Social Media, Cloud storage, and the interwebz for beginners Prepared by Mike K Smith Wednesday, 27 April 2011
Oct 19, 2014
Social Media,Cloud storage,
and the interwebzfor beginners
Prepared by Mike K Smith
Wednesday, 27 April 2011
“Social”?
Things you like
ThingsI
like
Conversationstarters
Wednesday, 27 April 2011
“Social”?
Things you like
ThingsI
like
Discovery
Wednesday, 27 April 2011
“Social”?
Things you
know
ThingsI
know
Wednesday, 27 April 2011
“Social”?
Things you
know
ThingsI
know
Research
Wednesday, 27 April 2011
Cool things happen when we start
conversations and share what we know...
Wednesday, 27 April 2011
...even better stuff happens when we can
benefit from each other’s knowledge.
Wednesday, 27 April 2011
Used to be we got our news, reviews, information
from newspapers, TV, Radio...
“Traditional” media
Wednesday, 27 April 2011
Now we can get just as much (perhaps more)
from the internet.FASTER.
“Let me Google that for you...”
Wednesday, 27 April 2011
The online world is now HUGE...
500 MILLION Facebook users (US population = 300M)156 Million on Twitter
4 BILLION photos hosted on Flickr95% of companies use LinkedIn to find employees
78% if people trust recommendations of other consumers
Wednesday, 27 April 2011
Previously: How did you know if a book, film, CD, hotel, car,
household appliance was any good?
Wednesday, 27 April 2011
Now: Online reviews exist for pretty much
ANYTHING.
Amazon, Tripadvisor, WhatCar, WhatHifi, TrustedReviews, etc.User contributed reviews.
Wednesday, 27 April 2011
Social media gives YOU a voice to recommend,
review, criticise, complain.
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Wednesday, 27 April 2011
Knowledge is now social...
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Remember these?
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Now this:
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OK. I’m convinced. Let’s get started.
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OK. I’m convinced. Let’s get started.
Woah... wait a second.WHAT do you want to talk about?
Wednesday, 27 April 2011
Specialist or generalist?Concentrate on one topic / theme?
Talk about everything / anything?
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Be real.Talk about things you care about.
Share information.
Write a diary.
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Broadcast or Conversation?
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Do I allow comments?No comments = BroadcastComments = Conversation
Comments can be troublesome...Can lead to editorial decisions.
Wednesday, 27 April 2011
OK... I want a blog!
Gimme!
Wednesday, 27 April 2011
Website hostOR install on your own website.
Rich feature set.
Large user group.
Wednesday, 27 April 2011
Website host.
REALLY simple to use.(You now how to email stuff, right?)
Formats content to look great:Text, Pictures, Video, Links, Documents.
Wednesday, 27 April 2011
“micro-blogging”
“Follow” people who are interesting
They don’t have to follow back
Broadcast AND conversational
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Broadcast...
Companies letting people know what
they’re doing.
Not much conversation
Wednesday, 27 April 2011
Conversation...
@username alerts the other person that you have mentioned
them.
Wednesday, 27 April 2011
RT = RetweetPass on somebody else’s
comment to your followers.#hashtag = searchable string for topics
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Mixture
Very effective for engaging with
listeners
Growing business
Wednesday, 27 April 2011
SPAM!
Twitter also suffers from spam.
You can block accounts and
report if necessary.
Wednesday, 27 April 2011
Getting Started...
“Follow” people who are interesting
Watch intially (lurk!)
Engage in conversation
Be interesting!
Wednesday, 27 April 2011
For the love of all that is Holy...
DON’T spend your time trying to get celebrities to follow you or mention you...
It’s REALLY dull.You’re MUCH more interesting than that.
Wednesday, 27 April 2011
The Twitter network
People you
follow
People who
followyou
You
Hence the RT.Share what you like with others.
Wednesday, 27 April 2011
Twitter as filter / finderI LOVE music & films
People I follow recommend music / films / books / YouTube clips / anything.
I can then follow up and have a listen.
DISCOVERY...
Wednesday, 27 April 2011
Twitter as filter / finderMany people use Twitter for quick answers:
Where can I get Vegan food near Leicester Sq.?
Booking house concerts in US May - June.
How do I archive email on an iPad?
What’s the best Twitter client for Android?
Wednesday, 27 April 2011
scrapbook for/of friends
“Friends” mutually agree to follow each other.
Share as much or as little as you like.
Wednesday, 27 April 2011
Facebook as a business...
Facebook can store and share a LOT of information about who you are, what you like, contact details etc.
CONSIDER how much you want to share.Examine your account Privacy settings carefully.
Wednesday, 27 April 2011
For me: Facebook is for friends only
People I know and trust.
NOTHING is shared outside this group.
Wednesday, 27 April 2011
“Professional Facebook”
Professional contacts
Professional interest groups (Pharmacometrics, ACOP, PAGE, R Users)
Online “CV”
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You as a professional
What are you interested in?
What are your specialisms?
What can you offer others?
Wednesday, 27 April 2011
Look beyond the networking...
Contribute to discussions
Share information
Advertise what you do, and show how you do it.
Wednesday, 27 April 2011
Wednesday, 27 April 2011
RSS = NewsRSS Readers aggregate / collate news feeds
Automatically update
Text, pictures, audio (podcasts), video
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Where you see this sign:
Click to add the link to your favourite reader
Or copy the URL for the website into your reader.
Wednesday, 27 April 2011
On-line readers
Software readers
Wednesday, 27 April 2011
Some websites collate for you...
Wednesday, 27 April 2011
Wednesday, 27 April 2011
Cloud resourcesAKA places to store your stuff online and share
Wednesday, 27 April 2011
Bookmarks(You know how it’s a pain in the bum
when you move from one PC to another and need to reload your bookmarks?)
Wednesday, 27 April 2011
Wednesday, 27 April 2011
Tags
Wednesday, 27 April 2011
Tags are useful to categorise stuff
Bookmarks, blog entries, photos, music,...
Makes it easier to filter content
Share only a specific kind of content.
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Wednesday, 27 April 2011
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Then your RSS feed can wind up in useful
places...
Wednesday, 27 April 2011
Papers / Manuscripts
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Pictures, photos
Wednesday, 27 April 2011
Audio
Wednesday, 27 April 2011
Music Discovery
Wednesday, 27 April 2011
Video
Wednesday, 27 April 2011
Events / scheduling
Wednesday, 27 April 2011
Project planning
Wednesday, 27 April 2011
Notes, pictures, etc.Web interface & software
Syncs across all platforms (web, computer, iPod etc.)Access it anywhere.
Wednesday, 27 April 2011
Anything...(Personal backup)
Web interface & software
Upload stuff.
Syncs across all platforms.Access it anywhere.
Wednesday, 27 April 2011
WebsitesDocuments
BlogsEmail
Calendar, etc.Wednesday, 27 April 2011
Chrome Operating System
Everything in the cloud
Wednesday, 27 April 2011
The best tools work and sync across
multiple platforms:web, desktop, handheld
Wednesday, 27 April 2011
You got an app for that?
Wednesday, 27 April 2011
HOLD UP!All of these tools are social too...
Wednesday, 27 April 2011
Finding out what sites other people have bookmarked using a given tag
Wednesday, 27 April 2011
Shared access to folders on Dropbox
Wednesday, 27 April 2011
Advice for getting started:ListenEngageBe Real
Be RespectfulHave Fun
Courtesy of Espresso: http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-now-4747637
Wednesday, 27 April 2011