Social in 15 Minutes - Getting it done!

@JackieWolvenJacquelineWolven.com

SOCIAL MEDIA IN 15 MINUTESHow To Grow Your Online Presence Without Going Crazywith Jacqueline Wolven


WHAT IS THE SECRET?How do I really get it all done in just 15 minutes?


DON’T GO DOWN THE RABBIT HOLEGetting distracted is the wonder and the curse of the internet.


GET A TIMERPick One Task Online

Set the Timer for 15 Minutes

Do Just That Task – No Distractions.


WHAT CAN YOU DO IN 15 MINUTES?What is really possible?


WRITE ONE TOTALLY ACCEPTABLE BLOG POST• Jot Down 3 Keywords• Include: What, Who, When,

Where & A Pretty Picture

Extra Credit: Share Post to Facebook, Twitter or LinkedIn


TWEET THISSometimes good enough is totally acceptable. via @jackiewolven


FACEBOOK IN 15 MINUTES• Write 5 posts and schedule them• Working as your “Page” like other

businesses in your community• Share another person’s post

Extra Credit: Create an event


TWEET THISFacebook friends aren’t necessarily real. The people who sit around my table at dinner are real. via @jackiewolven


TWITTERIN 15 MINUTES• Write 3 tweets and schedule them using the free

tool HootSuite.com• Tweets can be:• Business related• Fun & Interesting• Promotional• Circulate Blog Posts

Extra Credit: Create a #hashtag


WHAT’S A HASHTAGA hashtag is a word or phrase after the # sign that is easily searched in twitter or online. Such as #DoGoodWork


PINTERESTIN 15 MINUTES• Post photos of your listings• Create a board about your area• Include your website, keywords &

hashtags in your descriptions

Extra Credit: Post your photos directly from photos that youupload from your site/blog


Pinteresting Facts• American Pinterest users spend on average 1 hour and

17 minutes per day on the site• Pinterest referrals spend 70% more money than visitors

referred from non-social channels• Total Unique visitors to Pinterest increased by 2,702%

since May 2011• 80% of Pinterest users are Women, while 50% of all

Pinterest users have children


INSTAGRAMIN 15 MINUTES• Take a photo of an event, volunteer or

meeting• Give a volunteer the account for a

day and let them share their view of the world


YOUTUBEIN 15 MINUTES• Make a channel for your organization• Do training videos using screen cast• Add videos from your members

Extra Credit: Do a group video showing the impact of your organization


YouTube Facts• More than 1 billion unique users visit YouTube each

month• Over 6 billion hours of video are watched each month on

YouTube—that's almost an hour for every person on Earth, and 50% more than last year

• 100 hours of video are uploaded to YouTube every minute• According to Nielsen, YouTube reaches more US adults

ages 18-34 than any cable network


LINKEDININ 15 MINUTES• Review and update 1 area of your profile• Share a blog post or item of interest• Join a group• Review and add to your company page


HOW CAN I SAVE TIMETime equals money,let’s save some and make the other.


TOOLS THAT SAVE TIME• HootSuite.com• Buffer.com• Facebook Scheduling Tool• Constant Contact/Social

Media Manager• Blog Post Scheduling


HOW DO I KNOW IF IT IS WORKING


FIRST, ASSESS THE SITUATION• What social media does your

community use?• Are you watching your site statistics

using Google Analytics, Facebook Insights & Pinterest for Business

• Are your posts, tweets & pins being liked and shared?


THE REAL SECRETS TO EFFECTIVE SOCIAL MEDIA• Choose one social media channel• Set boundaries on your attention by

setting your timer and doing one online task that is real work

• Use tools to assess what is working• Feel good about small wins!


JACQUELINEWOLVEN.COMTwitter: @jackiewolven

Facebook: Jacqueline Wolven

Email: jacquelinewolven.com

Ask Jacqueline!

Social in 15 Minutes - Getting it done!

Marketing

minutes post photos

minutes review

share post

facebook insights pinterest

jackiewolven facebook

blog posts extra credit

members extra credit

descriptions extra credit