Sippo going digital

SIPPO GOING DIGITALSwiss Import Promotion Programme

Corporate Design PowerPoint | 01.02.2016 | © SWITZERLAND GLOBAL ENTERPRISE2

What is your first reaction when you hear or read about an interesting company?



Your buyer is already going digital


“Consumers are more sophisticated and technologically advanced than ever before - they have the ability to jump from one business to another based simply on the experience they are having online” Swiss consultant.


The reality


20 mio SME in Europe, only 41% use digital tools.Not every company must go digital…but you as an exporter have to! You are not late because you are here.


SIPPO is also a digital starter



Or even absolute beginner


The digital offer of SIPPO n°1: the Database Market Research Course


• Solid basis for going digital as an exporting business

• Lightweight library• Find your target market• Keep at par with your competitors• Find your customers• Customize your offer• Keep in relation with your customer –

fast, often, informal = real-time customer service

• Save time, space and money: digital advertisement, paper filing was yesterday, SoM manager instead of secretary


The digital offer of SIPPO n°2: the Export Fitness Test


• Level 1: overview• Level 2: in-depth X-ray of your export

fitness• Self-learning tool specific for wood-

processing companies• Basis for your export strategy

• eft movie


The digital offer of SIPPO n°3: video tutorials


• 20 hands-on videos to specific issues

• Situations as in real life• Train in front of a mirror

elevator pitch


Thank you for your attention

Sippo going digital

Environment