SMART CITIZEN ENGAGEMENT – POWER TO SENSE Dr. Mazlan Abbas CEO - REDtone IOT Sdn Bhd Email: [email protected] Asia Pacific Smart Cities Forum Sept. 28, 2016
SMART CITIZEN ENGAGEMENT
– POWER TO SENSE
Dr. Mazlan AbbasCEO - REDtone IOT Sdn Bhd
Email: [email protected]
Asia Pacific Smart Cities ForumSept. 28, 2016
KEY TAKEAWAYS1. Too much focus on the role of large technology companies and
governments as the catalysts of technology-enabled progress.2. Most of the time we tend to ignore the most important dimension of
cities i.e. the people, who live, work and create within them.3. Harness the valuable inputs of citizen’s by empowering them to
sense and make the invisible visible
TECHNOLOGIES THAT ENABLE IOT
Cheap sensors(50% cheaper)
Cheap bandwidth(40x cheaper)
Cheap processing & smarter
(60x cheaper)
Ubiquitous wireless coverage(free wifi)
Big data(unstructured
data)
IPv6
Smartphones(personal gateway)
For the Past 10 Years
People (Non-Tech)(More sophisticated)
Home Health Transport OfficeWaste
IOT MAKE SENSE WHEN YOU BLEND THE DATA
Creating New Compound Applications
Wisdom
Knowledge
Information
Data
More Important
Less Important
Evaluated understanding
Appreciation of
Answers to questions.
Symbols
Understanding
Answers to
questions
WHO
WHY
HOW
WHAT
WHERE WHEN
VALUE IS CREATED BY MAKING SENSE OF DATA
Wisdom
Knowledge
Information
Data
More Important
Less Important
Understanding
VALUE PYRAMID FOR SMART PARKING
N/A
Empty (0), Full (1)
Who park at this lot? What kind of vehicle?
Where is the empty parking lot?When is the peak period?
How to implement a tiered charging?How to find “overstayed” vehicles?
Why my car park is under utilize?
DELIVERING THE WHOLE IOT PUZZLE
Internet
BiometricUltrasonicTempHumidityPressureMotionPositionLight Image
MotorSwitchLightingValve
Sens
ors
Actu
ator
s
IOT M
iddl
ewar
e
Analytics
Applications
WiFi
2G/3G/4G
LoRa
SigFox
CITIZEN-FOCUSED • BUILDING TRUST
Citizen-Centric Data-Driven Decision
Smart Tools Responsive
Cost Effective
Accountable
Transparent
Collaborative
STRUGGLING TO KEEP UP
“For most of history, citizens’ response to unhappiness with infrastructure was
that they might line up at an office to complain. Today, with social media and websites, it is a constant stream, and
cities are struggling to keep up.”- Maxwell Anderson, executive director,
New Cities Foundation
VISION OF THE CITY OF THE FUTURE
Open source and open data
Make visible the invisible
Sensing the city Provide tools for the citizens to interpret and change the workings of the city
Technology may help mitigate the “black hole” problem.
SMART
#bettercitybetterworld
CITYBETTER CITY • BETTER WORLD
Build cities through the eyes of
the CITIZENS
We Build Cities Based on Citizen-Centric Approach
CROWDSENSINGGet citizens input via their smartphones
LIVEABLE CITIESCitizens have a better quality of life
BUILD NEXT SMART CITY SOLUTIONLeverage innovative IOT solutions to solve the pain points of cities inhabitants
RANK & DECIDEAuthorities decide and justify their next plan of action
CITY INDICATORCitizens will see how their cities perform
REDtone IOT APPROACH
BUILDING THE NEXT SMART CITY SOLUTIONS
IDENTIIFY & SOLVEIdentify locations of issues and City Authorities respond accordingly
CRIME AREAS FLASH FLOODS
NOISE LEVEL ROAD QUALITY
PROFILING OUR CITIESGAINING INSIGHTS • OPTIMISING RESOURCES
SMART VANDALISM MANAGEMENT SYSTEM
Local Councils
Illegal PostersWill be uselessIllegal Posters with
Telephone Numbers
Phone NumbersBlocked
Regulator
SMART PARKING
Smart ParkingWith Sensors
Location ofParking
Availability
Parking Utilization
Tiered PricingParking
AVOID CITIZEN ENGAGEMENT PITFALLSHow-to
[Originalarticle- https://iotworld.co/2016/08/01/tips-for-city-authorities-how-to-avoid-citizen-engagement-pitfalls/ ]
TIP (1) – BUY-IN FROM BOTH SEGMENTS• It requires the active participation of both
parties. It’s like “chicken or egg” question. Who starts first?
• Residents felt that their complaints would go down the deaf ears of the local councils –just like going down the black hole.
• The local authorities that are sensitive to the citizens feel that the citizens need to channel their grouses into a proper channel rather than letting their anger on social media and become terribly viral.
• Even after launching their own city’s citizen engagement mobile app, the take-up, and reports from the people are lukewarm –seems that the residents are not keen to use such apps.
TIP (2) – PUBLICITY• If you ask 100 or 1000 people on the streets
whether they have heard such application. I can almost guarantee you that none have heard that.
• It’s easier to get ridiculous viral message over Social Media
• After such a big hype during the launch of the service and what media posted the next day, the message will be a deafening silence after a few days.
• There’s no continuous effort in educating the public.
TIP (3) – FINDING THE RIGHT CONCERNED CITIZENS• Who are these people? What type of individuals
that are concerned about the cleanliness or safety of the surrounding.
• Sometimes, the same person that always complained in their Resident Association or Community WhatsApp group, when being offered an official channel or tool, they are the ones most likely will not use them. They love to complain but not to take action when given the opportunity to participate.
• You might think – what about savvy smartphone users like the yuppies or Gen-Y? Are they the majority of the users? Surprisingly, they are not concerned with such apps – weirdly they prefer to take selfies and viral the issues on their social media channels. In other words, they love to make themselves famous and proud to see their message gone viral but unfortunately it’s not on the official channel.
TIP (4) – GAMIFICATION IF NECESSARY• People wants an incentive to participate in
crowdsourcing initiative. Either get themselves paid in monetary or prizes.
• The other way is to gamify the app in such a way that gives some form of status within the community app. Give them points and elevate them into a different status or higher rank on the leadership board.
• Launch contest with prizes for being the most active users.
TIP (5) – PRESSURE GROUPS• No administrators of the cities would love to
receive complaints every day. Nobody likes to handle hundreds or thousands of complaints each day throughout the whole year. But if they did not manage and close the complaints, how could they solve all the problems which are already in the queue?
• Why need to be in a reactive mode when local councils can be proactive?
• Sometimes, city authorities need a little push or “pressure” from the people. Who elects them if not the people themselves?
TIP (6) – SOCIAL MEDIA CHANNELS• The most popular official channels by local
councils are either through phone, fax, web portal or email. But technology has rapidly changed the landscape of communications with the advent of smartphones, mobile Internet, and Social Media.
• Allow the citizens to communicate on their favorite social media channels.
TIP (7) – IN-HOUSE VS OUTSOURCE• There’re a lot of similar citizen engagement
mobile apps in the market. But most of them forgot that the backend system that handles the reports are not visible to them.
• Thus, a lot of cities who thought that they could just develop the mobile app (i.e. the front-end) in-house did not realize what they are going to end up.
• Nearly all local council IT departments are not set up as a product development house. The budget given to them are only enough to operate, manage and maintain the IT system but not to become innovative and develop their application.
• Think twice before embarking on in-house development.
TIP (8) – PRODUCT ROADMAP• Handling a continuous development and
future enhancement of the backend system requires a sustainable IT support resources.
• New technology emerges and thus it must quickly be adapted with the current process workflow.
• Developing and supporting this in-house will probably give the IT department of the local council a horrible nightmare that they will always regret.
TIP (9) – SMART CITY VISION• Citizen engagement is only one of the single
component in a Smart City. They are many applications which require integration to a smart city platform; thus, it cannot be developed in silo manner.
• Remember that IOT also requires input from physical sensors (other than the sensors from the smartphones).
• A real Smart City need an integrated platform that collects and aggregates various sources of data (structured or unstructured) to discover the insights of the city and make cities a better and sustainable place to live.
TIP (10) – IT’S NOT AN IT JOB!• Of course, any IT company can develop the
mobile app. • However, IOT requires different skills that
encompass embedded programming, understanding different communications protocols, cloud services, and big data analytics.
Smart Parking Smart Waste Management
Smart Street Light
Smart Transportatio
n
Open Data Parking GarbageCollection Lighting Public
Transport Smartphone Users
SMART CITYHUBSocial Media
IOT APPLICATIONS
SENSOR DATA
CitiAct
We Build Cities Based on Citizen-Centric Approach
MINIMUM VIABLE CITY - THINK BIG START SMALL
COMMITGet Mayors, local leaders and citizens to agree
MEASUREUse data and evidence for decision making process
BENCHMARKDecide and monitor areas for improvements
ACTImplement programs together
THANK YOU@REDtoneIOTREDtoneIOT
• EMAIL: [email protected]• TWITTER: @mazlan_abbas• FACEBOOK: www.facebook.com/drmazlanabbas• LINKEDIN: my.linkedin.com/in/mazlan/• SLIDESHARE: www.slideshare.net/mazlan1• ABOUT ME: about.me/mazlan.abbas• BLOG: iotworld.co