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Get RECOGNISED on Social Media, Dhanashree Shinde , Setu Advertising, Pune. @ dhanyashinde Not AVAILABLE on Social Media!
26

SMW Bangalore: Takeaways

Jul 17, 2015

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Page 1: SMW Bangalore: Takeaways

Get RECOGNISED on Social Media,

Dhanashree Shinde, Setu Advertising, Pune.@dhanyashinde

Not AVAILABLE on Social Media!

Page 2: SMW Bangalore: Takeaways

3 Billion views per day

on Facebook

7 Billion views per day

on YouTube

Page 3: SMW Bangalore: Takeaways

0% of your friends/fans are going to get influenced by youon Social Media!

1.

Page 4: SMW Bangalore: Takeaways

Laptops and Desktops will be secondary !2.

Page 5: SMW Bangalore: Takeaways

http://www.kony.com/resources/blog/infographic-html5-vs-native-mobile-app-development-updated

Page 6: SMW Bangalore: Takeaways

91% of consumers check their emails at

least once per day on their smartphone

Page 7: SMW Bangalore: Takeaways

If an email does not display correctly,

71.2% will delete it immediately

Page 8: SMW Bangalore: Takeaways

In Social Media, there’s No B2B. No B2C.H2H : Human to Human

3.

Page 9: SMW Bangalore: Takeaways

Decide the “Tone Of Voice”4.

Page 10: SMW Bangalore: Takeaways

Have an Entrepreneurial attitude!5.

Page 11: SMW Bangalore: Takeaways

Its absolutely OKAYto Re-Mix !

6.

Page 12: SMW Bangalore: Takeaways

Make the content ‘Snackable’7.

Page 13: SMW Bangalore: Takeaways

Feed all the relevant platforms8.

Page 14: SMW Bangalore: Takeaways

Listen. Respond. Respond Fast.

9.

Page 15: SMW Bangalore: Takeaways

42% of customers expect a revert on

Social Media within 1 hour.

Page 16: SMW Bangalore: Takeaways

72% of customers expect a revert on

Complaint on Twitter within 1 hour.

Page 17: SMW Bangalore: Takeaways

51% of those who complain are more

impressed and loyal with the brand after the brand responded on Social Media.

Page 18: SMW Bangalore: Takeaways

38% of those whose complaints were

resolved are more receptive to ads.

Page 19: SMW Bangalore: Takeaways

42% of those whose complaints were

resolved are willing to praise on Social Media

Page 20: SMW Bangalore: Takeaways

Be Topical10.

Page 21: SMW Bangalore: Takeaways
Page 22: SMW Bangalore: Takeaways

300 Hours of Content is uploaded on YouTube every minute

It would take you around 50 years to watch all the youtubevideos that were uploaded yesterday

Page 23: SMW Bangalore: Takeaways

66% of attention on a blog/website is spent

below the fold area

Page 24: SMW Bangalore: Takeaways

55% of website visitors spend less than

15 seconds if the content is not engaging

Page 25: SMW Bangalore: Takeaways

Podcasting : India is unexplored

Page 26: SMW Bangalore: Takeaways

INFECT OTHERS TO MOTIVATE YOU !