Sobha Golden Quadilateral/Green Acres - Fact Sheet

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REAL  ESTATE  FACT  SHEET  

SOBHA  GOLDEN  QUADILATERAL,  BANGALORE  

Sobha Golden Quadrilateral Project Snapshot -Segment: Mid Segment -Type: Apartments -Units: 1 BHK, 2 BHK -Total Units: 6000 (1 BHK- 900 and 2 BHK- 5100) -Size of Units: 650-1200 sqft -Launch Price: INR. 4800 per sqft -Launch Date: Feb 2015 -Possession: Available -Land Holding

-Approvals: BBMP approval is obtained - Layout Analysis: Spread in an area of 81 acres, the project will have a Total Developable Area (TDA) of 10.26 million sqft and Super Built up Area (SBUA) of 7.57 million sqft.

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-Amenities: Gymnasium, Swimming Pool, Sports Facility, Rain Water Harvesting, Children’s Play Area, Club House, 24X7 Security, Indoor Games, Power Back Up, Garden -Not so good about the project: Sobha primarily specializes into luxury segment and has limited exposure to the mid-segment. - Payment Schedule: NA - USP: Top quality housing in relatively moderate price. It should be ideal for professionals with nuclear families and working nearby.

Price Comparison

Figure 1: Price comparison of some of the key projects in Bangalore terms of INR/ sqft

Compared with some of the popular residential projects in the Bangalore city, it could be seen that Sobha Golden Quadrilateral project is moderately priced, which makes it a suitable investment opportunity. Appreciation Analysis - Mentioned below are some of the major residential projects in and around Balagere road,

where the project is being developed -Mantri Glades: It is located in the Sarjapur area with a total 150 units available in 2 and 3 BHK. The apartments are priced at near around 7,200 per sqft with procession available from December 2015.

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-Sterling Ascentia: The project is located in Bellandur, Outer Ring Road on a land size of 6 acres. It has a total of 280 apartments comprising of 2 and 3BHK. Developed by Pavan properties, the price is INR 6000 per sqft. - Prestige Ferns Residency: Located in Sarjapur the project is built on an area of 25 acres. It has a total of1324 apartments consisting of 2, 3 and 4 BHK. The price ranges between INR 4,870-6500 per sqft. - Unitech Blossoms: The Unitech project is located in Bellandur and involves 2 and 3 BHK apartments priced at INR 4,800 per sqft.

- Mentioned below are some of the major residential projects developed by Sobha

Developers in and around Balagere road -Sobha Iris: Located in Sarjapur, Outer Ring Road (ORR), Sobha Iris, has been developed over an area of 6.74 acres. The high end project which comprises of over 336 3BHK apartment is priced at INR 9,150 per sqft. -Sobha Jasmine: Situated at ORR, the project has been developed on an area of 5 acres and has over 264 accomplished apartments. The high end project primarily involves 3 and 4 BHK apartments available at a price of INR 8200 per sqft. -Sobha Carnation: Located in Sarjapur, ORR, Sobha Carnation has been developed in a total area of 9 acres and involves over 216, 3 and 4 BHK apartments. The present price of the project is INR 7,350. -Sobha Amethyst: Located in Whitefield in an area of 9 acres, the project has over 500 units of 3BHK apartment. The project is presently priced at INR 7000. -Sobha Classic: Located on off Sarjapur Road, the project involves 162 , 3 BHK apartments developed in an area of 6.9 acres. It is priced at INR 6,850 per sqft.

Location Analysis Nearby Locations:The project will be developed in the Balagere road, which is touted as one of the fastest emerging real estate markets of Bangalore. The location is connected by four major roads namely Sarjapur Road, Outer Ring Road (ORR), Varthur Main Road and Marathalli, giving it the name of golden quadrilateral. Capitalizing on the rapidly emerging IT industry in the close vicinity, Balagere has witnessed a huge surge in residential demand and will continue to do so in the coming time. Some of the key locations in the vicinity of the project involve, Bellandur, Varthur and Sarjapur.

- Bellandur: It is one of the high growth residential markets of Bangalore. Located on the South-East of Bangalore, it is conveniently placed with major IT core areas of the city- Whitefield and ITPL in East Bangalore and Electronic City in South Bangalore through road networks. Likewise other key areas such as Koramangala, Central Business District (CBD), and HSR Layout are also conveniently connected with Bellandur through road and bus.

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- Varthur: Considered as one of the suburbs of the Whitefield area; it is primarily used by professional working in the IT sector and other MNCs of the Whitefield and Sarjapur-ORR area.

- Sarjapur: Likewise Sarjapur is also closely located to the IT corridor of the city, making it a preferred housing destination among working professionals. Sarjapur also boasts a range of retail outlets and education institutions. Not to mention 5 star hotels which have been developed to cater to the business travelers of the IT corridor.

- Distance from Major Landmark Land Mark Distance (KM) Railway Station 23 Metro Station (Baiyapanhalli) 15 Airport 50.8 Lal Bagh 19 MG Road 17 Cubbon Park 20 - Infrastructure Development

- Metro Line: As a part of the phase 3 of the Bangalore metro, metro line will be built in the location, which will further smoothen the overall connectivity of the location

- Airport Road: New road is laid down to connect the Satya Sai baba Ashram with the Bangalore International Airport.

- Office Space in White Field: Whitefield, which is closely placed with the project, is touted as the nodal center of the region. It is estimated that nearly one third of the office space of the Bangalore city is situated in the Whitefield area. In addition, near around 30 million sqft of office space is either under construction or in pipeline, indicating that more offices and companies will be set up in the location. This will consequently keep on fueling the real estate market as well.

- Chennai Bangalore Corridor: The project is supposed to accommodate large volume of industries thereby giving a boost to the nearby residential locations such as the given project.

- Comparison: Balagere Road and its nearby areas have undergone significant growth and development in the recent 8-10 years. Interestingly, the area is still growing with strong potential in the coming time as mentioned above. The area is primarily preferred by the working professionals who work in the nearby areas and given the fact that more companies are rapidly setting up their base, the location is expected to demonstrate double digit growth in the coming time. Likewise locations such as Hennur Road, Tumkur Road and Yellahanka in North Bangalore are also touted as a high growth region. The advantage of North Bangalore lies in its

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proximity to the airport, ease of access to the city through the Bellary Road and upcoming commercial project such as the Manyata Tech Park. In contrast the Southern Bangalore, with places such as JP Nagar and Jaya Nagar are known for their calm and serene atmosphere and hence also liked by many families. However, the growth potential is relatively less in contrast to above mentioned markets.

- Expected Appreciation: Nearly 50% of the IT and ITes companies are in close vicinity of the project, making it a suitable option for individuals working in these companies. A robust IT industry integrated with a rapidly evolving residential market has also resulted in a vibrant social infrastructure in the form of plethora of schools, hospitals, colleges, restaurants and retail outlets, thereby adding further value to the location. Interestingly the location also has abundance greeneries and lakes, which adds further to the charm in living over here. On the backdrop of a rising IT industry, it could be estimated that in the next 3-5 years, the property prices will appreciate by 13-15% annually. Likewise the rentals will intercept a 4-6% annual increase. The significance of the location can also be derived from the fact that most of leading developers in Bangalore such as Sobha, Mantri and Prestige are rolling out a range of residential projects in the location. Builder Analysis

- SWOT of Sobha Strength

- Strong hold in residential sector - Trusted brand name - Financial performance better than

average industry performance - Usage of latest technologies - Only backward integrated Indian

developer to ensure high quality standards

- Known for executing projects on time - So far executed nearly 350 projects

capturing 66 million sqft - Nearly 100 ongoing projects capturing

over 40 million sqft - ISO 9001 and numerous other

certification - Over 140 awards - International presence

Weakness - Recently have intercepted higher debt - High debt has been on account of

investment in Pune and Cochin - Considered mainly a Bangalore based

company with limited presence in other parts

- Has been more focused on premium range (INR 1 Crore and above)

- Recent entry into the mid segment

Opportunities - 10 -15% rise in demand expected in

terms of residential units in 2015

Threat - Economy will take some more time to

fully recover. Rupee depreciation

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- Political stability, rise in output, job creation and sound investment fundamentals expected to further stimulate demand

- Expected further reduction in Repo rate will result into easy home loans

continues (Though this can boost NRI investment)

- Subdued market sentiments in the recent past

- Large unsold inventory

- Delivery status of last 5 projects

Projects Status

Sobha Halycyon Launch- Nov 2014, Possession- Nov 2017 Sobha Valle View Launch- Jul 2014, Possession- Dec 2017 Sobha Silicon Oasis Launch- Apr 2014, Possession- Jul 2018 Sobha Palladian Launch- Sep 2013, Possession- Aug 2016 Sobha Santorini Launch- May 2013, Possession- Dec 2016

- Customer Feedback: As a brand Sobha is one of the most trusted brands in the Indian

realty sector and is known for using cutting edge technologies to develop its properties. The brand has been successfully serving customers over the last two decades, primarily in the premium segment. Recently it is venturing into the mid segment and it is widely believed that it will replicate the same excellence albeit at lesser price, giving buyers a great value for money. In the past few years due to uncertainties in the property market, there has been rising trend of purchasing properties only from trusted and big developers and brands. This has further escalated the value of brands such as Sobha, which has a very successful track record.

Conclusion - Seven reasons to invest in the project

- Double digit appreciation expected in the next 3-5 years - Economically priced - Closer to the vast IT space of the Silicon Valley of India - Robust social infrastructure with numerous schools, colleges and hospitals - Serene environment - Builder being a trusted name - Major infrastructure development in the location indicative of further rise in value