Social Media for startups in Iran!

Simply Social5 Easy steps for startups!

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@Nikiness

Tuesday, March 3, 15

Why Social?

User Trust Awareness Traffic Customer Retention

Increase in SalesTuesday, March 3, 15

30% of customers expect

a response within 30 minutes of a query

http://offers.hubspot.com/62-social-media-tips-around-the-world

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Why Iran?High internet penetration

Rise in mobile broadband

Rise in e-commerce

http://www.iriu.ir/matma/

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5 Easy Steps

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1. Find your Core Values

Who are you?

Creative?Honest?

Innovative?Reliable?

Customer Centric?

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2. Find your North Star!

“What is that one metric, where if everyone in your company is thinking about it and driving their product towards that metric and their actions towards moving that metric up” Alex Shultz, Facebook.

http://startupclass.samaltman.com

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1988 - 1998 900 million - 9.2 billion

18% - 43%

https://udoc.eu/docs/b0c524/mini-case-study-nike-s-%2522just-do-it%2522-advertising-campaign-center-for-applied-research

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Research

Create

Attract/Engage

Convert

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3.Research

Who?What?

Where?When?

Why/How?

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4.Create

Please be mobile friendly!

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4.Create

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4.Create

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Examples:1. Website Content2. Infographics3. Quotes4. How-to’s5. Email Automation

4.Create

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5.Attract/Engage

Engagement rate =Comments + Likes

Total page likes

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Bonus:Organize

Create a weekly calendarTest engagement

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Thank you!

Niki AghaeiBrand Consultant

+98 912 804 [email protected]/1ksW87e@Nikiness

I welcome feedback :)

Tuesday, March 3, 15