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Sluice: The Team Brett Belock University of Notre Dame: B.A Industrial Design- 2008 University of Notre Dame: MBA Entrepreneuship- 2014 Valeriano Lima California State University SB: B.S Finance-2004 University of Notre Dame: MBA Entrepreneurship -2015 Allan Regis Vanderbilt: B.Eng. Mechanical Engineering- 2014 University of Notre Dame: M.S ESTEEM- 2015 Crystal Chen-Goodspeed University of Notre Dame: B.S Science- Business and Medieval Studies- 2016
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Page 1: SLUICE Final Presentation (1) (1)

Sluice: The Team

Brett Belock• University of Notre

Dame: B.A Industrial Design- 2008

• University of Notre Dame: MBA Entrepreneuship-2014

Valeriano Lima• California State

University SB: B.S Finance-2004

• University of Notre Dame: MBA Entrepreneurship-2015

Allan Regis• Vanderbilt: B.Eng.

Mechanical Engineering- 2014

• University of Notre Dame: M.S ESTEEM- 2015

Crystal Chen-Goodspeed• University of Notre Dame:

B.S Science-Business and Medieval Studies- 2016

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SluiceIndependent Living, One Pour at a Time

Sluice enables independent living by helping people with compromised dexterity in their upper limbs pour from beverage containers.

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The Problem

Sluice Supports Weight of Container Guides through Pouring Motion Reduces Strain Ensures Accuracy Promotes Independent Living

▪ Pain from Arthritis▪ Lack of Strength▪ Loss of Coordination▪ Shakiness from Tremors▪ Impaired proprioception

The Solution

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How Sluice Works

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“It’s good that somebody is out there working on it. We need help” – Lynda

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Market

• Lifestyle Assistive Technology

http://bccresearch.blogspot.com/2012/01/us-market-for-assistive-technologies-to.html

Current Status Focus on Independent Living

Value Added Affordable and Intuitive

Market Characteristics Daily living aids- $5B (est*) Comparable products only found online

Strategy Affordable, domestic-based product distributed via online and retail stores

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Competition

EZ-Pour Handle Roll n PourJug Kettle Tipper

Kettle Pourer Patterson Medical Universal Kettle Tipper Pour Thing

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Competition BreakdownEZ-Pour Handle Roll N Pour Jug Kettle Tipper

US-based; $2.99 plus $5.00 S/H

US-based; $22.95 plus $6.95 S/H

UK-based; Discontinued; $45.74 international S/H

Kettle Pourer Patterson Medical Universal Kettle Tipper

Pour Thing

Chinese-based; $49.95 plus international S/H

UK-based; $46.25 plus international S/H

US-Based; $59.70 plus $9.95 S/H

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Selected Financial Information

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Selected Financial Ratios2017 2018 2019

# Customers 29,885 59,573 89,290

Churn (7%) 2,092 4,171 6,251

Revenue $ 1,061,450 $ 2,132,195 $ 3,122,936 Avg Order $ 36 $ 36 $ 35

Sales 206,000 270,272 334,618

Marketing 62,400 125,346 154,341

Total S&M 268,400 395,618 488,959

CAC $ 9 $ 7 $ 5

LTV $ 42 $ 43 $ 42

LTV/CAC Ratio $ 4.71 $ 6.42 $ 7.60

2017 2018 2019 CAC $ 9 $ 7 $ 5 LTV $ 42 $ 43 $ 42 LTV/CAC Ratio 4.7 6.4 7.6

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Milestones

Seek $300K in funding for:

● Product validation and maturation

● Strategic hires

● Acquisition of the injection mold

● Establishing partnerships (i.e. manufacturers and distributors)

● Validation of the various customer segments

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Product Maturation

Foam MVP 3D Prototype Envisioned Product

  

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Launch Strategy

• Kickstarter

• Concept Validation

• Valuable Consumer Insights

• Raise Funding

• First of a Suite of Products

• Potential License Candidate

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Sluice Independent Living, One Pour at a Time