Social Media Friend or Foe in the Workplace
Oct 19, 2014
Social Media
Friend or Foe in the Workplace
Judgement
“Neither a wise man nor a
brave man lies down on the
tracks of history to wait for the
train of the future to run over
him.”
Dwight D. Eisenhower
34th President of the United States of America
October 1952
WORKPLACE ISSUES
Human nature is the same everywhere; the modes are only different –Lord Chesterfield 1773
Workplace Issues
• There are lots of them
• You need to understand them
• Similar to issues that exist today
• It is just the technology is different
MANAGING SOCIAL MEDIA
Social Media Policy Formula
Social Media Policy
Engagement
Source: “2007/2008 Global WorkAttitudes Report" Watson Wyatt Worldwide
20% vs 0%
22% vs 14%
$276K vs $236K
Summary
1. Social media is not bad
2. Social media has lots of benefits
3. You need a policy, but it must match your culture
4. Social media is there even if you ignore it