@MadCapMike #LavaCon So, You Want to be in the Movies? Mike Hamilton V.P. Product Evangelism MadCap Software
Nov 27, 2014
@MadCapMike #LavaCon
So, You Want to be in the Movies?
Mike HamiltonV.P. Product Evangelism
MadCap Software
Agenda
• Hardware Requirements
• Web casting / Recording
• Best Practices / Lessons Learned
Hardware Requirements
Hardware
• Computer – Control center– Part of the show (Desktop sharing)– Both
• Video Cam – Presenter / “talking head”
• Microphone– Getting external sounds into the
computer
Hardware
• Computer – A “powerhouse” is not necessary, but
will make your life easier– A dedicated video card is preferred over
integrated video– Lots of hard drive space, video eats it
Windows Vista, 4MB ram, Core 2 duo, integrated graphics57 minutes to process 1 hour of webinar
recording
Windows 7, 64 bit, 8MB ram, Core i7, NVidia graphics6 minutes to process 1 hour of webinar recording
Hardware
• Video Cam
– Most web casting or training is NOT HD
– Almost all modern USB web cams are adequate
– Lighting can be more critical than cam
– May not be necessary for your style production
Hardware
• Microphones
– Audio may not be necessary
– Professional sounding audio is the most difficult part of the process
– The first hurdle is using quality equipment, not the microphone built into your laptop
– Use the best audio equipment that your budget will allow
MadCap’s Audio Workstation
Audio
Shure SM58$100
Lambda Lexicon$140
+ = $240
Audio
Audio
Shure SM48$50
Lambda Alpha$80+ = $130
Audio
Yeti$150
Snowball$100
Snowflake$60
Audio
Logitech$25
Audio
USBDigital
High Quality
3.5 mm MonoAnalog
Low Quality
Webcasting VS. Recording
Webcasting VS. Recording
Both have their purposes
• Webcasting is typically less formal and is used for breaking information or where question/answer is important
• Recorded training is typically more polished and for content with a long “shelf life”
Webcasting
Webcasting
Software Packages
• Citrix GotoMeeting / GotoWebinar
• Cisco WebEx
• Adobe Connect
• Microsoft NetMeeting
• Many others as the technology becomes a commodity (Skype, etc.) (search on “webcasting” or “screen sharing”)
Webcasting
Most software packages break down into three tiers
• Personal sharing (2 to 3 users) – usually free
• Meetings (~20 or fewer participants) – budget around $50 per month
• Webinars (up to 1000 participants) – budget up to $500 per month
Webcasting
Watch out for the hidden costs!!!!
Some vendors offer the software at a low price but charge extra for:
• VoIP audio
• Telephone bridge support (toll numbers)
• Telephone bridge support (toll free numbers)
Webcasting
Also watch out:
International phone support can be spotty between vendors.
Webcasting
If you will be webcasting then
You want dual monitors!!!!
AudioOn Stage
Back Stage
AudioPrimary Work Space
Controls
Audience View
Audio Control
Chat Window
Attendee List
Audience Questions
PowerPointAdditional
Files
Clock Widget
AudioControls
Audience View
Audio Control
Chat Window
Attendee List Audience Questions
PowerPoint
Additional Files
Best Practices / Lessons LearnedWebcasting
Webcasting
Rules for presenters:
• Bandwidth is king!
• Wired connections are better than WiFi
• Lower your “on stage” screen resolution to 1024x768– This conserves bandwidth– Most projectors are limited to 1024x768
• Use the telephone for audio, not VoIP
Webcasting
Rules for presenters (cntd.):
• Whatever audio option you choose make sure you have a mute/cough button that is fast/easy to operate!
• Headset mounted microphones can provide more consistent audio
• Get in the habit of changing slides 2 seconds before you would live – audio is near real time but there is a delay with the video/screen
Webcasting
Rules for presenters (cntd.):
• Use the “Pause” screen sharing button to your advantage– This will freeze what the audience sees
but allow you to keep talking
– If anything goes wrong you can switch to a safe visual, hit pause, restart applications or whatever, then continue
– Just make sure to keep talking and nobody will know the difference!
Recording
Recording
Two primary techniques:• Traditional video technology based
– Records the PC desktop at a specified frame rate much like a video camera
– Captures every detail in real time– Creates relatively large files
• Key frame based– Only records when changes occur on
screen– Creates the “fill frames” using math– Produces small file sizes
Recording
Software Packages
• Camtasia
• Adobe Captivate
• MadCap Mimic
• Qarbon Viewlet Builder
• Others available
The Process
Break the creation process into components
• Planning
• Video/visuals
• Interactivity
• Audio
The Process
Break the creation process into components
• Planning
• Video/visuals
• Interactivity
• Audio
Planning
• Create tutorials that are:
– Brief (chunking)
– Meet the immediate needs of the user (context)
– Correct identified performance gaps (learning)
Planning
Know in advance:• Why are you creating a movie?• Who is your audience?• Is it high level (demo) or deep
knowledge (training)?• What quality level?• How will movies be deployed?
Basically, create a movie style guide for your company
Storyboard
• Storyboarding
– A process used to design and develop multimedia presentations and web-based training
• Storyboarding forces you to:
– Examine your motives
– Organize your thoughts
– Test your ideas
Storyboard
• Create low-fidelity storyboards:
– Rapid prototyping
– Easy to create
– Easy to modify
– Don’t need graphic artist !
– Use 3x5 cards, post-its, PowerPoint
– Follow your style guide
Sample Storyboard Frame
Storyboard
Your storyboard will:
• Uncover design problems
• Point out where additional material is needed
– Title image
– Credits
– Any other content
• Provide a first chance to edit ruthlessly
The Components to Create a Movie
Break the creation process into components
• Planning
• Video/visuals
• Interactivity
• Audio
Video/Images – The Recording
• Have a process
• Follow the storyboard to ensure you get what you need
• Record more than you need (extra frames or extra seconds) to make editing easier as it can be extremely painful to try and add more later
The Components to Create a Movie
Break the creation process into components
• Planning
• Video/visuals
• Interactivity
• Audio
Interactivity
• Linear interactivity– “Click to Continue”
– “Show Me”
• Branching– Decisions
– Quizzes
– Simulations
Linear Interactivity
• “Click to Continue”– Simple and fast– Set frame to pause– Add button with “go to next frame”
• “Show Me”– Requires multiple buttons, both visible
and invisible– “Show Me” button is visible and starts
animation– Invisible button captures action and
jumps to next frame
Branching
• Think of a movie as a flow chart
Frame
Frame Frame
Frame
Frame
Frame
Frame
Branching
• Think of a movie as a flow chart
Frame 2
Frame 3 Frame 5
Frame 1
Frame 6
Frame 4
Frame 7
Branching
…but, in a straight line
Frame 2
Frame 3 Frame 5
Frame 1
Frame 6
Frame 4
Frame 7
Frame 2
Frame 3
Frame 5
Frame 1
Frame 6
Frame 4
Frame 7
The Components to Create a Movie
Break the creation process into components
• Planning
• Video/visuals
• Interactivity
• Audio
Audio
• Not always necessary
• Adds significant time and complexity to development
• Be careful of file sizes
• Recording audio per frame is superior to one long audio soundtrack for movie
• Usually the last step in the process
Audio in Depth
Typical audio software workflow:
• Record audio track
• Normalize/DC offset
• Noise removal
• “sweeten” (remove undesirable noises)
• Save MP3 file for inclusion in movie
Audio in Depth
Audio software:
• Audacity http://audacity.sourceforge.net/
Best Practices / Lessons LearnedRecording
Video/Images – The Recording
• Always record at delivery size
• Always record with common PC settings on a common background
• Make sure everyone creating recordings use the same settings
• Automatic recording mode is convenient, but manual gives you far more control
Considerations
• Localization
• Integration and compatibility with other applications (both authoring and playback)
• Customers’ ability to view formats
• Support
Audio in Depth
Where do you record?
• The quietest location you can find
• Turn off AirCon
• Unplug telephones
• Keep the microphone as far away from a noisy PC as possible
Audio
Audio in Depth
Recording settings:
• Mono, 16 bit, 44,100hz
MP3 file save settings:
• CD quality: bit rate of 128
• FM radio quality: bit rate of 96
• AM radio quality: bit rate of 32
But…How Long Will it Take?
That depends…• Required quality level• With or without interactivity• With or without audio
For your first movie/recording schedule one day per 5 minutes of finished recording.
But…How Long Will it Take?
With experience a 10 minute movie will take:
• Passive movie – 1 hour to 90 minutes• With interactivity – 3 hours • Heavy interactivity – 4 to 5 hours• With audio – Add ½ hour per minute
Note: Estimates include story boarding, recording video, writing dialog script, recording audio, and editing