MX2017 ShiftMX_17.indd 1 14/06/16 10:19
MX2017
ShiftMX_17.indd 1 14/06/16 10:19
EMBARGOED TILL: 01/07/16
WE A
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EST. WE
HAVE TH
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ST FUN
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MA
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OR W
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THE TRA
CK, IN
THE
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ND
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AN
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JOY TH
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WE A
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AMONG
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WE ARE WOLVES
ShiftMX_17.indd 2 14/06/16 10:20
EMBARGOED TILL: 01/07/16
CHAD REED
JEREMY TWITCH STENBERG
JEFF EMIG
JOSH HANSEN
JOSH GRANT
BEN TOWNLEY
KEVIN STRIJBOS
BLAKE BILKO WILLIAMS
KRIS FOSTER
GENKI WATANABE
ANDY BAKKEN
CEDRIC SOUBEYRAS
BEAU BAMBURG
BRET TRIGG
JACK SIMPSON
LUKE ARBON
CHEYNE BOYD
LUKE CLOUT
ESTEBAN CASTILLO
DAVID RINALDO
noun /sindikit/ a. a group of individuals combined to promote a common interest. b. a group, combination, or association of gangsters controlling organized crime activities or one type of crime. see also, cartel.
/ SYNDICATE
MX17
ShiftMX_17.indd 3 14/06/16 10:20
EMBARGOED TILL: 01/07/16
World class performance meets world leading style. Designed to increase mobility and reduce weight by combining superior materials and innovative construction, 3LACK label sets the bar for lightweight, technical racewear with an uncompromised fi t and unbeatable price.
This is where uncompromised value is defi ned. Combining simple construction with quality fabrics and unique graphic techniques, WHIT3 racewear sets out to eviscerate former expectations of what you cant do with one hundred dollars.
For MX17 we stripped away the frills, cut through the fat, hammered down and...focused. We focused on building more of what our riders need: improved performance, affordable quality, and unique, unrepressed, individualistic style. The results are more of what you need and less of what you dont in our all new 3LACK and WHIT3 label products. Welcome to the next chapter of SHIFT.
Tried and true. With proven durable construction and overall inherent value, the classic Recon kit continues to dominate the freeride market and is unmatched in its infectious style and attitude.
RIDE IN
C
OLO
RLIVE
INBL
AC
K &
WH
ITE / MX17 COLLECTION
FALL 16 MX17
ShiftMX_17.indd 4 14/06/16 10:20
BLACK
3BLA
CK
LABE
L CO
LLEC
TIO
N 3LAC
K LABEL C
OLLEC
TION
ShiftMX_17.indd 5 14/06/16 10:20
EMBARGOED TILL: 01/07/16
3LACK LABELmainline JERSEYBLACK/ORANGE
3LACK LABELMAINLINE JERSEYBLUE$49.95
3LACK LABELmainline JERSEYFLO YELLOW$49.95
3LACK LABELmainline JERSEYNAVY/RED$49.95
3LACK LABELMAINLINE JERSEYGREY$49.95
3LACK LABELMAINLINE PANT BLACK/ORANGE
3LACK LABELMAINLINE PANT GREY
3LACK LABELMAINLINE PANT BLUE
3LACK LABELMAINLINE PANT NAVY/RED$159.95
3LACK LABELMAINLINE PANTFLO YELLOW$159.95
BLACK LABEL MAINLINE PANT
BLACK LABEL MAINLINE JERSEY
600D polyester main body construction provides durability while minimizing overall weight
Form- tting construction for a perfect t on the bike
Stretch rear yoke and front gusset allow for unrestricted movement when riding
Double layer knee construction provides internal abrasion resistance
External leather knee-panels provide extreme heat and abrasion resistance
4-way stretch paneling provides an unrestricted t around knee braces or guards
Vented knee and thigh panels for enhanced air ow and comfort
Engineered with articulated, multi-panel construction for a superior t on the bike
Technical moisture wicking polyester main body
Full mesh paneling for maximum ventilation
Fade resistant sublimated graphics
Athletic precision- t comfort collar design
GEAR SETS GEAR SETS
ShiftMX_17.indd 6 14/06/16 10:20
WHITE
WH
IT3
LABE
L CO
LLEC
TIO
NW
HIT3 LA
BEL CO
LLECTIO
N
ShiftMX_17.indd 7 14/06/16 10:20
EMBARGOED TILL: 01/07/16
WHIT3 LABEL NINETY SEVEN PANT
WHIT3 LABEL NINETY SEVEN JERSEY
600D main body material provides excellent durability
Articulated design in the hip and knees conform to the rider while in the ride position
Multiple stretch-zones ensure mobility and a contoured t
Low pro le cuff provides extra comfort while tucked into the boot
Technical Polyester fabric provides moisture wicking function as well as increased durability
V-Neck collar increases comfort and performance
Fade resistant sublimated graphics
Relaxed t for added comfort
Drop tail keeps jersey tucked in
WHIT3 LABELNINETY SEVEN PANT GREEN
WHIT3 LABELNINETY SEVEN JERSEY GREEN
WHIT3 LABELNINETY SEVEN PANT BLACK69.95
WHIT3 LABELNINETY SEVEN PANT RED
WHIT3 LABELNINETY SEVEN PANT WHITE
WHIT3 LABELNINETY SEVEN JERSEY BLACK
WHIT3 LABELNINETY SEVEN JERSEY RED
WHIT3 LABELNINETY SEVEN JERSEY WHITE
ShiftMX_17.indd 8 14/06/16 10:20
EMBARGOED TILL: 01/07/16
WHIT3 LABEL TARMAC PANT
WHIT3 LABEL TARMAC JERSEY
600D main body material provides excellent durability
Articulated design in the hip and knees conform to the rider while in the ride position
Multiple stretch-zones ensure mobility and a contoured t
Low pro le cuff provides extra comfort while tucked into the boot
Technical Polyester fabric provides moisture wicking function as well as increased durability
V-Neck collar increases comfort and performance
Fade resistant sublimated graphics
Relaxed t for added comfort
Drop tail keeps jersey tucked in
WHIT3 LABELTARMAC JERSEY BLACK5
WHIT3 LABELTARMAC JERSEY ORANGE.95
WHIT3 LABELTARMAC JERSEY FLO YELLOW
WHIT3 LABELTARMAC JERSEY BLACK/PINK
WHIT3 LABELTARMAC JERSEY BLUE
WHIT3 LABELTARMAC JERSEY RED
WHIT3 LABELTARMAC JERSEY WHITE5
WHIT3 LABEL TARMAC PANT ORANGE
WHIT3 LABEL TARMAC PANT FLO YELLOW
WHIT3 LABEL TARMAC PANT RED5
WHIT3 LABEL TARMAC PANT BLACK/PINK95
WHIT3 LABEL TARMAC PANT WHITE95
WHIT3 LABEL TARMAC PANT BLUE
WHIT3 LABEL TARMAC PANT BLACK
ShiftMX_17.indd 9 14/06/16 10:20
RECON
REC
ON
CO
LLEC
TIO
NREC
ON
CO
LLECTIO
N
ShiftMX_17.indd 10 14/06/16 10:20
EMBARGOED TILL: 01/07/16
RECONRIDE PANTBLACK.95
RECONRIDE PANTBLACK17217 - 001$99.95
RECONCHECKERS JERSEYBLACK.95
RECONPHOENIX JERSEYWHITE4.95
RECONPHOENIX JERSEYWHITE5
RECONPHOENIX JERSEYFLO YELLOW
RECONRIDE PANTFLO YELLOW5
RECON CHECKERS JERSEY
RECON PHOENIX JERSEY
RECON RIDE PANT
Technical, moisture wicking polyester and mesh fabrics throughout
Four-panel construction
Technical collar design
Relaxed t designed to be worn outside of pants
Relaxed t with drop tail
Technical, moisture wicking polyester and mesh fabrics throughout
Four-panel construction
Technical collar design
Relaxed t designed to be worn outside of pants
Relaxed t with drop tail
600D main body material
Relaxed, over the boot pant designZip off lower legs convert pants into long-length shorts
Full grain leather inner knee panels
Large cargo pockets
Adjustable waist tabs
ShiftMX_17.indd 11 14/06/16 10:20
EMBARGOED TILL: 01/07/16
BLACK LABEL PRO MAINLINE GLOVE
BLACK LABEL AIR MAINLINE GLOVE
WHIT3 LABEL PRO GLOVE
WHIT3 LABEL AIR GLOVE
WHIT3 LABEL SOLID HELMET
WHIT3 LABEL TARMAC HELMET
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ShiftMX_17.indd 13 14/06/16 10:21
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ShiftMX_17.indd 14 14/06/16 10:21