Slides/ 0107.06

Slides/0107.06

INTEL Upside Down/Post-Andy: Beyond speed to “platforms” of microprocessors & software that encompass new technologies & devices (sounds like “gamechanging solutions” to me) /Marketing & Ethnographers = Engineers/De-centralize/Re-branding “Intel Inside”

to “Leap Ahead”/Crappy food to good food/Paul Otellini

Source: BW Cover Story, “Intel Inside Out :How It’s Shaking Off the Andy Grove Era,” 0109.06

Tempo!*

70-10*Boyd/O.O.D.A. Loops

70-10/Nebraska/Unk QB 643 yards K.State/ Linemen spread wide/All legals go out for

pass/Defenders confused & tire (Boyd/Tempo is not

speed/“Re-arrange the mind of the enemy”—T.E. Lawrence)/ “By changing the geometry of the game, and pushing the limits of space and time

on the gridiron, Mike Leach is taking Texas Tech to some far out places.” —Michael Lewis

(NY Times Magazine, 12.04.05/ Mike Leach/ Texas

Tech/ Mike Leach/Texas Tech

“Explode through the hole. Don’t be

timid. If you’re going to make a

mistake, make it at full speed.” —Charlie Weis, Notre Dame

Duh!

“More Hotels Try to Offer What Women Want” —Headline, USA Today, 11.08.05

Duh!

“One of These 32-inch Flat-panel LCD Televisions Is Specifically Designed for

Women: Manufacturers Turn to Designs that Appeal to Both

Sexes” —Headline, Boston Globe, 1121.05

“No Need for Economies of Scale: Illinois Tool Revs

Up Innovation by Keeping Its 655 Units Separate and

Focused” —Headline, BW, 1031.05 (“commodity”

producer; R&D = 1%; Top 100 patent recipient—66th in ’04) ($12B rev in ’04; CEO David Speer: 80/20, focus, lean, customer intimacy, more entrepreneurial, employee participation)

Lousy industry … Specialty (Ignored/No competition) … Smaller than competitors

4 Traits: Sweet spot … Agility … Discipline … Focus

Source: Alfred Marcus, Big Winners and Big Losers: The 4 Secrets of Long-term Business and Failure

“The slumping giant needs to put more pep in its

funds. … But size remains a handicap.” —Fortune on Fidelity

Magellan/1128.05 (“There’s a practical limitation to running a fund of that size.”—Chris Traulsen, analyst,

Morningstar)

“Hedge funds are leading a demand for

companies to sharpen their focus or break

themselves up.” —Headline,

Financial Times, 1028.05

“Beijing Rushes to Build World-class Universities” —Headline,

International Herald Tribune, 1028.05*

*Headline, same day: “China Bank Becomes a Giant Worth 470 Billion”

THE CUSTOMER IS GOD AND THE

MARKET DECIDES EVERYTHING

Source: Banner, Hua Xin Dress Co, Ltd., Rongcheng Industry Zone

“When I climb Mount Rainier I face less risk

of death than I’ll face on the operating table.” —Don Berwick, “Six Keys to Safer

Hospitals: A Set of Simple Precautions Could Prevent 100,000 Needless Deaths Every Year,” Newsweek (1212.2005)

“Disclosure of Medical Mistakes Is Sought: State

Legislator Wants Hospitals to Forfeit Fees”

—Headline, Boston Globe (1105.05)

The Trusted Advisor: David Maister, Charles Green, Robert Galford …

Four Types of Relationship: Service Offering-based, Needs-based,

Relationship-based, Trust-based

Client-Advisor Relationship: Subject matter or Process expert, Subject matter expert plus affiliated field,

Valuable Resource, Trusted Advisor

PSF, damn it!

“There are people who prefer to say ‘Yes,’ and there are

people who prefer to say ‘No.’ Those who say ‘Yes’ are

rewarded by the adventures they have,

and those who say ‘No’ are rewarded by the safety they

attain.” —Improv Wisdom: Don’t Prepare, Just Show Up, Patricia Ryan Madson (“ … yes I said yes I will Yes.”—

James Joyce, Ulysses)

Just One Question!

“How likely are you to recommend [company/service] to a friend or colleague?”/ “Net promoter score” —Fred Reichheld (Ad Age, 11.2005)

Excellence! The Basics, 1982-2005

Tom Peters/0106.2006

Excellence1982: The Bedrock “Eight Basics”

1. A Bias for Action2. Close to the Customer3. Autonomy and Entrepreneurship4. Productivity Through People5. Hands On, Value-Driven6. Stick to the Knitting7. Simple Form, Lean Staff8. Simultaneous Loose-Tight Properties”

What is In Search of Excellence all about*:

People. Emotion.

Engagement. Empowerment.

Caring.*from “Working master” PP Presentation/Leadership chapter/12.14.2005

Excellence2005: The Bedrock Baker’s Dozen

1. A Bias For Action Is Job One! (Construct a Discipline/Culture of EXECUTION!)

2. DECENTRALIZATION! ACCOUNTABILITY! (Tom’s “Top Two”, 1965-2005.)

3. Fail. Forward. Fast. (“Reward Excellent Failures, Punish Mediocre Successes.”)

4. “Metabolic Management” Matters! (Hustle! Adapt! EAT CHANGE! Win the “O.O.D.A. Loop” War—Confuse Your Competitors!)

5. INNOVATE or Die. (“Game-changers” or Bust! Lead the Customer! Just Shout “NO” to Immitation!)

6. A Damn Good Product. (Pursue “Dramatic Difference.”)

7. A Damn Cool Product. (Design Rules!)

8. Ride the Value Added Curve to the Sky! (Sell “GamechangerSolutions”; Provide “Scintillating

Experiences”; Become a “Dream Merchant”; Strive to Be a “Lovemark.”)

9. Relentlessly Pursue the “Big Two” Markets. (WOMEN Buy Everything BOOMERS & GEEZERS Have All the Money!)

10. Best “Talent”/Roster Wins! (HR Rules! Everyone a Leader! Women Lead Best! “Weird” Matters Most! A Workplace to Brag About! Educate for Creativity!)

11. Wanted/Demanded: Radical Technology Strategies! (“Incrementalism” Is for Wimps!)

12. Hard Is Soft! Soft Is Hard! (People! Passion! Enthusiasm! Wow! INTEGRITY! TRUST! Good Citizenship.)

13. Accept No Less Than EXCELLENCE! (Excellence, Pursuit thereof, Is the #1 Thing That Vaults Us Out of Bed in the Morning)

Re-imagine! Speech: Story Line in 100 Words or Less

Tom Peters/0106.2006

Re-imagine! Speech: Story Line in 100 Words or Less

1. Wildly altered context (technology, China-India, global terrorism, etc)2. Only answer: adaptive skills and bold-breathtaking innovation (top-line focus rather than cost-cutting focus)3. Race way, way up the value-added curve (implemented “game-altering

solutions” rather than “services,” “experiences” rather than “transactions,” and much more)

4. As part of value-added exercise, pursue Ripe & Enormous “new” markets—Women, Boomers & Geezers

5. Radical (!!!) use of IS-IT6. A “Roster” of Weird & Wondrous & Entrepreneurial “Talent” engaged in “Wow Projects”7. “Metabolic Leadership” (Passionate-Radical Leaders who instill a

Discipline of Execution, a Quick Tempo-Adaptive Culture and an appetite to “Eat Radical Change for Breakfast”)

(96 words by my count)

You = Your calendar*

*Calendars NEVER lie!!

The Healthcare27

Healthcare27

1. Fully utilize Physician’s Assistants to do routine work in a timely fashion. (“Doc in a Kiosk” at Wal*Mart is great!)2. Maximize Outpatient services!3. Short hospital stays work! 4. Support home care to the max. (E.g., “Declaration of Independents”—Beacon Hill/Boston)5. STOP THE 100K+ NEEDLESS DEATHS—much/most of the “quality stuff” is eminently fixable. (Don Berwick for President! AHA for Hall of Shame!) (Strong, vicious insurer incentives!!!)6. FLIP HC 177 DEGREES TO EMPHASIZE PREVENTION & WELLNESS. (“Steps” are being taken but not enough. Med schools: Awful! Insurers: Little better. Support for appropriate-proven alternative therapies is an important part.) (HUGE INCENTIVES FOR EFFECTIVE WELLNESS-PREVENTION PROGRAMS-MEASURABLE SUCCESSES.)

Healthcare27

7. “Boomers” will determine HC’s (very different?) future. (They are from a different & demanding planet compared to yesterday’s Oldsters.)8. “Focus on Women.” (It’s my generic—and correct—rallying cry, and it applies to HC in spades, women-as-patients-with different-woes-than-men; women-as-HC decision makers at the “consumer”—and commercial—level.)9. “Patient/Consumer-driven” may be a buzz phrase bandied about all to easily … but it is true. (And changes the game.)10. Reduce incentives for unnecessary tests. (Malpractice caps would help, though the issue is complex. Insurers-HMOs doing so-so on this.)11. OUTCOME-BASED MEDICINE IS A MUST! (There is a long, long way to go!) (Measure until you’re blue in the face!)12. Science-based medicine is a terrific idea!! (Many “therapies” unproven scientifically, uneven in application when proven.)

Healthcare27

13. Over the next 5-25 years, the Life Sciences Revolution will make the likes of the “info revolution” look like small beer. (Get ready.)14. Radical increase in “best practices” utilization—inculcate in Med school!15. school “revolution” imperative—outcome-based medicine, abiding emphasis on Wellness & Prevention, etc.16. Get info to Patients! (HIPAA mostly good.—“I wanna see my records!”) (Detailed hospital-by-hospital, disease-by-disease, doc-by-doc success records a must despite controversy.)17. Upgrade IS-IT in the entire system, starting with acute-care institutions. (Current grade: D-.) (Winners include: Indiana Heart Hospital; Inova Fairfax Heart Institute.)18. Healtheon WebMD-like (if it had worked) mega-, integrated-info network will-should emerge. (A healthcare Google+?)19. MOVE HEAVEN & EARTH TO IMPLEMENT ELECTRONIC MEDICAL RECORDS. NOW

Healthcare2720. By hook or by crook, something approximating basic universal care, starting with kids—50 state partial experiments is a help; some are quite far along. (“Market-based” as much as possible—but this is far from a “perfect market.”)21. Deal with the enormous HMO “I want my doc” perception problem. (Fact: MARCUS WELBY, STATISTICALLY, AIN’T THAT GREAT A HEALER IN TODAY’S “HIGH SCIENCE” WORLD! Incidentally, same perception problem re Congress, schools. “My Congressman is great, Congress has 434 other crook-clowns.” “My kids’ school is good, the system is awful.”) 22. Blitzkrieg of Patient/Customer/Citizen education (eg re “outcomes-based HC”; “Get the most for your HC dollar”). (Corporate cuts should motivate this.)23. “Healing-centric” care supported. (E.g., Planetree model—reduces future problems.)24. Emphasize front-to-back “customer care” practices—cuts waaaaay down on malpractice claims among other things.

Healthcare27

25. Specialization in acute care works wonders, regardless of howls! (E.g., Shouldice/hernia repair.)26.Shorten the FDA approval process. (Tom, age 63, wants the good new stuff and will accept associated risk; so will most boomers-geezers.)27.DON’T MESS AROUND WITH H5N1/AVIAN FLU!

THE LEADING EDGE IS RAZR-THIN: Motorola’s Cool

Phone Has Samsung and Other Rivals in Hot Pursuit —Headline, BW, 1205.05

“This [adolescent] incident [of getting from point A to point B] is notable not only because it underlines

Grant’s fearless horsemanship and his determination, but also it is the first known example of a very

important peculiarity of his character: Grant had an extreme, almost phobic dislike of

turning back and retracing his steps. If he set out for somewhere, he would get there somehow,

whatever the difficulties that lay in his way. This idiosyncrasy would turn out to be one the factors that

made him such a formidable general. Grant would always, always press on—turning back was not an option for him.” —Michael Korda, Ulysses Grant

Boomers/60/$$$$$$$

“States Rush to Lure Wealthy Retirees.” Start: “The senior sweepstakes kicks into high gear

this weekend as the first baby boomers turn 60 and states, cities and

small towns mount ad campaigns to attract up-and-coming retirees and their spending power.”

—Headline, AOL News,12.31.05

“Developing Nations Lure Retirees, Raising Idea of ‘Outsourcing”’Boomers’ Golden

Years” —Headline, WSJ, 11.14.05

:

“US Airways Group eliminated health coverage for 28,000 employees and 10,800 retirees late last year. But

the financially ailing airline had already guaranteed departing CEO David Siegel and his family medical

coverage for life.” —Wall Street Journal, p1, Section B, 1219.2005

“TV is not dead, but if you’re going to do TV, you have to create stuff that

people seek out. Just because you buy 30 seconds doesn’t mean you’ll have an

impact. You have to do something

remarkable with it.” —David Lubars, Creative Director, BBDO

(USA Today/1219.2005)