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There and back again An iterative design story
21

Show & tell - Summary section user testing

Apr 11, 2017

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DanDineenUoB
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Page 1: Show & tell - Summary section user testing

There and back again

An iterative design story

Page 2: Show & tell - Summary section user testing

The story of iterating a single componentand making it better.

Page 3: Show & tell - Summary section user testing

The lucky component was the Summary Section

It appears on every content type in one form or another

It is the first chunk of page-specific content the user sees. It sets the tone.

Page 4: Show & tell - Summary section user testing

Review

Prototype

Test

Refine

Implement

} Sprint A

} Sprint B

Page 5: Show & tell - Summary section user testing

Sprint A - Review

What does the user need?

What works?

What doesn’t work?

Page 6: Show & tell - Summary section user testing

Sprint A - Prototype

Quick iterations on the current design, informed by our research & guided by previous work.

Build ‘em quick, pile ‘em high. Generate an idea and then move on.

Page 7: Show & tell - Summary section user testing
Page 8: Show & tell - Summary section user testing

Sprint A - Prototype

We then convened the greatest minds of our

generation, put them in a small room and let them

fight it out over which designs were ripe for testing.

Liam, Rich, Phil and I talked it through over

biscuits & tea.

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And then we tested. On you. The real users.

As many as we could get in a short space of time, across as varied a set of departments and faculties as we could manage.

If you helped - Thank you :-)

Sprint A - Test

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The more defined the title, the better A bolder font weight and contrasting colour helped users scan the title.

Ambiguity is bad Links should look like links. If not, people will keep missing them.

Don’t be disingenuous If it looks like a button then users will click it. Which is great.Unless it isn’t a button!

Date and status Users were bemused by the status and start/end date structure

Sprint A - Test feedback

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TL;DR The current design got a bit of a kicking :-( Reaction to the prototype designs suggested we were heading in the right direction :-)

Sprint A - Test feedback

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Tighten the summary section typography Group metadata in an easily readable area

Get the information hierarchy and balance right

Give links an appropriate level of prominence

Sprint B - Refine

Page 18: Show & tell - Summary section user testing

Sprint B - Implement

<section class="summary-information"> <div class="row">

<!-- Title --> <div class="small-24 columns"> <h1>Renting a property to students</h1>

</div> <!-- Summary -->

<div class="small-24 medium-20 columns end"> <p class="summary">If you're thinking of renting accommodation to students…</p>

</div> <!-- Metadata -->

<div class="small-24 columns"> <ul class="meta-data">

<li class="content-type-label">Guide</li>

Page 19: Show & tell - Summary section user testing

A results business

A cleaner, easier-to-scan summary section Considered semantic HTML structure - accessible

Clear, obvious navigation pathways

Understandable, relevant metadata grouped logically

Page 20: Show & tell - Summary section user testing

Sprint X - What now?

Live as we speak. We will get feedback. Think about the ‘special’ content types - Events etc.

Iterate campaigns & projects - start/end dates

Apply our design thinking to more components

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https://wiki.bath.ac.uk/display/webservices/Summary+section+user+testing+-+Results

Anonymous results