org

Social media are primarily Internet -and mobile-based tools for sharing and discussing information among human beings.

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Social media isall about people having conversations online

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blogssocial networks

social bookmarks

microblogsrss

podcasts

virtual worldsvideo sharing

photo sharing

wikis

...and more!

online gaming

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social media

ecosystem

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social media

personal media

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video

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so what

?

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popular

are more

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+120

videos

millions

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+200

blogs

millions

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billions+30

pageviews

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now

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we

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can

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I'm not

alone!

I can spread my

msg all around!

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and now

?

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we feel it

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we live it

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we know it

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tough times

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differentiation

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positioning

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social media

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what can I do?

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fire up

NOW!

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conversatio

n

you

your customers

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blog

create

your potential customers

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social networ

ks

participate

your potential customers

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video/

photo

share

UGC!

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NEW ERA!

social media

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your site

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my site is where my conversations are!

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I’m everywhere!

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are you ready?

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enjoy the journey!

Page 61: Social Media - from theory to praxis

thank you!

Stefanos Karagos – Information Architect – karagos.com