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DEVELOPING A GOOD
RESEARCH IDEA ANDCONDUCTING AN ETHICAL
PROJECT
Chapter Two
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.1
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The Research Idea
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.2
You find a research ideawhen you find a gap in
the current knowledge or an unanswered
question that interests you.
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Characteristics of Good Research
Ideas
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The most important characteristic of a good
research idea is that it is testable.
A second characteristic of the good researchidea is that your chances for success are
increased when your view of nature
approximates reality as closely as possible.
When reality is approximated there is a goodlikelihood of success.
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Sources of Research Ideas
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.4
Nonsystematic Sources Include those occurrences that give us the illusion that
a research idea has dropped out of the sky.
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Sources of Research Ideas
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.5
Nonsystematic Sources Inspiration
Ideas that pop into ones mind from (seemingly) nowhere. Inspiration
usually comes more easily after one has been working on a particular
problem for some time.
Serendipity Refers to those situations where we look for one phenomenon but
find another.
Everyday Occurrences The people and/or situations one
encounters daily provide some of
the best possibilities for research. Source: Skinner, B.F. (1961). Cumulative Record (ExpandedEdition) p 420. New York: Appleton-Century-Crofts.
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Sources of Research Ideas
Systematic Sources
Research ideas from systematic sources are
carefully organized and logically thought out.
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Sources of Research Ideas
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.7
Systematic Sources Past Research
A careful survey of the research done in a specific area will
highlight any knowledge gaps or unanswered questions in that
area. A failure to replicatea previous finding raises additional questions
that only continued research will be able to answer.
Theory The guidance function of a theory provides an endless panorama
of projects for researchers who take the time and trouble tomaster the theory and understand its implications.
Classroom Lectures
Lectures often include a systematic review of the relevant
literature on a particular topic and as such are a good source of
research ideas.
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Developing a Research
Question
Regardless of the source of your research idea, your
first goal should be to turn it into a question.
Once you have a question, you need to survey the
li teratureto find out what is already known about thequestion
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Surveying the Psychological
Literature
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.9
Selection of Index Terms
Thesaurus of Psychological Index Terms Is a collection of index terms taken from abstracts of all published
psychological research.
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Surveying the Psychological
Literature
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Computerized Searches of the
Literature Your next step is to familiarize yourself with the computerized
research databases available at your school. Enter yourindex terms into the search box of the database.
Selected databases offered by APA:
- PsycINFO
- PsycARTICLES
- PsycBOOKS
- PsycEXTRA
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Surveying the Psychological
Literature
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.11
Computerized Searches of the
Literature The Internet can be a useful tool, but be cautious when
selecting which information to use. Web pages presentadditional evaluation challenges. While there are no
universally accepted guidelines, the following criteria are
useful: author i ty, accuracy, object iv i ty, currency,
coverage, andnavigat ion/design.
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Surveying the Psychological
Literature
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.12
Obtaining Relevant Publications You need to assemble all of your original source
materials in one place.
Interlibrary loan If your library does not have the relevant journals or books, you can
request them through interlibrary loan. There is sometimes a small
fee for this service and the amount of time it takes to get your
materials will vary.
Requests for reprints You can write or e-mail the author of a journal article directly and ask
for a copy of the article (reprint). Many colleges and universities have
searchable faculty e-mail databases. This makes it very easy to e-
mail the author and ask for a reprint.
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Surveying the Psychological
Literature
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.13
Integrating the Results of the Literature
Search This is the process of making sense of the materials you have
assembled. Taking good notes from the articles read and summarizing
information under APA headings on a single page is a helpful
technique.
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The Need for Ethical Principles
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.14
Psychologists must ask and answer
questions such as: Are we putting our participants at risk?
Is our experimental treatment harmful? Is the information we will gather from our experiment worth
the potential risk and harm to participants that is involved?
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The Need for Ethical Principles
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.15
Many Nazis who committed medical researchatrocities during World War II were prosecuted atthe Nuremburg War Tribunal. The NuremburgCodestressed consideration of the following
ethical principles: Participants should consent to participate in research.
Participants should be fully informed of the nature ofthe research project.
Risks should be avoided whenever possible.
Participants should be protected against risks to thegreatest extent possible.
Projects should be conducted by scientifically qualifiedpersonnel.
Participants have the right to discontinue at any time.
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The Need for Ethical Principles
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.16
Four instances that created major concern regarding
research ethics are cited in your text. These are:
The medical atrocities of World War II
The Willowbrook hepatitis project
The Tuskegee syphilis project
Stanley Milgramsobedience studies in the 1960s
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APA Principles in the Conduct of Research
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.17
Experiments such as the Tuskegee syphilis project
and Milgramsstudy have led to the development of
ethical guidelines by the APA.
The APA adopted and published the original code ofethics in 1973; it was revised in 1982, and again in
2002.
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APA Principles in the Conduct of Research
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.18
Some APA principles have proved to be
controversial:
Placing research participants at risk or at minimal risk
Informing participants of such risks
Securing informed consent from participants
Use of deception in research
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APA Principles in the Conduct of Research
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.19
Is Deception in Research Necessary?
Providing a completeexplanation or description of the project
may influence the participants responses.
It is arguable that deception may be justified in some cases ifour results are to be unbiased or uncontaminated by
knowledge of the experiment and the expectancies that such
knowledge may bring.
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Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.21
Example of an Informed Consent
Document
Source: Wann, D. L. & Dolan, T. J. (1994). Spectators evaluations of rival and fellow fans. The
Psychological Record, 44,351358.
APA Principles in the Conduct of
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APA Principles in the Conduct ofResearch
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.22
Participants at Risk and Participants at Minimal Risk
Participants at risk: are participants who, by virtue of their
participation in the research project, are placed under some
emotional or physical risk.
Securing informed consent from participants at risk is amandatory condition.
What about those participants at risk who are participating in a study
involving deception?
How do we satisfy the ethical guidelines in such as case?
APA Principles in the Conduct of
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APA Principles in the Conduct ofResearch
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.23
Participants at Risk and Participants at Minimal Risk
Participants at minimal risk: are participants who will
experience no harmful effects through taking part in the
research project.
APA Principles in the Conduct of
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APA Principles in the Conduct ofResearch
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.24
With vulnerable populations, researchers need to
consider factors such as:
Health of participants
Age of participants
Ability of participants to understand what participation in a project
may entail (e.g. children, patients with physical or mental
disorders; persons with lower intelligence, low literacy, or English
as a second language)
APA Principles in the Conduct of
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APA Principles in the Conduct ofResearch
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.25
The Debriefing Session:
Is usually the final step in conducting the research project
Involves explaining to the participants the nature and
purpose(s) of the project.
APA Principles in the Conduct of
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APA Principles in the Conduct ofResearch
with Humans
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.26
Aronson and Carlsmith (1968) proposed thefollowing guidelines for effective debriefing: The researchers integrity as a scientist must be conveyed to
the participants.
If deception was used, the researcher should reassure the
participants that it was not wrong or a reflection on theirintegrity or intelligence to feel that they have been tricked orfooled.
The debriefing session should progress slowly. Do not rush.
Researchers should make every effort to return participants tothe same state they were in at the beginning of the project.
The researcher should repeat all guarantees of confidentialityand anonymity that were made at the beginning of theproject.
For maximum effectiveness, the researcher should conductthe debriefing session immediately following the experimentalsession.
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The Ethical Use of Animals in
Psychological Research
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Here is a brief summary of the APA (1985) guidelines
for the use of animals:
I. Jus t i f icat ion o f Research.
II. Personnel.
III. Care and Hous ing o f An imals.
IV. Acqu is i t ion of Animals .
V. Exper imental Proc edures.
VI. Field Research .
VII. Educat ional Use of An imals. The educational use of animalsalso must be approved by the appropriate review board. Instruction
in the ethics of animal research is encouraged.
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The Institutional Review Board
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The Institutional Review Board (IRB) is a campus
review panel for the use of human participants in
research projects.
At some institutions the IRB also reviews research projectsthat utilize animals.
Many institutions have an Animal Care and Use Committee
that reviews research projects that utilize animals.
A veterinarian must be a member of any panel that reviews
animal research proposals.
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The Institutional Review Board
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The typical IRB is composed of a cross-section of
individuals.
IRBs might contain faculty members from history, biology,
education, psychology, and economics, as well as one or two
members from the community who are not associated with theinstitution.
The IRB serves to ensure that the experimenter treats
research participants, whether they are humans or
animals, according to the established ethical guidelines.
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The Participants
Responsibility
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Korn (1988) indicated the research participant hasthe following responsibilities: Be on time for the research appointment.
Participants have the responsibility to listen carefully to theexperimenter and ask questions in order to understand the
research. Participants should take the research seriously and cooperate
with the experimenter.
When the study has been completed, participants share theresponsibility for understanding what happened.
Participants have the responsibility for honoring the
researchers request that they not discuss the study withanyone else who might be a participant.
O
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Researchers Ethical Obligations
Once The Research is Completed
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Do not plagiarize(use someone elses work without
giving credit to the original author)
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Researchers Ethical Obligations
Once The Research is Completed
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.34
The Department of Psychology at BishopsUniversity (1994) has suggested the following:
You must reference every statement of fact and every idea oropinion not your own unless the item is part of commonknowledge.
Do not hand in for credit a paper that is the same or similar toone you have handed in elsewhere.
It is permissible to ask someone to criticize (but not rewrite) acompleted paper before you submit it.
Keep rough notes and drafts of your work and photocopies ofmaterial not available in your college or university library.
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Researchers Ethical Obligations Once
The Research is Completed
Copyright 2013 Pearson Education, Inc., Upper Saddle River, NJ 07458. All rights reserved.
35
Avoid Fabrication of Data
Refers to situations where the experimenter either
deliberately changes or alters data or
Makes up data to suit his or her needs.
O O
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Researchers Ethical Obligations Once
The Research is Completed
Avoid Lying with Statistics
Results should be presented in an unbiased manner.
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Researchers Ethical Obligations
Once The Research is Completed
Copyright 2013 Pearson Education Inc Upper Saddle River NJ 07458 All rights reserved
Cite Your References Correctly
It is the researchers responsibility to cite and list onlythose
articles that have been read.
The least you should do is cite the secondary source you are
using. It is allowable to cite an article that is described and
referenced in another article. If Smith and Davis (1999) described and referenced a
research project conducted by Brown (1984), you can cite
it as follows: Brown (as cited in Smith & Davis, 1999) found that
In your reference section you would list only the Smith andDavis reference (the one you actually read).