Snap Lab Media - SnapTRAC Mobile Engagement Software

SnapTRAC Mobile and Smart Phone Engagement Solution

by Snap Lab Media

Print is Limited by Time, Space and Cost

Traditional Print Material and Advertising is:

• Outdated quickly and hard to measure

• Passive and not interactive or engaging

• Mailing and shipping costs are high and hard to defend and justify

• Seeking relevance

1. Business Problem

The Mobile Market is Exploding

2009 Statistics• 2.7 Billion mobile phone users

worldwide. • 1 Billion mobile phones vs.

200M PC’s Sold Every Year• 800 M registered automobiles

worldwide• 850M – Personal Computers

2. Market Opportunity

From Print Materials to Mobile Websites in a Snap…

SnapTRAC makes your print more relevant and extends video content reach • Create Tags/Barcodes to place in Print

Materials• Magazine Ads & Articles• Exhibits & Point of Purchase Materials• Packaging & Displays• And more…

• Build & Host Your Mobile Website• Generate Robust Analytics & Traffic Reports

3. Product Introduction

SnapTRAC Engages Print Viewers Through Their Smart phones

SnapTRAC turns printed materials such as books, brochures and displays into video, slideshows and digital sharing with rich mobile media.

3. Product Introduction

SnapTRAC is Web based

1. Tags / Barcodes2. Mobile Website Builder3. Reporting and Analytics

• Easy to use and Manage• No special installation,

equipment or programming required

SnapTRAC makes the creation of barcodes and tags, publishing and managing mobile websites, and tracking of mobile traffic from print as easy as 1,2,3

3. Product Introduction

Bring Customers & Prospects Instantly to the Internet from Print

Turn print material and advertising into video, sharing, opt-in’s.

• Mobile engagement closes sales, and demonstrates brand benefits

• Integrates the power of online social media: – Forward to a friend, – Remind Me, – Promote Tweet/Re-Tweet– Instant Entertainment /education

4. Benefits & Uses

How Barcodes & Tags Work

Create & Place Barcodes / Tags

1Mobile Users can Engage From Print

2

Capture Image to Engage Rich Media

3Stream content , interact and

share from mobile phone

4

See Video Demonstration at: http://www.snaplabmedia.com/video.html

4. Benefits & Uses

Barcodes & TagsCreate and Manage Barcodes and Tags to be Placed in Print

• SnapTRAC makes it easy to create and organize Tags for use on any print medium

• Tags are created, archived and managed with SnapTRAC’s Tag management system

5. How it Works

Mobile Website Builder

Build and publish your mobile website from SnapTRAC’s builder

• Mobile Website Builder provides easy to use templates and conversion tools to transform your web and video into mobile – Mobile Site Hosting– Video– Photo Galleries – Slideshows– YouTube, Facebook, Linked In

applications.• Easily connect with the booming

mobile audience now. 5. How it Works

Control and Manage ContentSnapTRAC makes it easy to manage and update your mobile content

• Turn key mobile web site development tools

• Provide self selecting (opt-in) opportunities to capture customer information Change Content

• Publish and launch in instantly in real time

5. How it Works

Tracking and AnalyticsSnapTRAC analytics helps leverage key customer insights into action

• Broad range of analytical reporting– Specific campaign element(s)– Location information– Date and time– Phone and device information– Geo map overlay

• Graphic visuals of analytics (printable)

5. How it Works

How to StartSnapTRAC Pro• Barcode & Tag Management

Console• Mobile Website Builder Console• Traffic Reporting & Analytics

Console• Custom download page for

mobile phone App.• Quarterly Billing Per Seat

6. Getting Started

Additional Benefits

• Secure existing media business by offering your customers the Next Generation of integrated media today

• Win new business by delivering leading edge printing technology that integrates the static print with the rich experiences of video, interactive learning and the Internet

6. Getting Started

Testimonials

"Totally amazing technology. We had never seen anything like this before.“~Entertainment Industry Executive~

"We have been looking for a mobile technology that could be measured and truly add value to our brands.”

~Executive Large Domestic Brewery~

"We are excited to see a tool that will help us integrate rich media delivered through the Internet from print vehicles.“

~Delight Magazine~

"SnapTRAC has given us an entirely new product to offer our clients. Our clients are amazed by the things we can do with tracking images and SnapTRAC reporting.”

~Joe Weidert - President Atomic Tribe, LLC~

Live Tags

You Tube Video Mobile Website

Download App - http://www.snaplabmedia.mobi

Questions

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