Social Media + Digital Influencers = Love

SOCIAL MEDIA � + �

DIGITAL INFLUENCERS �

=�

TASOS  VELIADIS  PARTNER-­‐BUSINESS  UNIT  DIRECTOR  

WHO  AM  I  

@tasosveliadis                        facebook.com/tasosvel  

socialab  

i��

TELLING ��

stories! �

�SO! �

�

i��

WILL TELL U ��a��

Story about��

�LOVE! �

�

�social media�

�

�content ��

�social media�

�

�content ��

�NO!!��

�social media�

�

�QUALITY��content ��

�QUALITY��content �

�

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�U.G.C ��

�Digital

influencers ��

�QUALITY�content �

�

�SO! �

�

�social media�

�

�Digital influencers �

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�INFLUENCERS�

�

�BLOGGERS�

� �TWITTER USERS�

� �CELEBRITIES�

� �PERSONAS�

�

�DISCOVER�

�

�GOOGLE SEARCH�

� �FACEBOOK�

� �TWITTER�

� �MONITOR�

�

�CREATE

RELATIONSHIP ��

�Make them �

�

�SPECIAL! �

�

FEEL �

�HOW?�

�

�INFLUENCERS�

�

�EVENTS�

� �GIFTS�

� �SPECIAL IDEAS�

� �MONEY �

�

�SO THEY… �

�

�Will create �

��content ��

about ��

Your BRAND��

EXAMPLES �

KINDER BUENO�

SUBARU�

THANK  YOU