Is it a dream to go into m- commerce at zero investment cost? April 2015
Jul 15, 2015
Multi-country average*: Mobile commerce expected to grow at 42%, while e-commerce to grow at 13% (CAGR).
... Mobile commerce fueling e-commerce growth (2013-2016)
North
AmericaWestern
Europe
Nordics Central,
Eastern
Europe
Middle
East
Latin
America
Asia
Pacific
34 3436
4641
22
4846
4145
52 54 55
33
28
39 39 39
46
40
45
52
1014
1012
16
11 138
12 13 1311 11 10
14 1517
1317
21
12
23
0
10
20
30
40
50
60
US CA UK DE FR IT ES NL CH AT SE NO DK PL RU IL TR UA BR MX AU CN
Mobile commerce CAGR Online commerce CAGR
Source: PayPal 2014
Multi-country average*: 64% have shopped via an app vs 52% via a browser
... Incidence of shopping via an app is higher than via a browser on smartphones in
most
North
AmericaWestern
Europe
Nordics Central,
Eastern
Europe
Middle East Latin
America
Asia
Pacific
72
55
6861
58
68 69
4956
5350
58
47
63
55
67 6559 58
73
64
84
54 5248 46
42 44
5653 52 52
61
53 5158
5358
5252 54 56 55
50
0
10
20
30
40
50
60
70
80
90
US CA UK DE FR IT ES NL CH AT SE NO DK PL RU IL TR UA BR MX AU CN
Shopped via app
Shopped via browser
Source: PayPal 2014
Consumer journey across devices
Which device was the activity started on? ... and which device was it finished on?
62 %
18 %
20 %
15 %
25 %
60 %
... yet, % 55 of purchases happens in-store!
t-RACE
Have a mobile app?
Now you need to engage and
communicate.
Relativity is key.
Right time. Right place. Right
person.
+Reach your in-store customers using their digital footprint
• First, call them to your physical stores,
• Second, recognize them using their digital footprints,
• Sell them what they are looking for and engage with
them!
You can also rent your physical touchpoints to the brands
for engagement!
t-APPZ Pricing
PREMIUM ENTERPRISE
# of Downloads Price per
month
Price per
month
0- 50 K $ 399 $ 599
50- 100 K $ 599 $ 799
101- 250 K $ 899 $ 1.099
251- 500 K $ 1.199 $ 1.599
501 K- 1M $ 1.599 $ 1.999
IOS & AndroidPhones
IOS & AndroidPhones & Tablets