Siemens csr analysis by brands academy

CORPORATE SOCIAL RESPONSIBILITY

Our Vision 

To remain market leader and technology pace setter in the engineering and electronics industry by utilizing the high-tech engineering expertise of the Siemens Group worldwide. To maintain our strong and prominent local presence. 

Our Mission Providing quality to our customers at competitive prices, to their complete satisfaction. Generating earnings sufficient to ensure a secure future for the company and to protect and increase our shareholders/stakeholders' investment.

  To enhance creativity and job satisfaction of our employees by providing opportunities for personal development, limited only by their own ability and drive.

 To contribute to the national economy, whilst realizing a strong sense of responsibility to society and the environment. 

To enhance the investment of our customers through Human Excellence, our Technology, our Processes, our High Standards of Quality and Financial Strength. 

To support and strive for technology transfer to Pakistan through our global resources and local Presence. 

INTERVIEW

Q1) How corporate social responsibility impacts businesses?

Q2) Who Benefits From Corporate Social Responsibility?

Q3) Why should businesses care about their social and environmental responsibilities?

Q4)Do you publish any quarterly or yearly sustainability report?

Q5) Is there a correlation between CSR and a business’s financial performance?

Q6) What does CSR mean to the average citizen /consumer?

Q7)What is Corporate Philanthropy? Do you believe in that?

Q8) How do you relate CSR with marketing strategies?

Q9) What is your allocated budget for CSR on annual basis?

Q10) Do you think there is a place for such programs at a time of economic deceleration?

Siemens A Global Perspective

• Sustainability is the guiding principle for our daily business practices

• Sustainability are closely linked to our company values – excellent, innovative, and responsible

• Sustainability is our contribution to a more equitable world economy and the provision of energy-efficient, durable products and solutions for our customers.

Sustainability Goals

• Help customers reduce their CO2 emissions by 300 million tons

• Grow Environmental Portfolio revenue to €40 billion

• Improve CO2 efficiency by 20 percent

• Increase water efficiency by 20 percent

Environment, Health and Safety

• Siemens has introduced a Corporate Environmental Protection Program (Environmental Program)

• The key components of the Environmental Program are:

• The company-wide introduction of an environmental management system.

• The improvement of resource and energy efficiency in production.

• An expansion of our environmental portfolio.

Corporate Responsibility In Pakistan

• Floods in PakistanDonations were utilized towards food

items, water and shelter. A Tent Village was also set up for 100

families at Sehwan. Generators amounting to

approximately 30 million were also donated.

Making Pakistan Cleverer

• Development of state of art engineering labs in the universities.

• Train & support engineering faculty members at universities through train the trainers programs

• Conduct periodic events/seminars for students to update them about the upcoming trends in the field of engineering

• Supporting in R&D activities at the universities.

• SEIMENS AWARDS ‘DIVERSITY GOLD MEDALS’ TO TOP ENGINEERING STUDENTS:

• SEIMENS GUIDANCE LEADS TO SUSTAINABLE WIND & SOLAR PROJECT:

Making Pakistan Healthier• Siemens Sponsors Sports

• Blood Donation and collection at Industrial Complex

• Siemens encourages the disabled one

Making Pakistan More Enjoyable

• GSWC Fund RaiserThe German Speaking Women’s Club Karachi

(GSWC) holds a fund raiser each year to raise funds for projects like

SOS Children’s Village

Child Aid foundation and other charitable projects. Siemens is usually happy to be part of this annual

fund raiser which not only provides many hours of entertainment but also invaluable resources for the underprivileged in society

Siemens Donates to Pakistan Navy Women Association

• Pakistan Navy Women Association (PNWA) is also one of the beneficiaries

• Support to low paid naval staff members, retired members and to those who died in the services for Pakistan. Such cause gets funded through fund generating events each year.

Risk Management

• Bring sustainability in projects systematic and comprehensive risk management is important to identify those potential risks, assess them and ensure appropriate control measures.

• The Managing Board specified the risk management policy focusing on the goal going concern aspects of the business and increasing the value of the company while attempting to control potential risk and also identifying business opportunities.

• Siemens Internal Auditing Unit also monitors the performance of risk management system at regular intervals.

• Enterprise Risk Management (ERM) which is a comprehensive view of risk from both operational and strategic perspective offers them more effective risk management at potentially lower cost.

At Siemens Risk Management is the top priority in all business processes.

• The CRIC (Corporate Risk and Internal Control Committee ) committee gets information about the risk and potential opportunities on sector, cross sector business levels or from the head of the corporate department and than report to the Board .

• Effective Risk Management works effectively with a strong internal control system. Risk that is identified may indicate some lacking in internal control system that can be overcome by implementing new controls and monitoring them.

Collective Action fights corruption collectively

• Siemens do concern for the transparency in the business process and activities and does eliminate the element of corruption and unethical business practices so they do cover both ethical and legal aspect of the business.

• The key advantages are:• It helps eliminating corruption • It ensures transparency for the

stakeholders • It provides growth opportunities in the

business

Siemens Pakistan joined hands with Metro Cash & Carry Pakistan (Private) Limited and

signed a “Multiparty Compliance Declaration” based on prevention of unfair competition, corruption, money laundering and other criminal acts in the area of white

collar crime.

Asian Green City Index

• Pakistan was represented by its Mega City Karachi will be assessed on the following environmental basis:

• Energy supply and CO2 emissions• Transportation• Buildings and land use• Water• Sanitation• Waste• Air Quality• Green Governance, which is a systematic life-cycle that

helps the organization drive towards sustainability. 

• Siemens has the world largest environmental portfolio of energy-efficient and climate-friendly technologies. In fiscal year 2009 the company generated about 23 billion pounds from product and solutions in its environmental portfolio that contributing approximately 30 percent of the company’s total revenue. Unfortunately Pakistan lies at the bottom most position in the Asian Green City Index.

CONCLUSION

• To conclude we can say that Siemens is involved in CSR activities not only in Pakistan but also globally.

• Siemens view sustainability as a strategic task that integrates the three dimensions of the world social, environmental and economic to create long term value for the company and the stakeholders.

• In Pakistan Siemens corporate responsibility is based on three pillars :

• a) Making Pakistan a cleverer

• b) healthier

• c) more enjoyable place.

RECOMMENDATIONS

• Siemens should allocate a particular budget (amount or percentage) for performing CSR activities on annual basis.

• Siemens should reserve some amount for CSR activities so when there is an economic crisis in a country. Siemens is able to keeping running its CSR initiatives.