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Skepticism At Work Recognizing Logical Fallacies Steve Cena 2013
38

Skepticism at work - Logical Fallacies. ASQ Buffalo

Oct 19, 2014

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We should only believe things for which there is adequate evidence. But what evidence is adequate? We decide based on our experiences, beliefs, judgments, and reasoning. However, we often commit logical fallacies (errors in reasoning). When this happens either sound evidence is rejected or questionable evidence is accepted while leaving us feeling that we have made the right decision. Recognizing these errors can help us avoid making wrong decisions and promote data based decision making.
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Page 1: Skepticism at work - Logical Fallacies. ASQ Buffalo

SkepticismAt WorkRecognizing

Logical FallaciesSteve Cena

2013

Page 2: Skepticism at work - Logical Fallacies. ASQ Buffalo

Basic Definitions

Cynicism: To doubt without evidence. To dismiss a claim out of hand.

Skepticism: To doubt based on the evidence or the lack thereof.

Faith: To believe without evidence or in spite of contrary evidence. “Faith is believing what you know ain’t so.”*

Belief: To accept based on the available evidence.

* Mark Twain

Page 3: Skepticism at work - Logical Fallacies. ASQ Buffalo

“I’m a skeptic not because I do not want

to believe but I want to know.”

Michael Shermer, The Believing Brain Prolog

Page 4: Skepticism at work - Logical Fallacies. ASQ Buffalo

Discussions of belief & skepticism are often centered on paranormal or

pseudoscientific topics

Page 5: Skepticism at work - Logical Fallacies. ASQ Buffalo

Business Claims

• We need a fresh set of eyes to work on this problem.

• We tried that before & it didn’t work.• The test is 99% accurate.• It’s just an outlier.• I can’t explain why but whenever we do it this

way it works.

Page 6: Skepticism at work - Logical Fallacies. ASQ Buffalo

Which Claims Should We Believe?

WE SHOULD ONLY BELIEVE THINGS FOR

WHICH THERE IS ADEQUATE EVIDENCE.

Page 7: Skepticism at work - Logical Fallacies. ASQ Buffalo

What is adequate evidence?

How do we evaluate the data?

DATA

JudgmentsReasoning

Page 8: Skepticism at work - Logical Fallacies. ASQ Buffalo

Judgments = OpinionsReasoning = Logic

Errors in Reasoning = Logical Fallacies

Claims are made on what seem to be good arguments but these arguments are based on incorrect logical principles. Thus, the claims are not valid.

Page 9: Skepticism at work - Logical Fallacies. ASQ Buffalo

Ad Hominem Attack

Ad hominem is Latin for "to the person”

• Not invented here

• Outside expert error

• Guilty by group association

Page 10: Skepticism at work - Logical Fallacies. ASQ Buffalo

False Dichotomy(The Excluded Middle)

• “You are either for us or against us.”

• "You are either part of the solution or part of the problem.”

Arbitrarily reducing the set of probabilities to only 2.

• "It's either the design or the process."

Page 11: Skepticism at work - Logical Fallacies. ASQ Buffalo

Response or Problem

Measurement Method Material

Machine Mother Nature Manpower

Page 12: Skepticism at work - Logical Fallacies. ASQ Buffalo

Response or Problem

This

That

Page 13: Skepticism at work - Logical Fallacies. ASQ Buffalo

Anecdotes Do Not Equal Evidence• Memory is fallible & malleable

– Memories are reconstructed not replayed

• Anecdotes rely on intuition & subjective interpretation

• “… we are apt to want our version of the truth, rather than the truth itself, to prevail.”*

• Anecdotex ≠ Data– The plural of anecdote is not data.

• Show me the data * Steven Pinker, How the Mind Works, pg. 289

Page 14: Skepticism at work - Logical Fallacies. ASQ Buffalo

Conjunction Fallacy

• 80% of the time delivery is late• 80% of the time the quantity is wrong• What is more likely?

– The next delivery will be late– The next delivery will be late and the wrong

quantity

The tendency to think 2 conclusions are more likely than either conclusion

alone.

Page 15: Skepticism at work - Logical Fallacies. ASQ Buffalo

Conjunction Fallacy

• 80% of the time delivery is late– P(late) = .80

• 80% of the time the quantity is wrong– P(quantity) = .80

• P(late) x P(quantity) = .80 x .80 = .64

Page 16: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

When considering the probability of something happening failing to consider

the probability that it can happen.

Page 17: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

Test 100 acceptable parts99 are correctly identified

1 incorrectly identified

Test 100 unacceptable parts99 are correctly identified

1 incorrectly identified

Page 18: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

99% accurate!99% of shipped product is acceptable!

99% of rejected product is unacceptable!

Only if half of the product made is unacceptable.

Page 19: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

Produce 10,000 units

95% are acceptable

10,000 x .95 = 9,500 acceptable units10,000 – 9,500 = 500 unacceptable

Page 20: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

9,500 acceptable units tested at 99% accuracy

9,500 x .99 = 9,405 accepted 95 incorrectly rejected

Page 21: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

500 unacceptable units tested at 99% accuracy

500 x .99 = 495 rejected 5 incorrectly accepted

Page 22: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

9405 correctly accepted + 5 incorrectly accepted 9410 total accepted units

What Shipped

9405/9410 = .9995Considering the BASE RATE

99.95% of shipped product is acceptableNOT 99% as claimed.

Page 23: Skepticism at work - Logical Fallacies. ASQ Buffalo

Base Rate Fallacy

495 correctly rejected + 95 incorrectly rejected 590 total rejected units

What is Rejected

495/590 = .839Considering the BASE RATE

83.9% of rejected product is unacceptableNOT 99% as claimed.

Page 24: Skepticism at work - Logical Fallacies. ASQ Buffalo

Post Hoc Ergo Propter Hoc

• Assumption: if A precedes B then A must cause B

• Coincidences happen• Correlation ≠ Causation

– “New York City Has Most Millionaires In The Country” *

• By What Mechanism?

Latin for "after this, therefore because of this“

* http://www.huffingtonpost.com/2010/08/04/new-york-city-has-most-mi_n_670474.html#s122573&title=New_York_667200

Page 25: Skepticism at work - Logical Fallacies. ASQ Buffalo

Post Hoc Ergo Propter Hoc

XKCD

Page 26: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

An extreme measurement will tend to be followed by a measurement that is closer to the mean.

Page 27: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 28: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 29: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 30: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 31: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 32: Skepticism at work - Logical Fallacies. ASQ Buffalo

Regression to the mean

Page 33: Skepticism at work - Logical Fallacies. ASQ Buffalo

Why do you believe?

• Is it because the belief is comfortable or convenient?

• Does the data reaffirm what you already "know" to be true?

• Are contrary data ignored or rationalized away?

• Did you objectively analyze the data and come to this conclusion?

Page 34: Skepticism at work - Logical Fallacies. ASQ Buffalo

What would change your mind?

• NOTHING!• Falsifiable claim

– “The Scientific method consists of the use of procedures designed to show not that our predictions and hypotheses are right, but that they might be wrong”*

• Rabbit in the Precambrian**

What is your rabbit?* Mistakes Were Made, Tarvis & Aronson**J.B.S. Haldane

Page 35: Skepticism at work - Logical Fallacies. ASQ Buffalo

What would you do if you’re wrong?

• Minimize – It’s not that bad• Mobilize – Moving target• Optimize – (POB) Pervasive Optimistic Bias• Rationalize – Justify• Invoke any logical fallacy

Page 36: Skepticism at work - Logical Fallacies. ASQ Buffalo

What would you do if you’re wrong?

Why do you believe?

What would change your mind?

Page 37: Skepticism at work - Logical Fallacies. ASQ Buffalo

A Short Story

MinimizationMobilization

Argument From Authority

Rationalization

RationalizationStraw Man Argument

Argument From IgnoranceOptimize (POB)

Page 38: Skepticism at work - Logical Fallacies. ASQ Buffalo