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Brancolini Grimaldi 43–44 Albemarle Street London W1S 4JJ United Kingdom +44 (0)20 7493 5721 [email protected] www.brancolinigrimaldi.com Sleight Clare Strand Exhibition: 27 May – 2 July
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Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Mar 18, 2020

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Page 1: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

43–44 Albemarle StreetLondon W1S 4JJ United Kingdom

+44 (0)20 7493 [email protected]

Sleight

Clare Strand Exhibition: 27 May – 2 July

Page 2: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

43–44 Albemarle StreetLondon W1S 4JJ United Kingdom

+44 (0)20 7493 [email protected]

For her first solo exhibition, in the UK, contemporary British image maker Clare Strand presents her two newest bodies of work at Brancolini Grimaldi.

‘Strand is extremely interesting; it’s frustrating to be able to see only tidbits of bigger projects. With luck, this exhibition will give her the opportunity to reverse the magic process, and make more of her work appear.’ Nina Caplan, Time Out (07.06.11)

Clare Strand’s images are conceived, researched, developed and resolved from within a highly un-usual and personal sensibility, using a clear and decisive method of production. She belongs to the everyday, yet her images evoke the mesmeric, the talismanic and the unsolvable. Solutions propos-ing the ordinary reveal further layers of complexity and configure problems as yet un-glimpsed. The hinterland to her image making is provided by a childhood upbringing where a family life in a subur-ban cul-de-sac was confounded by true crime magazines, ominous supernatural events, Paul Dan-iels on Sunday evenings, a father obsessed by exactitude and a flasher who lived across the road.

Areas of subject matter dominate her work – photography and film the mediums by which it is mapped. Strand is interested by imagery where aesthetics are secondary to their function. Taking inspiration from forensic imagery, instruction manuals, the conventions of signage, the mechanics of spirit photography and photography employed to offer evidence of an event or a task. Her work treads the uncertain boundaries between the expected and the absurd.

Comprising of ten vernacular works displayed in a cabinet, Ten Least Most Wanted features ten im-ages carefully selected by the artist from her reference scrapbooks to make up a coherent series. Strand then confounds the coherence of the series by turning the pictures over to display the im-ages’ reverse side. It is these unchosen, serendipitous images, sometimes just mere fragments, which become the exhibited material.

‘10 Least Most wanted comprises of 10 works within a bespoke cabinet. It was crucial right from the beginning that the sides of the selected (recto) and the de-selected (verso) image should be available or at least appear to be available to the viewer. Therefore I used a clear acrylic process that encased the image (s). The notion of showing the imagery fragments that were not selected as the ultimate exhibit seemed a suitably perverse act. Further slanting the pieces at an 8 degree angle within the cabinet goads the viewer to bend and try and glimpse the 10 most wanted. The angle is just right it’s just enough to think you can see.....but you cant. ‘ Eyemazing, interview with Artist. (03.06.11)

‘Ten Least Most Wanted is a selection of the artist’s favorite cuttings from her research scrapbooks. She has encased these in clear acrylic and displayed them in the reverse. The fragmented results, which gives a glimpse of the newsprint and pictures on the paper’s other side, manipulates thefavored images original form and the snatches of writing provide accidental wit.’ Matilda Battersby, The Independent (25.05.11)

Page 3: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

43–44 Albemarle StreetLondon W1S 4JJ United Kingdom

+44 (0)20 7493 [email protected]

Skirts, a new black and white typology, depicts a series of dressed tables. They allude to what is not shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and photographic conventions and the intrigue of the banal. Both Skirts and 10 Least Most Wanted bring a further sculptural quality to Strand’s practice.

Alongside these new bodies of work, Brancolini Grimaldi are showcasing selected photographs and moving image from Strand’s extensive oeuvre, all of which with references ranging from the precision and exactitude of the early-twentieth century Time and Motion Studies to pseudo-scientific ’new age’ imagery . In all of these works, the usually descriptive becomes a vehicle for mischief, magic and the supernatural.

‘For the ‘Cyclegraph’ images - eerie streaks of light that jump out of profound blackness - Strand strapped lights to her hands (a reference to an early twentieth-century photographic experiment to improve worker efficiency), then photographed herself taking photographs. Like much of her work, the results have intellectual weight and aesthetic lightness: they look good even if you know nothing about them.’ Nina Caplan, Time Out (07.06.11)

Artist Biography

Clare Strand was born in 1973. In 2009 she had her first major solo show, Clare Strand Photography and Video, at the Folkwang Museum, Essen Germany. Strands monograph published by Steidl and Photoworks was also launched including texts by David Chandler, Ian Jeffrey and Ute Eskildsen. She has exhibited in venues including Tate Britain; The Hasselblad Center, Gothenburg; Huis Marseille, Amsterdam; Teatro Fernan-Gomez Arts Center, Madrid and The Photographers’ gallery, London. Her work has been showcased in numerous publications including Aperture, Vitamin Ph New Per-spectives in Photography, Portfolio and Photoworks magazine. Strands series Signs of a Struggle, is currently being purchased by The Victoria and Albert Museum and Aerial Suspension, Girl in two Halves and The appearing Woman have been recently purchased for the Arts Council Collection. Strands work is also in the collection of the British Council Collection and The National Media Mu-seum. Strand will be exhibiting this year at The Victoria and Albert Museum, The Courtauld Institute and The Northern Gallery of Contemporary Art.

Page 4: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Clare Strand | SleightExhibition: 27 May – 2 July

Installation shots

Page 5: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Page 6: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Page 7: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Page 8: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Clare Strand | SleightExhibition: 27 May – 2 July

Cyclegraph 9: Camera Shutter Release Activated (right hand)

fibre based lambda print40 x 50”edition of 5

Cyclegraph 8: Focus Pull (anticlockwise and clockwise)

fibre based lambda print40 x 50”edition of 5

Cyclegraph10: Film Advance (left to right)

fibre based lambda print40 x 50”edition of 5

Page 9: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Skirts (1-1.9)

fibre based bromide prints30 x 24 cm edition of 5

Gone Astray Detail

fibre based lambda print40 x 60”edition of 5

Kirlian Study - Breath

fibre based lambda print40 x 30”edition of 5

Kirlian Study - Tred

fibre based lambda print40 x 30”edition of 5

Page 10: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Girl in Two Halvesfibre based lambda print50 x 40”edition of 5

Aerial Suspension

fibre based lambda print50 x 40”edition of 5

Ten Least Most Wanted

Mahogny and acrylic cabinet containing 10 double-sided acrylic encapsulated lithographic images.

305 x 54.5 x 109 cm

Kirlian Study - Hairfibre based lambda print40 x 30”edition of 5

Page 11: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Egg From Mouth, 2009

Looped monochrome moving photograph (DVD)

Edition of 3

Head Turner, 2009

Looped monochrome moving photograph (DVD)

Edition of 3

Brain Floss, 2009

Looped monochrome moving photograph (DVD)

Edition of 3

Mouth Streamer, 2009

Looped monochrome moving photograph (DVD)

Edition of 3

Page 12: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

Brancolini Grimaldi

Ten Least Most Wanted — detail images

Page 13: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

�2�3

Clare S

trand an

d I have m

et regularly for m

any years to discuss h

er work an

d my ow

n research

es into P

ho

tography. W

e have exp

lored m

uch comm

on ground in id

entifyin

g and

celebratin

g utilitarian aspects o

f the m

edium

. T

he in

terview for th

is book seem

ed an excellent

opp

ortunity to m

ake an assessmen

t of w

here

she foun

d herself as th

e first m

ajor collection o

f her visual w

ork was p

ublish

ed.

What sort of a photographer are you? Subject 

matter has alw

ays been the centre of my practice. 

I wouldn’t bother if I didn’t have a subject. I am

 not driven to take photographs for the sake of taking photographs. I take in inform

ation from 

my everyday life; it circulates and is refi

ned before em

erging as an idea for a project. Each piece of 

work determ

ines what w

orking methods I adopt, 

but the core elements of this process still rem

ain. 

I have a subject and when I determ

ine its relationship to photography I start m

aking work.  

I have always found it helpful to understand how

  I can use photography through an appreciation of utilitarian im

ages. Consequently, all m

y work is 

about the nature of the medium

 of photography, its uses and its lim

itations. I like to operate within 

opposites – the extraordinary versus the ordinary, the factual as opposed to the unreal and the com

edic offset by the serious.

In previous interview

s you have stressed the im

portance of preparing yourself by exploring the context of a subject or proposition

. Can you

reflect on your attitude to the role that research

plays in the photographic project? It’s utterly serendipitous, I see som

ething and seize it. It can com

e from anyw

here. Then I take it to chew

 over. I am

 always looking around to see w

hat could be brought into m

y work. I gather in all inform

ation then a section of it starts m

aking sense to me.  

Not all research contributes to the outcom

e.  It’s m

ore like throwing everything into a pot to 

see what rises to the top. It is an innate process  

for me and I like the sense of hidden order – and 

the sense of intuition and haphazardness.  

I have a collection of images that I have kept 

with m

e from early on that consistently inform

s my practice. I have particular favourites such as 

the silhouettes of the murders carried out at the 

Tate R

esidence by the Manson Fam

ily. They are 

non-photographs – that’s why I like them

. There  

is something there that, even now

, I don’t particularly understand. T

here is a sort of uselessness in desperately trying to get photography to prove som

ething. There is also  

a gap between the prom

ise of these photographs and reality. It is, for m

e, also a type of Absurdism

. 

Sometim

es I get the feeling that some of your

work reflects narratives from

your past. What

is your earliest mem

ory? We w

ere living in West 

Kingsdow

n, in a house in a cul-de-sac. There w

as  a little girl I m

et who w

as older than me. She used 

to put sweets dow

n her socks – those jelly snakes. When I w

as three we m

oved to Sanderstead, which w

as another house in a cul-de-sac. I’m really 

keen on the psychology of the cul-de-sac; going in, going round, and com

ing out again – all to no great purpose. C

ul-de-sacs have an underlying notion of protection, unlike living on a m

ain road where you are easily identified as being on a m

ain route and you can’t hide aw

ay.

What do you rem

ember of that tim

e, when you

were the sam

e age as many of the figures you

now u

se in your work? L

ooking back I remem

ber a distinctive, tangible sense of place - an identity and a taste alm

ost. My school w

as set in woodland, 

we w

ere always being told to w

atch out for danger and alw

ays to walk in pairs. It felt om

inous. My 

street was also odd. T

here were individual 

inhabitants far beyond the ordinary – a flasher living directly opposite w

ho would expose him

self out of his bedroom

 window

 and a detective who 

once keenly showed m

e his collection of violent forensic photographs. H

e had a collection of images of a m

an who had com

mitted suicide in his 

bathroom. The im

ages were garish in colour w

ith arterial spray on the w

alls and a body slumped in 

the corner. What struck m

e immediately w

as the intense clash of the extraordinary and the ordinary. T

he everyday paraphernalia of the bathroom

 was still intact – the sham

poo, bubble bath and talc still lined up on the side of the bath. The tow

els were neatly hung up and the bathroom

 bin needed to be em

ptied. Something appalling 

Interview

Clare Strand in conversation w

ith Chris M

ullen, Brighton, M

arch 2008

Crim

e – CR

. 11. Manson M

urders. C

ollection of Clare Strand.

Clare Strand and Lisa A

khurst, Lisa’s B

edroom, 1-6, 1987 (O

pposite)

Page 14: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

�4�5

Markings O

n Photographs – M. 23-58.

Collection of C

lare Strand.

Page 15: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

�6��

Henry M

ayhew’s sm

all text about street photographers in London Labour and the London Poor, w

here he talks about photographers using the painted circus tents as m

aterial for backdrops, that helped to start form

 the idea for the Portraits. I w

as also keen to explore the relationship and tensions betw

een the countryside and the City.

Yet I sense the subject m

atter of the project contain

s elements beyond the tangible, and

doesn’t exactly seek to exert a social critique. Is that so? I w

as walking in C

lerkenwell and a 

wom

an suddenly fell to her knees, as if brought low

 by some hidden subterranean force. It alerted 

me to w

hat was happening underneath the hum

  of the pavem

ent, the tunnels and channels – what 

is there and what is not there? I follow

ed ideas  of m

agic and the supernatural in the City, such  

as Peter Ackroyd’s T

he House of D

octor Dee (1993)  

and above all, Haw

ksmoor (1986). It w

as a fusion of intuition, observation and reading that allow

ed G

one Astray D

etails to emerge, fi

ltering conventional research through m

y own 

experiences via the photographic language of the instructional com

bined with the docum

entary.

The individu

al portraits express what you have

called a ‘general characterisation’. What do you

mean by this? E

ach character is a constructed ‘type’, cast as you w

ould actors, with sim

ilarly carefully selected props. T

hey are types of people I w

ould expect to find on any urban street. If they 

weren’t there, I’d w

ant to know why not. T

hat is why I used the D

ickens quote from G

one Astray  

as he talks about double lives, about people pretending, colluding w

ith the theatrical element 

of the street. Many tim

es I have mom

ents wondering if people have been placed on the 

streets from central casting – as their being there 

is too expected, too clichéd. I am also interested 

in the small clues such as a T

iffany necklace or a 

teenage stoop that can express prowess or status.

Do your im

ages do things you never anticipated after they are first show

n? I’m alw

ays working 

to my ow

n set of rules. Some rules are m

ore obvious than others. A

fter the images are m

ade, you let them

 go into the world and, after that, 

had happened and nothing would be the sam

e again for those involved, but still the ordinariness of the everyday hom

e remained to outlive its 

inhabitant. I think that this experience was 

behind The M

ortuary work (1994–1995) w

here  my focus w

as on the utensils and receptacles rather than on the individual. A

gain, I seek that middle ground betw

een the extraordinary and  the ordinary.

How

did your interest in Paranorm

al and Crim

e photography com

e about? On m

y occasional visits to Sanderstead L

ibrary I would hone in on 

the paranormal and true crim

e section. There I 

learnt about young wom

en like Mary B

ell and Lizzie B

orden, as well as the E

nfield poltergeist 

manifestations as show

cased in Arthur C

 Clarke’s 

World of Strange Pow

ers. I really do believe that what gets you in adolescent life rem

ains with you 

forever. That’s w

hy I was keen to include the Lisa’s

Bedroom

 polaroids in this book, taken when I w

as about fourteen. I like the w

ay they connect not only w

ith my Spice G

irl series (1996) and Gone

Astray Portraits (20

01–2002) but also the E

nfield 

girls’ bedrooms.

You have spoken in the past about the significance of adolescent an

xieties. In the light of your subsequent interests, w

ere you yourself telekinetic, or prey to the supernatural? W

hen I was in m

y early teens I experimented to try and 

move and levitate things – just in case I could, but 

nothing happened. I was utterly taken w

ith the idea of girls being open to paranorm

al happenings – I also enjoyed reading about young w

omen that 

had managed to fool investigative team

s by 

banging on radiators or by voice manipulations. 

Films such as T

he Watcher In T

he Wood, C

arrie, T

he Exorcist, Fire Starter, etc. all encouraged  

my early experim

ents. I also enjoyed reading  the Fortean T

imes and w

atching Record B

reakers (in particular the girl w

ho held the record for  not being able to stop sneezing), and R

ipley’s B

elieve it or Not.

I have sometim

es teased you about a suspected

fear of colour photography. What choices do you

make w

hen you select black and white

photography? After graduating from

 the Royal 

College of A

rt, I started making w

ork in black  and w

hite, in reaction to the photographic climate 

of the time. C

olour work started to m

ake me feel 

claustrophobic - it was too busy and I felt the need 

to find a new

 working space. U

sing black and white 

offers m

e clarity. It also brings me nearer to the 

utilitarian images I adm

ire the most. For m

e, black and w

hite strips down the elem

ents  – it helps m

e be more decisive and off

ers the dram

a/non-drama and the am

biguity I am  

looking for in an image.

Gone A

stray was a m

ajor threshold for you. I

always thou

ght it was a sign that you w

ere taking this m

edium seriou

sly as a mode of

expression for the future. Gone A

stray was the 

culmination of a year’s fellow

ship at the London 

College of P

rinting (now LCC). I took this as an 

opportunity to research certain aspects of the City. I w

as intrigued by urban critics, such as Dickens (w

hose essay in 1853 on his being lost  as a child in the C

ity, gave the project its name), 

William

 Morris and W

illiam Blake. B

ut it was 

I have little idea of what people m

ake of them. 

I enjoy following the clues of a m

ystery, but when 

the mysteries appear solved, the im

age becomes 

less and less interesting to me. T

he question is alw

ays ‘how much to give aw

ay to the viewer?’ 

It is possible to explain the image aw

ay and allow 

viewers no space for their ow

n interpretation. Even now

, there are issues throughout my w

ork that I w

ant to leave ‘unsolved’.

Can you talk about how

this relates to Signs

of a Struggle? Signs of a Struggle w

as a com

missioned response to the N

ew Tow

n  concept on its 50th anniversary. I started the project by asking w

hat New

 Tow

ns meant to  

me in particular. I w

anted to leave the frame  

of reference open. The fi

nal images w

ere either contem

porary constructions of invented narratives or, alternatively, authentic im

ages discovered in their folders in an archive. T

he work is about U

topia, the problems of idealism

 and im

perfection. It is a commission, like m

ost 

Paranormal – PA

. 7. Enfield Poltergeist. C

ollection of Clare Strand.

Gone A

stray – GA

. 7. C

ollection of Clare Strand.

Forensic Arrow

Collection – 1/25.

Collection of C

lare Strand.

Page 16: Sleight - Clare Strand · shown and once again poses the questions central to the theme of Sleight, what is visible and what is hidden. Skirts celebrate the absurdity in social and

����

of my recent w

ork, which has enabled m

e to find 

my ow

n system within a given proposition.

You like to find your own voice w

ithin the com

mission rather than feel bound by its

constraints. I used Signs of a Struggle as a sort  

of bedrock for constructing a set of images about 

the nature of human w

ishes or the need to perfect. Eugene Ionesco’s absurdist play Les T

uers Sans G

ages (1957) was a useful point of departure, an 

expression of a Utopia w

here the celebrants of  the perfection of living deny that aw

ful events are occurring on a daily basis. Ionesco, incidentally, mentions a photograph in the play used by the 

murderer to distract his victim

. Signs of a Struggle bears reference to  the crim

e images that I have 

kept on file and in m

y mem

ory. This and m

any  of m

y other works are partly a com

ment on the 

vanity of the quest for order. The project w

orks well in this w

ay, as each image and the com

bined text is suspended in a state of oscillation betw

een potential readings.

What other im

ages do you find are peculiarly charged, that rem

ain on file, or inside your

imagination? I am

 drawn to im

ages that contain visual codes appearing to explain but w

hich actually don’t really help at all. A

n intervening arrow

 or a trajectory of dotted lines can make  

an image so m

uch more exciting. I love R

obert Groden’s book T

he Killing of a P

resident (1993),  a picture anthology about the K

ennedy assassination and the W

arren Report (1964)  

where m

ore detail seems to lead to greater 

confusion. I find the im

agery of Rosa K

uleshova 

extraordinary as well as the portrait of E

leanor Zugan, show

ing the markings on flesh apparently 

brought about by the paranormal. I am

 particularly keen on im

agery of illusion, magic  

and trickery, all of which I find innate to the 

photographic medium

 itself. I have bundles of publications, such as Popular M

echanics and Healthy

Living, which contain m

any a photographic gem in 

ways of the instructional, such as the illustrative 

hand whose presence is crucial to the aesthetic.

 In C

onan Doyle’s A

Study In Scarlet, Sherlock Holm

es states that there is ‘no fear without 

imagination’. W

e all have this sense of the unnerving interior, the B

ed and Breakfast foyer  

as a potential scene for violent crime, perpetuated 

by the artlessness of the press or crime photograph. 

I was fi

xated by the photographs of the interiors of the house of Fred and R

osemary W

est. I was 

especially interested in their keenness for photo-murals, hinting at the chasm

 between fantasy and 

reality which clearly existed.

There is alw

ays a danger of your formal

exercises being regarded as pastiche, or even parody. D

o you have any particular strategies to m

ake sure you are understood, that you are not characterised as w

himsical or satirical?

When I m

ake a body of work it is essential that 

there is oscillation between the initial proposition 

and its solution, otherwise there w

ould be little point in m

aking anything. The w

ork is driven by my ow

n personal response, interpretation and understanding so there w

ill always be a shift  

away from

 what it bears reference to. A

lso, though there are visual sim

ilarities to the sourced material, I am

 making new

 bodies of work w

ith  a diff

erent intent and context. This in itself sets 

the agenda apart. I am working to m

y own rules.

 I recognise the danger of being w

himsical.  

I work on a fi

ne line between m

y own intentions 

and softer readings by the audience, over which  

I have no control. I just have to live with that. 

Can you explain here how

The B

etterment 

Room

project fits in this sequence? I was asked  

to make a body of w

ork on the theme of ‘w

ork’ in modern society. T

he Betterm

ent Room

–Devices for

Measuring A

chievement, to give the project its full 

Paranormal – PA

. 13. Rosa Kuleshova. C

ollection of Clare Strand.

Healthy Living C

atalogue Collection. 1/87.

Collection of C

lare Strand.

title, takes as a starting point Frank and Lillian 

Gilbreths’ attem

pts in America, in the fi

rst part of the tw

entieth century, to make perfectible 

the constituent elements of w

ork. The G

ilbreths were the fi

rst to use photography for the measurem

ent and enhancement of com

mercial 

endeavour, to measure units of tim

e and motion 

for the ‘betterment’ of the w

orker. In their laboratory, m

ini-lights were attached to the 

workers’ hands and, through the use of long 

shutter speeds, they would analyse the 

trajectories of the workers’ m

ovement.

 For this project I w

anted to acknowledge  

how our attitudes have changed tow

ards  work – how

 manual labour, such as grading 

tomatoes and sorting w

ashers (as studied by  the G

ilbreths), has been displaced by other,  more m

ysterious, activity. I became interested  

in the intangibility of work, seeking w

ays to express this through photography.  

My w

ay of synthesising all this was to apply 

my visual system

 to claims m

ade today by Healthy

Living catalogues, which are w

idely distributed  as direct m

ail in the UK. The catalogues have 

fascinating instructional codes of visual language used to describe the claim

s made of the objects. 

They propose that the advertised products are a 

sure key to a better life, to individual fulfilment; 

products such as the Adult-size M

eal Protector, 

the amazing Slim

ming D

ress or the Deep V

ein Throm

bosis Cushion – all of w

hich I purchased for m

y figures. In those studies for The B

etterment

Room

, each person has been given an object to take into m

y remaking of the G

ilbreths’ laboratory.  In contrast there is no m

ovement, no activity, just 

an uneasy stasis. The apparatus of the laboratory 

can be glimpsed but it is fictional and on closer 

examination absurd and dislocated.

 The C

yclegraph section of the project was 

to be a study of my ow

n movem

ents undertaking the m

echanics of the project itself, flicking 

through the Healthy Living catalogues, m

y triggering of the shutter in a cam

era as I worked. 

They utilise a sim

ple self-built lighting device – nam

ed the Eralc lum

i-tracers, which w

ere strapped to m

y hands. The C

yclegraphs becomes a record  

of making the w

ork, trying to evaluate my ow

n perform

ance. It is an exercise in absurdism that 

nevertheless had its pre-determined function,  

no matter how

 pointless.

If you are hesitant about the limitation

s of the G

allery wall for im

ages you want to show

, are you interested in in

stallations? In T

he Betterm

ent R

oom exhibition I used a vitrine containing 

apparent reference material. T

here was clothing  

I had used in the images, the props, the catalogues, 

and the apparatus to generate light from the 

movem

ents of the hands. This w

as presented as my ow

n considered archive. It wasn’t intended  

to make clearer, to elaborate and explain, but  

to generate a spirit of play – a middle ground 

between reference and installation, enhancing 

the pseudo-scientific surface of the work and 

adding to the mystery of the overall display.

I am interested in w

ays the project came about

as a result of oblique and mysteriou

s references rather than a con

scious proceeding from

a logical pattern of thinking. It is often thought that, to do justice to a job, you have to research long and deeply. Yet the m

ost profitable research could be, for exam

ple, the identification of a characteristic colour that sum

marises the identity 

Crim

e - CR

. 17. West interior.

Collection of C

lare Strand.

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100 101

Illusions/Spirit – ILL. 17-59. Collection of Clare Strand.Time And Motion – TM. 3- 47. Collection of Clare Strand.

100101

Illusions/Spirit – ILL. 17-59. C

ollection of Clare Strand.

Tim

e And M

otion – TM. 3- 47.

Collection of C

lare Strand.

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102103

of a City, or one generation that dom

inates the streets, or a button-through dress or a C

harlie Chaplin film

 still, that is key to an understanding. All the people in T

he Betterm

ent Room

 project imply beige; a H

ealthy Living catalogue, though bright in appearance, is decidedly beige.

What is your attitu

de to the role that text plays in the contem

plation of images?

You have always enjoyed the possibilities

that open up when text encounters im

agery. You m

ake specific references within the titles

to terminology, w

hich at first glance seems

definitive (Photism

s, Cyclegraphs etc).

I like the idea that a particular group of images 

can have a group of texts attached to it, however 

this doesn’t necessarily mean they should provide 

any definitive guidance. In Signs of a Struggle texts 

were generated to accom

panying the images – 

however there is no one direct application of  

one to another. In tune with Ionesco’s absurdist 

alignments, all texts apply to all im

ages at random

, creating a paradox within the general 

anticipated result.

So you favour ‘slippage’ rather the solemn

, fixed

world of the caption and the im

posed explanation that allow

s no room for am

biguity? Slippage is a very good w

ord to describe this – yes, slippage is som

ething that I have tried to cultivate in m

y work. For instance a Photoism

is defined as a 

‘synesthetic visual sensation’. How

ever once I had chosen it as m

y unit of terminology, the w

ord brought about an unintended slippage into Photography, aw

ay from the study of Perception. 

In the Gilbreths’ term

inology there is a unit called a T

hereblig, their name reversed as a unit 

of measurem

ent, which stim

ulated my ow

n version for the E

ralc Lumi-T

racer.

How

did you then proceed into Un

seen Agents?

I felt that my early interest in the Paranorm

al and its relationship w

ith photography had not reached its full potential. I returned to this subject after T

he Betterm

ent Room

, as both themes 

share visual and historical similarities. In both 

areas the camera gave gravitas to the subject due 

to its ‘scientific objectivity’. Also in both cases 

the camera could seem

ingly capture evidence of som

ething that couldn’t be otherwise seen.

 U

nseen Agents m

akes no attempt to reach  

a finite conclusion about the nature of the 

paranormal or the authenticity of its im

agery. It is about the visual possibilities throw

n up by this area of practice. I choose to use the A

ura Cam

era as it embodies a belief about how

 photography has been understood – a m

ysterious magic box that can capture the essence of the 

sitter and bare the soul. The K

irlian process  was used for the sam

e reasons. How

ever, in this process, there is direct physical contact w

ith  the photographic m

aterial – proposing a visual imprint of the subject or, as in m

y photographs, their possessions. 

As I said before, the paranorm

al genre had obsessed m

e since early childhood. I read the Fortean T

imes w

hen a teenager and later Charles 

Forte’s book Wild T

alents (1932), about young wom

en, poltergeists, and the possession of telekinetic pow

ers. I like the way Forte w

rote a non-com

mittal celebration of the strange 

ways of the w

orld and I wanted this to perm

eate my photographs. 

 The A

ura Polaroids were taken in a Spirit 

Shop at the conventional size (5x4 inches) and  in colour for ten pounds each. T

he Aura cam

era purports to bear w

itness to aura projection and the ethereal entity, decoded through the colours of the im

age. Conversely it w

as only until I drained the colour aw

ay from each of 

the images that they started to m

ake sense to m

e. A coloured aura, rendered black and w

hite, seem

ed an intriguing and somew

hat perverse act, 

much the sam

e as showing the m

echanics of the Kirlian process, w

ithout any pictorial outcome.

Now

that you see your work together for the first

time, w

hat have you learnt about your own

creativity and what does this im

ply for the future? It’s diffi

cult to assess logically where 

things go from here, other than to keep 

experimenting and to keep pushing ideas  

forward, perhaps in w

ays I can’t anticipate  now

. My w

ork occupies the space between the 

initiation of an idea and its resolution, often developing w

ay beyond original intentions. 

Major im

pulses for making w

ill remain the 

same, getting im

ages out of my head and m

aking them

 tangible, sorting and stripping down to 

address the clutter in my m

ind, striving towards 

an illusive sense of clarity and order. 

It’s important for m

e to keep doing what feels 

right, by taking risks rather than trying to fit into any pre-defi

ned system. This challenge w

ill alw

ays exist hand in hand with the possibilities 

of abject failure. 

I have invested too much in the m

edium to 

abandon it totally in favour of another, but retain the right to m

ove to the periphery of what is 

generally understood as Photography.

Cabinet D

etail. Eralc Lumi -Tracers.

Clare Strand, 20

05.

Installation image: The Betterm

ent Room –

Devices For M

easuring Achievem

ent, Folkw

ang Museum

, Essen, 200

5.

Girl having aura photographed. C

lare Strand 200

7.