Shillong Lajong presentation at the Sports Journalists Convention in Guwahati

FOOTBALL

The Beautiful Game

Why Football is Important in IndiaØThe Fastest Growing Sport in India

Ø The 2nd Biggest Sport after Cricket

ØThe No 1 sport in the World. Fifa has over 200 affiliated countries.Cricket has 9 Test playing nations.

Ø Captive young Audience: India’s young audience betweenbetween the age group of 8-35 are regular viewers of EPL,Spanish League, Champions League, Euro Cup,Copa America & the World Cup

Ø Young India – “Youngistan”- One of the Youngest Countries in the World- One of the Largest Consumer Markets in the World- Median Age @ 26years- 50% of India’s population is under 25 years of age- 60% of India’s population under 35 years of age

FOOTBALL:The next big

thing in Indian Sports

www.shillonglajong.com

Changing Mindset and Aspirations

Akhilesh Yadav: From football, movies to crown of UP politics

FIFA and INDIA


FIFA concentrating on India and China to popularize and promote the game

INDIA IS CURRENTLY BIDDING FOR THE CLUB WORLD CUPAND THE U-17 WORLD CUP

WORLD FOOTBALL LOOKING EAST

Ø European Football Powerhouses like Barcelona, Manchester United, Arsenal,Tottenham, Bayern Munich and Liverpool now eyes India as a potentialmarket.

• The 1st ever FIFA international Friendly between Argentina and Venezuela • Bayern Munich played India in a friendly in New Delhi • Sheffield FC touring India

www.shillonglajong.comTimes of India -7th June 2011


North East India: “The Goldmine of Indian Football”- Novy Kapadia (Top football critic/commentator)

After Dr T Aao, The emergence of footballers from the North East into the National Footballing scene started in the early 90’s when Tata Football Academy, which has produced the backbone of all Indian teams over the last 15 years, started recruiting boys from the North East. Over 50 % of National team players over the last 10 years are products of TFA

• Almost all I League Teams in the last decade have had players from the North East representing them each season despite a non existent league structure in almost all states.



• Prior to 2009

• North East Had no representation in the I League• North East Clubs were largely Institutional teams

eg. Oil India, Assam Rifles, Assam Regiment, Mizoram Police, Manipur Police etc

• Oil India and Shillong Lajong were the only teams that had qualified and participated in the 2nd Division I League

ONE TEAM ONE PASSION ONE COLOUR

Genesis• Formed in 1983 in Shillong,

“Lajong” means “our own”

• Rationale: Improve football standards of local footballers

• Spot & nurture local talents/youths

• Played 3rd Division Shillong league in 1983

• Champions of Shillong League in 1989

• Champions of North East Zone 2nd Division National League 2006 & 2007

• Rechristened to Shillong Lajong Football Club in 2008 with the objective of spotting & nurturing talent from across the North Eastern region and aim to represent North Eastern Region in the National Club Circuit (I League)

• Qualified for I League in 2009.

• Runners up in Federation Cup in 2010

• Relegated from I League in 2010

• Champions of 2nd Division I League in 2011 thereby qualifying for I League again.

THE TEAM

ONE TEAM ONE PASSION ONE REGION


Ø Biggest Fan base in the country after Mohun Bagan & East Bengal


Shillong Lajong FC

In Football the Stars of the Game are the Players and Spectators.

- Mohun Bagan Club was established in 1889-East Bengal Club was established in 1920-SLFC was founded in 1983

Shillong Lajong FC : Fastest growing fanbase in the Country

Guwahati

Imphal Mizoram

Shillong Lajong FC ‘s


Operations StrategyTwo Prong Approach

Football Operations MarketingOperations

Operations

• Training facilities at par with the rest of the country

• Inter state/club players’ transfer when trading window opens

• Team Management

• Team selection (scout for talents from grass root levels/villages)

• Comply with AFC 16 point Professional Licensing Criteria

• Youth Development –

Grassroots Recruitment - SLFC U-15 SLFC U17SLFC U-19 I-League Team


Football Operations


A few members of the Lajong Management

Football Operations

Coaching Staff: • Chief Coach – Pradhyum Reddy• Asst Coach – Thangboi Singto • Academy Coach- Bobby Nongbet • Asst Academy Coach- Aibok Kharpran Managers : • Head of Operations – Andrew Suting • Senior Team Manager- Birendra Thapa • Logistics Manager- Kennith Khongwar • Operations Manager- Jeremy Wahlang • U-19 Manager and Media Manager – Seibor Sana • Youth Manager – Pynshai Dann

Medical :• Senior Physio- Soumya Bhatterjee• Youth Physio- Batli Juban Tariang

Team Support staff: • Massuese • Team Bus Driver • Ball Boys• Cooks • Helpers • Wardens

Why Shillong Lajong FC ???

• StadiumsThe 25,000 J.N Stadium infrastructure has currently under gone up gradation works in order for the Stadium to comply to AFC requirements including laying of an artificial turf and installation of Floodlights is expected to be completed by the year end.

• Practice GroundsIn addition, FIFA has built an artificial turf next to J.N Stadium , the first right to usage going to I-League teams.

Ready Infrastructure

Why Shillong Lajong FC ???



The emergence of footballers from the North East into the National Footballing scene started in the early 90’s when Tata Football Academy, which has produced the backbone of all Indian teams over the last 15 years, started recruiting boys from the North East. Over 70 % of of National team players over the last 10 years are products of TFA

SLFC is currently activating a youth development program in the grass root level across the region with an aim to achieve greater penetration, efficiency and result in this reservoir of talent i.e the NE Region.

Focus on identifying Talent at the grassroots and harnessing and developing it by having a structured talent management &

development structure in place

Investing in the Future

From To


From To

• Bayern Munich Invite 10 (ten) of Lajong’s best Under 15 Players for trials at Kolkata. 4 out of 6 boys selected from India to trial at Bayern Munich are from SLFC !Selected SLFC players are:

• Donborlang Nongkynrih• Jacob Lalrawngbawla• Suman Rai• Sonam Chettri


<-WithPhilip Lahm

With Carlos Puyol and Eric Abidal

From To• Under the bright lights of the JLN stadium on 10th Jan, 10 of the newest breed of passionate

and talented U-16 footballers stood apart from the rest to get chosen as winners of the FC Bayern Youth Cup winners of this season. They now get a once in a lifetime opportunity to represent India at the FC Bayern Youth Cup at the Allianz Arena, Munich, in May. The chosen 3 from Shillong Lajong FC are:

• Founder Passah (Shillong Lajong FC)Imliakum Longkumer (Shillong Lajong FC)Malsawmkima (Shillong Lajong FC)

• The 3 Boys selected are from Meghalaya , Nagaland and Mizoram


From To • Shillong Lajong U-14 team were invited to play in the Leap

Start Tottenham Hotspur Tournament in Bangalore • The team were eventually the India Champions with 2 boys

selected to travel to train at the Tottenham Academy for a week. Another 2 boys were selected as standby’.


From To • Shillong Lajong FC has a growing number of players in the various age groups of the Indian National Team CampsU-15 Indian Team: 1. Khlainbor Khonsit2. Frolicson Dhkar3. Kostarlan Lyngdoh4. Chanmitre Thma

U-16 Indian Team: 1. Gameliel Lyngdoh2. Shaiborlang Kharpan3. Rupert Nongrum4. Redeem Tlang5. Vanlalthlaumuana

U-17 Indian team: 1. Jacob Lalrawngbawla2. Zodingliana3. Lalnunmawia

U-22 Indian Team : 1. Joy Mrong Kharsawai2. Ronald Zothanzama3. Soram Porei Anganba

Senior Team 1. Sushil Kumar Singh www.shillonglajong.com

FACT: SLFC is producing the most number of National Team players after Tata Football Academy


“SHILLONG LAJONG NE CAMPS ”

SLFC Spreading the Game in the home of the Sleeping Giant

• SLFC WERE INVITED TO KOHIMA TO PLAY THE INAUGURAL MATCH OF THE NAGALAND PREMIER LEAGUE.( above : with the NPL XI Team in Yellow)

Handing over of a SLFC jersey to the Chief Minister of Nagaland , Mr N.Rio

CSR INIATIVES

Football Boots distributed by the club to a village U-15 team

SLFC Kit distributed to budding women footballersGoal keeping camp conducted in Nagaon, Assam

• The 1st FDI in Indian Football History and a Strategic partnership with FC Vikings

1 2012/13

Mission HighlightsHighlights

2015/16

2013/14

2014/15

2

3

4

TOP 7 In the I League

To represent India in the Asian Club Football Circuit

Competitive Presence in I League & Establish and

SLFC Players to Form the Back Bone of Team India Under 17 and Under 19 Teams

Operate a State of the Art Residential Academy. SLFC developed players to contribute significantly to composition of National Team in all age groups.

NE League

Champions

Ist Teamfrom N.E. to Qualify forI League

2nd DivisionI League

Champions

Participate in

1st DivisionNational FootballLeague

ChampionsOf India

ChampionsOf Asia

Chronology

• Spell the Future in RED

Yesterday Tomorrow

www.shillonglajong.com Thank you@

Thank You

Shillong Lajong presentation at the Sports Journalists Convention in Guwahati

Sports

started recruiting

tata football

top football

shillong lajong

north east

north east

2nd division

indian football