Skout Utr

Locat ion Based Mobi le Dat ing

Christian Wiklund [email protected]

Improve online dating...Make it faster!

Improve online dating...Make it more interactive!

Improve online dating...Make it mobile!

Improve online dating...Make serendipity happen!

SKOUT functionality

A C T I V E

See who is available

P A S S I V E

SMS alert of match

All web enabled phones

Who - The Mobile Generation

• 18-34 year olds in large US cities that are:‣ Singles

‣ On the go

‣ Looking for a match

0

3,750,000

7,500,000

11,250,000

15,000,000

2006 2007 2008 2009 2010

*

Juniper Research*

Distribution

• Local launches in major US cities‣San Francisco Q4 2008

‣Austin Q2 2009

‣Boston Q4 2009

• Connect singles from Facebook, MySpace, and other social graphs

• Partnerships

Customer Traction

0

17,500

35,000

52,500

70,000

Apr May Jun Jul Aug Sept Oct

Users

Doubled number of users during the past 3 months

Engagement

Explore 20%

Chat 28%

Profiles 15%

4 million minutes and 300k messages during the past 30 days

Monetization• Free Account‣Chat channels disabled‣List and view profiles

‣Create and view user generated content

Premium Account - $9.95/month (Q1 2009)

Chat channels enabledDiscount for commitments

CC, Premium SMS and Wap Billing

Virtual Goods (Q1 2009)Gifts (flowers, rings, bling)

Emoticons

Self Promotion

Team

Christian Wiklund CEO VMware R&D

Patrick McGovern CMOManaged SourceForge.net for 5 years. Millions of users per

day. VP of Marketing of Splunk

Colin Crawford AdvisorSenior VP at IDG. 15 years in media business. Ran MacWorld

Magazine

Mario Tapia Advisor Yahoo Mobile

Gary Kremen Advisor Founder of Match.com

Jared Cluff Advisor User Acquisition for Match for the past 3 years

Rudy De Waele Advisor Strategist on next generation web and mobile services

The Ask - VC

• Consumer grade location based platform built by an experienced engineering team

• Management team that has built 2MM+ user communities before

• Path to Profitability is short

• Seeking Series A‣ Maintain engineering team

‣ Increase spending on marketing and user acquisition

The Ask - Media & Carriers• Monetize the singles in your networks‣ Revenue share

‣Alternative to CPC/CPM based revenue

• Boost customer loyalty and satisfaction

• Provide an intriguing feature set that differentiates you from competition

Locat ion Based Mobi le Dat ing

Christian Wiklund [email protected]