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Soccer Etc. A facility Analysis
11

Soccer Etc. Facility Analysis

Nov 01, 2014

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Page 1: Soccer Etc. Facility Analysis

Socc

er

Etc

.A

fac

ilit

y A

nal

ysis

Page 2: Soccer Etc. Facility Analysis

130 Sohier Road, Beverly, MA

Phone: 978-927-4422

Website: www.rollerplace.net

Page 3: Soccer Etc. Facility Analysis

•50 Parking Spaces

•Abundance of room

•Close proximity to building

•Located on a busy road

•Facility in close proximity to Beverly Athletic Center and Beverly High School

Page 4: Soccer Etc. Facility Analysis

Main Field

180 ft. by 75 ft.Artificial turfLower walls

Upper Plexiglas and netting

Two scoreboardsTeam benches

Heated/air conditioned

Practice Field

80 ft. by 30 ft.Artificial turf

Used predominantly by younger players

Heated/ air conditioned

Page 5: Soccer Etc. Facility Analysis

Concession Stand

Bright Colored Tables

Clear View of Field

Vending Machines &

Video Games

Facility Office

Player Information

Boards

Page 6: Soccer Etc. Facility Analysis

Aztec Jr. and Aztec Premier teams use

the facility year round

Facility used by Boston Aztec PASL

indoor men’s team in the winter

•Continual client base •Continual Source of revenue•Large scale facility exposure

Page 7: Soccer Etc. Facility Analysis

Main and practice field available for

parties

Food, drinks, and paper goods

provided

Minimum of ten children required

Successful program because adds to customer

satisfaction

Preparation and clean up done by

Soccer Ect.

Page 8: Soccer Etc. Facility Analysis

Combined Roller Palace-Soccer Ect. website

Easy to find contact information

Convenient, online league information

No personnel/management information

Helpful facility diagram

Birthday party information

Page 9: Soccer Etc. Facility Analysis

Safety Co

nce

rns

Foam squares that could be usedM

ac

hin

er

y o

ut in

the

op

en

Old

wo

od

en

Ble

ac

he

rs

Page 10: Soccer Etc. Facility Analysis

Atmosphere

Dark

Unexciting

Unwelcoming

Management

No front deskNo staff present or easy to

findRisk Management policy

Empty office could be a great place for a front desk to greet clients

Page 11: Soccer Etc. Facility Analysis

Ove

rall Exp

erie

nce

Client satisfaction should be number

one priority

Effective and successful facility

Continual improvement to facility is a must