slanted publishers · slanted publishers media rates 2020 / 2021 As Slanted Publishers we would like to wel-come you as our partner. We are convinced that your clients can be represented

slanted publishers media rates 2020 / 2021

slanted publishers

media rates2020 / 2021

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As Slanted Publishers we would like to wel-come you as our partner. We are convinced that your clients can be represented opti-mally in our media environment.

Slanted is one of the leading and most influential design magazine worldwide. The monothematic, location based topics present outstanding personalities, studios and companies within the fields of design, typography, illustration and photography.

Moreover, Slanted informs its steadily growing community daily on its weblog www.slanted.de as well as in its social media channels about events, new prod-ucts, trends, and exciting projects from the design and creativity sector.

Our readers are fans and enthusiastic about the quality of our recommendations as well as for its authenticity: All articles and images are prepared with adequate care, all press texts and press images credited.

As a result of our honest recommenda-tions, Slanted is opinion-leader and influencer since its start in 2004.

Numerous clients know about the dynamic of our brand and are longtime media part-ners. Cooperations and linkings as well as international distribution of the print mag-azine led to international visibility and appreciation for 16 years already.

slanted publishersyour partner on- and offline

https://www.slanted.de


activities’ price table↘ see following pages for detailed info

Format Where From, price in €Sponsored article (p. 6) slanted.de /

instagram / facebook / twitter

300.– / 400.– / 250.– / 100.–

Banner advertising (p. 10) slanted.de 510.–Christmas lottery (p. 28) slanted.de, social

media, newsletter900.–

Newsletter (p. 30) newsletter 2,500.–Video partnership (p. 49) intro interviews 300.–Full page advertising (p. 35) Slanted Magazine 3,000.–Full page advertising (p. 35) Special Issue 850.–

https://www.slanted.de/

https://www.instagram.com/slanted_publishers/




onlinesocial

online specialsnewsletter

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slanted.de / blog ↘ slanted.de

Slanted blog is a huge archive and on the spot of international design and culture. It is the essential source of information and ideas that make sense of a world in constant transformation.

↘ Unique Visits: 103,043↘ Page Impressions: 321,674↘ Map Overlay

Readers from 126 countries Top 10 (01.10.2020): Germany, USA, Norway, United Kingdom, Switzerland, Italy, Austria, China, France, Spain,

↘ Frequency: 1–2 articles per day

↘ Sources: Direct views: 48.8 % Search engines: 32.9 % Linking websites: 10.1% Social: 6.7 %

↘ Published articles (01.10.2020): 11.612

↘ Categories: Events, Typog-raphy, Design, Illustration, Education, Photography, Publications, Interviews, Miscellaneous, Lottery



sponsored articles

In our media environment, we offer an authentic platform to present your products and brand and bring them clos-er to our readers. We attach great importance to credi-bility and the interest of our readers, that means for exam-ple that an advertorial should not be perceived as disturbing, but as an enrichment within our coverage.

Starting at € 300,-, calculated individually on your demands.

slanted publishers media rates 2020 / 2021slanted publishers media rates 2020 / 2021

short information sponsored article slanted.de

Imagery: ↘ file formats: jpg, png, gif↘ 1,200 px wide

max. 250 kb each↘ 1 header image↘ up to 10 images visible within

the article↘ photo shooting (optional

bookable)

Files to be sent 5 working days in advance if not stated differently.

Text: ↘ English language↘ text lengths upon consultation,

max. 300 words↘ max. of 5 outgoing links↘ small editing included



partnerships

Partnerships are based on mutual trust and that each partner gives something equally and receives something that brings their brand or company forward. For many years, we have been cooper-ating with partners from a wide variety of sectors (automotive, hotel, printing, finishing, paper, software, technology, fashion, etc.), bringing together leading companies and the design scene. We are pleased with the many positive respons-es to the jointly developed concepts and results and their lasting effects.

Get in touch to discuss the possibilities!


lotteries ↘ slanted.de/themen/lottery

Raffles are a great way to draw the atten-tion of our readers to your new product. The customer provides free products (by prior agreement in terms of quantity, etc.) which are then presented in a post. Winners’ addresses will not be pub-lished or shared in any way for privacy reasons.

Interested? Get in touch.

https://www.slanted.de/en/themen/lottery/


banner advertising

Billboard970 × 250 pxOn top of the cover page, slanted.de

Half Page 300 × 600 pxslanted.de, news area (left column)

Medium Rectangle:300 × 250 pxslanted.de, news area (left col-umn), shop overview, within news article, calendar (right column)

Classical banner advertising is a good way to have your message visible over a longer time. All banners are visible on the German and English pages (if not requested differ-ently).

Choose ↘ Size↘ Duration↘ Placement↘ Permanent or in rotation

File formats: jpg, gif, swf, html

Starting at € 400,-, calculated individually on your demands.

https://www.slanted.de/en/


https://www.slanted.de/en/news/






Size Placement (top position) Permanent Rotation –25%Billboard slanted.de € 2,500.– not availableHalf Page slanted.de € 1,000.– € 750.–Half Page news area or shop overv. € 850.– € 638.–Med. Rec. within all news articles € 1,200 not availableMed. Rec. slanted.de € 800.– € 600.–Med. Rec. news area or shop overv. € 680.– € 510.–Med. Rec. calendar € 680,- € 510.–

↘ 20% discount if booked on several places at the same time↘ 20% discount if placed on secondary / lower position in column

banner advertisingcalculation overview (4 weeks)

https://www.slanted.de/en









banner advertisingslanted.de: billboard + medium rectangle




banner advertisingnews area + calendar + news article



jobs ↘ slanted.de/jobs

On Slanted’s job platform you can offer available jobs for free, or search for a fitting job for yourself. Just submit all relevant information on our website and we will publish your entry after validation. It will be visible on our job portal afterwards. Good to know: Our job platform is bilin-gual, too. That means, you can offer a different job on the English page than on the German one—if you want.

You would like to have more visibility for your job offer?

↘ Sticky on top for 30 days↘ Visible first view in news↘ Highlighted in color

€ 100,-

https://www.slanted.de/jobs/

jobs ↘ slanted.de/jobs






onlinesocial


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instagram ↘ instagram.com/ slanted_publishers

On Instagram we publish 1 article per day with a powerful image that catches the at-tention of our international subscribers. Each article is embedded in our Twitter timeline.

In our Instagram story we share short news and findings. Our readers especially ap-preciate the look behind the scenes and our spontaneous, authentic posts about things we like.

Lottery? Product placement? Brand communication? Announcement? Communicate through a clear, visual lens:

↘ Subscribers: 98.4k↘ Published articles (01.10.2020):

2,098↘ Frequency: 1 article per day

Post: € 400,-Story: € 100,–




instagram ↘ instagram.com/ slanted_publishers





facebook ↘ facebook.com/ slanted.blog.magazine

On Facebook we publish 1–2 articles per day with videos, GIFs, or images that are commented and liked by our community. Established in 2009, Facebook has grown to a powerful platform that coexists beneath our blog, and other social media channels in German and/or English language.

↘ Followers: 54.4K↘ Frequency: 1–2 articles per day

Numbers monthly:↘ Media penetration: 123,756↘ Post Reach: 82,246↘ Page views: 1,818↘ Post Engagements: 12.892↘ Target group (fans):

Women 50% thereof 4% / 18–24, 28% / 25–34, 12% / 35–44, etc. Men 48% thereof 4% / 18-24, 22% / 25–34, 14% / 35–44, etc.

Post: € 250,-Story: € 50,–

https://www.facebook.com/slanted.blog.magazine



facebook ↘ facebook.com/ slanted.blog.magazine




twitter ↘ @slanted_blog

Twitter is our tool to communicate short messages with our audience. Instagram articles are embedded in our Twitter time-line automatically with image and text. Twitter is the ideal channel to communi-cate dates, events, updates, fresh prod-ucts, or just something that is only valid for a short time. Slanted is active on Twitter since 2009.

↘ Follower (01.10.2020): 9,617↘ Tweets: 7,999↘ Tweet-Impressions: 59KK↘ Frequency: 2–4 articles per

day

€ 100,-

https://twitter.com/slanted_blog


twitter ↘ @slanted_blog

https://twitter.com/slanted_blog

onlinesocial


printother


typeface of the monthspecial for type designers onlySlanted Publishers offers a new format online to call attention to a new typeface and its type label behind: the “typeface of the month” is presented prominently and tagged in our channels.

Some examples:

slanted.de/typeface-of-the-month- lawabo slanted.de/typeface-of-the-month- heldane slanted.de/typeface-of-the-month- temeraire

↘ Article on slanted.de, entitled “typeface of the month”

↘ Article in social channels (facebook, twitter)

↘ Exclusively for only 1 typeface per month

↘ Offer available to 1 typeface per foundry per year

↘ Banner advertising featuring the “typeface of the month” on slanted.de, 4 weeks in rotation, 300 × 250 px

€ 650.– only (instead of € 1,200.–)

https://www.slanted.de/typeface-of-the-month-lawabo/

https://www.slanted.de/typeface-of-the-month-lawabo/

https://www.slanted.de/typeface-of-the-month-heldane/

https://www.slanted.de/typeface-of-the-month-temeraire/

slanted publishers media rates 2020 / 2021media rates 2020 / 2021slanted magazine & blog

typeface of the monthspecial for type designers only

https://www.slanted.de/typeface-of-the-month-molto/


contemporary typefacesinstagram special for type designers onlyContemporary Typefaces is the perfect companion to go with the Typeface of the Month, or if Instagram shall be used to call attention to a new typeface and its type label behind. The visuals used for this kind of post are all designed by our editorial team specifically for this purpose and vary from post to post based on the features of each typeface.

Example: instagram.com/p/B4MdxExHdXu instagram.com/p/B5HpzZjIC37 instagram.com/p/B36QLd-ItIQ

↘ Post on Instagram, entitled “Contemporary Typefaces”

↘ Minimum of 5 images designed by Slanted exclu-sively for this purpose, based on the features of each selected typeface

€ 350.– only (instead of € 400.–)


https://www.instagram.com/p/B4MdxExHdXu/

https://www.instagram.com/p/B5HpzZjIC37/

https://www.instagram.com/p/B36QLd-ItIQ/


contemporary typefacesinstagram special for type designers only


https://www.instagram.com/p/BtDF0rVnx9w/




christmas lottery24 hot products from fresh brandsSlanted’s christmas lottery presents 1 hot product throughout December 1–24 on the blog and social media. Stories of the brands behind are presented widely on the day of the lottery. Be part of our exclusive lottery, limited to 24 days ;)

↘ Lottery of 1 product↘ Announcement / presentation

of the project in our newsletter↘ Several articles on blog &

social media↘ Announcement as partner

€ 900.– (instead of € 1,800.–)+ 2 products upon consultation


onlinesocial


printother


newsletter

Our newsletter is sent 4–6 times a year and reaches about 34k design lovers that sub-scribed to it in during the past 16 years of our activities. The subscribers are interested in our news and therefore do have an intense look at it. The newsletter is based on our own per-sonal news and latest publications which are presented in 1 main article and max. 6 additional smaller articles. Max. 2 of these smaller articles are offered as an adverto-rial space.

↘ Subscribers (01.10.2020): 34,634↘ Opening rates: ø 35–43%↘ Clicks per unique opens:

ø 10.6 %

€ 2,500.–

Some examples:

mailchi.mp/slanted/will-feel-eyes-on mailchi.mp/slanted/summer-news-2018mailchi.mp/ slanted/slanted-magazine-30-

athens-out-now-1219069

http://mailchi.mp/slanted/will-feel-eyes-on

https://mailchi.mp/slanted/summer-news-2018

https://mailchi.mp/slanted/slanted-magazine-30-athens-out-now-1219069

https://mailchi.mp/slanted/slanted-magazine-30-athens-out-now-1219069

newsletter


your news embedded

in ours


onlinesocial


printother


slanted magazine

Slanted magazine has been established in 2005 already and has evolved into one of the most renowned design magazines internationally since then. Since 2014 it is published by the inde-pendent publishing house Slanted Publish-ers with a frequency of 2 regular issues per annual and special issues from time to time (see schedule). Until today, 36 issues + 3 special issues have been published. Each issue is dedicated to a certain city or country whose scene is presented through video and written interviews, presenation of work, essays, illustration, photography, and a comprehensive index.

Overview Slanted magazines: slanted.de/publisher/

magazines-books

https://www.slanted.de/en/publisher/magazines-books/



slanted magazine



short info & distributionslanted magazine

↘ Direct sales: slanted.de/shop, selected bookstores, at stations and airports, museum shops and concept stores worldwide

↘ Subscriptions: slanted.de/publisher/ subscription/

↘ Distribution: Slanted Publishers (selected stores worldwide), IPS Presse vertrieb (train stations / airports), Small Changes (US market)

↘ Format: 160 × 240 × ca. 20 mm↘ Print run: based on issue’s

theme, 6,000–8,000↘ Volume: 256 pages, 8-page

cover↘ Print: Offset ↘ Frequency: 2 × p.a.

(May, November)↘ ISSN: 1867–6510↘ Retail price: EUR 18.– (DE),

EUR 21.– (internationally), EUR 22.– (AT), CHF 25.– (CH), GBP 18.– (UK)

https://www.slanted.de/en/shop/slanted-publisher/

https://www.slanted.de/en/publisher/subscription/

https://www.slanted.de/en/publisher/subscription/

https://www.slanted.de/en/publisher/distribution/


Slanted #36—Coexist↘ Release: 27.10.2020

Autumn / Winter 2020 / 2020 Ad close: 14.07.2020 Deadline artwork: 28.07.2020

Slanted #37—Artifical Intelligence↘ Release: 29.04.2021

Spring / Summer 2021 Ad close: 11.02.2021 Deadline artwork: 25.02.2021

schedule 2020 / 2021 / 2022slanted magazine

Slanted #38—Stockholm↘ Release: 26.10.2021

Autumn / Winter 2020 / 2021 Ad close: 16.07.2021 Deadline artwork: 30.07.2021

Slanted #39 (tba)↘ Release: 03.05.20202

Spring / Summer 2022 Ad close: 10.02.2022 Deadline artwork: 25.02.2022


print advertisingslanted magazine

↘ 2 pages / spread 2/1 CMYK (320 × 240 mm) € 4,800.–

↘ Full page 1/1 CMYK (160 × 240 mm) € 3,000.–

↘ Half page horizontal 1/2 CMYK (110 × 140 mm) € 1,800.–

↘ Half page vertical 1/2 CMYK (67,5 × 225 mm) € 1,800.–

↘ Quarter page vertical 1/4 CMYK (67,5 × 110 mm) € 1,100.–

↘ 2 pages / spread 2/1 BW (320 × 240 mm) € 3,800.–

↘ Full page 1/1 BW (160 × 240 mm) € 2,400.–

↘ Half page horizontal 1/2 BW (110 × 140 mm) € 1,450.–

↘ Half page vertical 1/2 BW (67,5 × 225 mm) € 1,450.–

↘ Quarter page vertical 1/4 BW (67,5 × 110 mm) € 900.–


print advertisingslanted magazine


print advertising special issueslanted magazine

↘ 2 pages / spread 2/1 CMYK (320 × 240 mm) € 1,500.–

↘ 2 pages / spread 2/1 BW (320 × 240 mm) € 1,200.–

↘ Full page 1/1 CMYK (160 × 240 mm) € 850.–

↘ Full page 1/1 BW (160 × 240 mm) € 700.–

Slanted Publishers publishes special is-sues dedicated to a certain topic as an addition to the regular frequency of Slant-ed magazine. The special issues have the same format like the regular ones, but are more specific and therefore have a smaller print run because they are only distributed directly and not via the big distributors. The special issues are perfect for you if you want to advertise to our specific read-ership and if you don’t need to have a cov-erage at airport and stations. Therefore the prices are lower in com-parison to our regular issues and so afford-able for everyone!


special editionsslanted magazine

With every release of Slanted magazine, a limited special edition is published that is collected by our readers. It’s exclusive-ly available via our online shop and is a must-have-collector’s item for every fan.

The packages vary based on the partners cooperating with us. From bags, stencils, LPs, tattoos, rub-off-letters, booklets, pencils to cups, color fans etc.—we are curious about your products!



↘ Must-have collector’s item ↘ Limited to 250 pieces↘ Exclusively available at

Slanted Shop↘ Promoted with the release of

the new magazine in various media channels worldwide

↘ Presentation of your product / brand in our editorial context


Some examples:

Portugal Special EditionTote Bag + Photo-Essay + Tiny Posters + Pencils slanted.de/product/ portugal-special-edition-bag-photo- essay-tiny-posters-pencils

Istanbul Special EditionLP + Photo Essay slanted.de/product/ istanbul-special-edition-photo-essay-lp

New York Special EditionPhoto Essay + Type Stencils slanted.de/product/nyc-special-

photo-essay-type-stencils

https://www.slanted.de/en/product/portugal-special-edition-bag-photo-essay-tiny-posters-pencils/



https://www.slanted.de/en/product/istanbul-special-edition-photo-essay-lp/

https://www.slanted.de/en/product/istanbul-special-edition-photo-essay-lp/

https://www.slanted.de/en/product/nyc-special-photo-essay-type-stencils/

https://www.slanted.de/en/product/nyc-special-photo-essay-type-stencils/



https://www.slanted.de/product/limited-tokyo-special-edition/

https://www.slanted.de/product/portugal-special-edition-bag-photo-essay-tiny-posters-pencils/

https://www.slanted.de/product/limited-dubai-special-edition/

https://www.slanted.de/product/nyc-special-photo-essay-type-stencils/

https://www.slanted.de/product/limited-warsaw-special-edition-photo-essay-riso-booklet-rub-letters/


yearbook of typeslanted publication

The Yearbook of Type presents an independent selection of new digital typefaces created all over the world—from larger publishers to smaller, inde-pendent typographers and foundries.

Participation starts at € 199.–

http://www.yearbookoftype.com/


short informationyearbook of type

↘ 4 successful editions published already (2012, 2015, 2018, 2019)

↘ 1 yearbook per year (from 2019)↘ International distribution at

bookstores and online↘ Promoted worldwide↘ 160 × 240 mm, 400 pages

Participate with your latest typefaces, or present your brand in this specific environment!

↘ Edition with recent typefaces↘ Detailed presentation ↘ Ample background information↘ I ndex with classification↘ Index of all designers and type

foundries↘ Explanation of all OpenType

features↘ Essays and articles by

renowned authors↘ Microsite which leads to the

foundry’s website, connection between print and online



yearbook of type








price tableyearbook of type

Format Includes Price in €Presentation of typeface in the book and on the microsite

2 pages / 1 spread, detailed presentation by editorial team, index of the book, microsite

199.–

Yearbook spread + Instagram Story

2 pages / 1 spread, index of the book, microsite+ promotion of 1 typeface on Instagram, Facebbook, Twitter

249.–

Condensed Sponsoring + Instagram Story

2 pages of essay / advertori-al about your business in the book + link to your website in our partner section

500.–

↘ See next page


Regular Sponsoring + Instagram Post

2 pages of essay / advertori-al about your business in the book + link to your website in our partner section + Instagram Post

1,500.–

Extended Sponsoring + Instagram Post+ Blog Post+ Facebook Post+ Twitter Post

4 pages of essay / advertorial about your business in the book + logo & link to your website in our partner section + Full social media package+ listed as a partner in all press reports and in our channels + Instagram post, mentioned as a partner

3,000.–

price tableyearbook of type


onlinesocial


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video interviews

Become a digital partner of the many video-interviews which the Slanted team conducted during their trips to the glob-al hot spots of design!

More info here.

https://www.slanted.de/publisher/videos/


video interviews

For every issue of Slanted magazine the Slanted team embarks on a trip to inter-view the entrepreneurs and young stars of the local design scene. By now a huge archive of more than 150 video interviews are online accessible for free and represent what is going on in terms of design and culture on a global scale. With each new magazine about 10–15 new video interviews are being conducted, edited, and published.

↘ 200+ video interviews↘ online accessible for free↘ 10–15 interviews per theme↘ videos stay online with no

time-limit on our own archive and on vimeo

Become a video-partner and have your name being presented in the intro of a video + listed in the credits online!€ 300.–

Longterm-partnerships upon request possible.



https://vimeo.com/slanted


slanted conferences

Slanted is a hub for international ex-change. The conferences build bridges between creatives, brands, and insti-tutions and foster an environment that gives space for new perspectives for the future, with inputs from different cultures, genres, and backgrounds.

Get in touch to discuss the possibilities!


short informationslanted conferencesIn 2014, 2015, and 2016 Slanted confer-ences took place at the University of Arts and Design Karlsruhe and at the University of Applied Arts and Sciences Dortmund, Germany. Designers and artists from Switzerland, Paris, and Warsaw gave insights in their work and life and shared their thoughts with a creative audience. Thanks to the support of great partners from the industry, these events have been possible.

↘ 1,500 visitors↘ 4 conferences↘ 24+ speakers↘ Karlsruhe, Dortmund

Watch the recap video from Chacun à sa façon— Graphic Design in Paris, 2015:vimeo.com/129196050

https://vimeo.com/129196050


workshops & talks

Julia Kahl and Lars Harmsen give talks about their work and experiences with Slanted Publishers at design conferences and share their knowledge in practical workshops at universities, open spaces, and businesses. List of previous events.


https://www.slanted.de/publisher/profile-contact/


Publishing house

Slanted Publishers Nebeniusstraße 1076137 KarlsruheGermany+49 721 [email protected]

LegalCEO: Lars Harmsen, Julia KahlCommercial register MannheimHRB 719864 Tax ID: 35008 / 15125Vat number: DE295329244

Advertising Management / Sales

Julia Kahl+49 721 [email protected]

Advertising sales

Bettina Kuntz+49 721 [email protected]

Contact

slanted publishers · slanted publishers media rates 2020 / 2021 As Slanted Publishers we would like to wel-come you as our partner. We are convinced that your clients can be represented

Documents