Social Media for Enterprise focusing on the human side Cristina Costa
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Social Media for Enterprisefocusing on the human side
Cristina Costa
know your audience
photo
by Flickr ID
Aff
en
dadd
yhttp
://ww
w.fl
ickr.com
/ph
oto
s/khiltsch
er/3
27209
8155/
from you to us
Stop broadcasting!
http://www.flickr.com/photos/25813335@N00/3708549622
Start communicating
http://www.flickr.com/photos/27590559@N02/3962331058
Welcome to the Participatory Web
More than an image...
Credibility
Influence
Uniqueness
Confidence
Reputation
Communication
More than a blog
Creating your reputation hub
bring it all together
define your purposethink of what makes you
uniqueshare your passionbe yourself give access to your voice
Portfolio of Practiceshowcase your professional
world
Creating your reputation hub
bring it all together
Connect yourself to the
network/community
Show that you care
Brand yourself as people;not as a
product/service!
A story
Be responsive
Engage
By IconTexto
(CC BY-NC 3.0)
Make it personal
But not *too* personal!!
networked conversation
word of mouth (RTs)socio-professional
reputation
accessibility
immediacy
personal
connection
availability
contribution
sharing
spontaneity
fun
presence
friendly
responsiveness
communication
authenticity
passion
creativity
Related Documents
