Session two presentations: A Cart on Every Corner? Urban Public Space, City Policy and the Informal/Formal Business Model

Portland food cartsSan Francisco Street Food Conference: La Cocina August 2010

the food cart scene 40% increase in the # of food

carts in the past 2 years. Today there are well over 450

food carts—from mobile to stationary; concentrated downtown, but growing in our urban neighborhoods

They provide food choices from every continent and almost every food group

They have a dedicated website—www.foodcartportland.com, but no organized voice

Offer interim uses on vacant lots, underutilized sites, and Brownfields; they tend to locate on surface parking lots downtown.

An example of the growth…Before (2008)…

4 carts

Today…

20 food carts!

…an old church in 1984 on Mississippi St.

Today…pegged, the Mississippi Marketplace anchored by a bar and 10 food carts…likely bedfellows!

Beer and food! Or is it, food then beer!

Alberta Street Main Street

Vacant lot reuse along Alberta

Alberta Street

Greeley Street Main Street…brownfield reuse

Downtown Food Carts…activating the streets (what a juxtaposition!)

Property owners advertising for food carts

Innovation in the field…

Regulatory framework Multnomah County

food handlers license --$10

Bureau of Development Services-permit review-$ Depends

Transportation Bureau— sidewalk vending--$ too much

Food Cart Vending--Priceless

Food cart economicsNo. of

Carts

No. of Jobs

Avg SF per Cart

Total SF

Avg Monthly

Rent

Total Yearly Rent

Avg Annual

Revenue

Total Annual

Revenue

Annual Revenue

per SF

High Estimate

461 1844 200 92200 $550 $253550 $50000 $23 Million

$250

Low Estimate

461 461 130 59930 $300 $138300 $30000 $13.8 Million

$230

Pre-recession Average

370 555 150 55500 $500 $185000 $30000 $11.1 Million

$200

Revenue for the City: $0 unless the food cart grosses more than $50k a year…benefits come from the vitality, tourism, developing entreprenuers,re-thinking urban spaces, especially vacant, underutilized, Brownfields, etc.

Food Cartology : rethinking urban spaces as people places

Group of PSU students partnered with the Bureau of Planning: Two issues: study the

effects of food carts on street vitality and neighborhood livability and the community economic development role of these food carts

Inform the Planning Bureau of the growing industry to include in policy discussions around the Portland Plan

Recommendations Set of recommendations included:

Indentifying additional locations for food carts--As properties develop the city should be proactive in creating partnerships with developers, public and private property owners, and other organizations

Increase awareness of informational resources—connect these micro-entrepreneurs with existing programs--Mercycorp NW, Hacienda CDC, Hispanic Chamber of Commerce, Portland Development Commission, VOZ Day Labor Center

Promote innovative design elements that support food carts-- Street amenities, design regulations for right-of-way push carts

The Food Cartology study could be found at: www.portlandonline.com/bps/index.cfm?a=200738&c=47477

Portland Food Cart Resources Link:http://www.portlandonline.com/bps/index.cfm?c=52798

For more information:Alma Flores

Economic PlannerCity of Portland, Planning and Sustainability

503.823.7801 [email protected]

Thank you!

A Cart on Every Corner? Urban Public Space, City

Policy and the Informal/Formal Business

Model

Greg SmithCity of Atlanta, Urban Design Commission

Vendors in Oakland 1998- 2010

1st Pushcart Vendor Association in the Country1st Ordinance Created

www.laplacita.info

1

Pilot Program

• It began as a Pilot Program in 2001

• City Boundaries -District 5

• City, Health Department & Community

• Main reason for program to allow low income people to begin their business

2

Ordinance was approved2004 – 2010

• Doors opened to allow 60 vendors in the City of Oakland • the bulk of the vendors stayed with in the pilot program area (District 5 Fruitvale )• New problem

No real tracking process 90 unpermitted vendors Insensitive inspectors & police

• 2008 – 2010 – working with city officials to break barriers within the ordinance:OPD established guidelines to better understand permits Opening ordinance for review Reestablishing priorities with in the vendors & city tracking system

» Pushcart food vending pilot program » www.municode.com - OMC Chapter 5.49 Under business taxes, permits & regulations

3

Requirements • Any new or existing pushcart food vendor who desires to vend in the city of Oakland shall apply for and obtain a pushcart food vending

permit prior to conducting pushcart food vending. It shall be unlawful to sell, offer for sale, or solicit offers to purchase food from a pushcart in the program area without first obtaining a pushcart food vending permit from the Building Division. All applicants shall be required to submit the following information in order to qualify for a pushcart food vending permit.

• A. The applicant shall obtain a pushcart food vending permit application from the city of Oakland Building Services Division.• B. In order for the pushcart food vending permit application to be deemed complete, the applicant shall provide the Building Division

with the following: • 1. Completed pushcart food vending permit application; • 2. Mailing address for notification; • 3. Legal names of pushcart food vending business owner/operator; • 4. Proof of valid city of Oakland Business Tax Certificate; • 5. Proof of valid county of Alameda Health Agency, Environmental Health Services Health Permit; • 6. Photocopy of valid California Drivers License for business owner/operator; • 7. Four photographs (showing different views) of the pushcart; • 8. Sample or rendering or photograph of advertising signs; and • 9. An application fee per the city of Oakland master fee schedule. A permit fee per the city of Oakland master fee schedule shall be paid

prior to issuance of the permit. The application fee shall be credited toward payment of the permit fee. A late fee will be assessed per the city of Oakland master fee schedule if the annual renewal is not paid in a timely manner.

• 10. If a vendor proposes to vend from a single location for more than four consecutive hours at a time, the vendor must identify the location and an available restroom to be used by the vendor, and written permission to use the bathroom from its owner.

• C. The building division shall issue up to sixty (60) permits. Permit issuance will be prioritized as follows: • 1. Holders of Alameda Health Agency, Environmental Health Services Health Permits will be given priority for available permits. • 2. Permit applications shall be accepted and deemed complete on a first-come, first-served basis. • 3. Upon issuance of sixty (60) permits, the Building Division will accept applications on a first-come, first-served basis for entry onto a

permit waiting list. Should a permit be revoked or otherwise become available, the first applicant on the permit waiting list shall be contacted immediately and offered the available permit.

• 4. At no time shall more than sixty (60) permits be active. • 5. The permit applicant shall obtain the permit within fourteen (14) days of permit availability or said permit application shall expire.

4

Pros & Cons

Pros • Limits amount

60 push carts

• Provides City Revenue – city permit-$455.00– Business License - $30.00 – Zoning Clearance - $35.00

• Creates new Business Owner • Allows Low Income People to

become Micro –Businesses • No Restaurant Owned

Pushcarts

Cons• Creates Boundaries • Opens doors to unpermitted

vendors• City can raise permit cost

every budget cycle

5

Pushcarts

1998 2010

6

La Placita Commissarywww.laplacita.info

• For Profit Commercial Kitchen/ managed by Rising Sun Entrepreneurs , LLC

2375 Fruitvale Ave. Oakland, CA 94601 7

MADISON, WISCONSIN2010 Food Festival Conference Presentation

Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Wisconsin

Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin 9/1/2010

Isthmus - Panama

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

A narrow strip of land connecting two larger land masses.

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Isthmus

1800s

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Population

232,581 Includes

40,000 UW students

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

2008

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Madison’s Doing OK

Bizjournals – Nation’s Smartest City (49.7 adult residents have a bachelors degree or better)

2009

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Madison’s Doing OK

Kiplinger – 7th Best City to Live and WorkNewsmax Magazine – Most Unique American Cities & TownsMidwest Living Magazine – #1 Midwest Food TownNational Geographic – America’s Best Adventure Towns

2010

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Madison’s Doing OK

Forbes – Top Ten Most Innovative CitiesCNN Money – 20th Best Place to Launch a BusinessParenting.com – 3rd Best City for Families

State Street

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Downtown Madison Then & Now

State Street Pedestrian traffic Pearl Street in

Boulder CO

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Downtown Madison Then & Now

1960’s and 70’s Revitalize

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

State Street Then & Now

700 and 800 blocks ped mall 1975.

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Downtown Madison Then & Now

Busses, delivery trucks and city vehicles

Today

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Mall/Concourse Vending Area

Name and a perimeter

State St Ped Mall/Cap

Desirable

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Mall/Concourse Food Cart Design

Public sidewalk Public electricity

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Mall/Concourse Food Cart Design

Max size 56 sq, 10%

variance 12 x 10,

exceptions Unique

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Food Review

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Scoresheet

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Rank-ordered List

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Saturdays only

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

The Library Mall

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Capitol Square - Weekdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Saturdays

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Saturday Only

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Saturday Only

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Regulation 1980’s ord Growing # 1st committee 26/26/7

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Vending Oversight Committee

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

July 1998 VOC Staff Once a month

Enforcement

MPD Primary enforcement Tickets Well-trained ½ time perm His job Edu 1st

3 tickets: VOC ( 5 times)

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Vendor Monitor Inspection Report

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Health Department

Health sans Mobile Cart Permit Mobile Base Kitchen

Permit – stored & prepared

Site assignments

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

Weather

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin

9/1/2010Warren Hansen, Street Vending Coordinator • City of Madison, Wisconsin