Serve This, Not That! — CMP Conclave

Ser e ThisNot That!

September 7, 2014 CMP Conclave Tracy Stuckrath, CSEP, CMM, CHC, CFPM

@tstuckrath

@tstuckrath CMP Conclave 2014 • Serve This, Not That!

Understand the Different Dietary Needs

Grasp Similarities & Differences in the Dietary Needs

Learn how to navigate a catering menu & what questions to ask of F&B partners

Essential Learning Components

u

v

w

April 11, 2014


our common ground,

~James Beard

“Food is

a universal experience.”


“Food is the only thing

you're going to buy that

becomes you.”Carlo Petrini


1.8 MillionMeetings


1.8 MillionMeetings225 Million

People$54.5 BillionFood & Beverage


Vegetarian

Menu Labels

RaveOrganic

VEGANPescetarian Paleo

MSG

Eggs Crohn’sRaw

Clean Eating

Sesame Seeds

Celiac Disease

AD

A

Sustainability

Buddhism

Macrobiotic

Lent

LocalTree NutsHalal

FALC

PA

Corn

Food Safety

Kosher

Sugar

Food Allergiesmammals

Salt

DiabetesPork

Milk

CSA

GM

Os

Fish


Chronic Disease

7:10


Diabetes29.1 million


Celiac Disease

1 : 133


Obesity35%

17%


Food Allergy

15 million


!

Vegetarian

27 million


!

!

!

Vegan

1 million


Religious

36%


11.2 million

Kosher


Milk Allergy | Gluten-free | Peanut Allergy

Peanut Butter Milkshake

Chocolate M&Ms

TwizzlersLime Mango Sorbet

Serve This, Not That

@tstuckrath MPI WEC 2014 • Serve This, Not That!


Milk Allergy | Gluten-free | Peanut Allergy

Peanut Butter Milkshake

Chocolate M&Ms

TwizzlersLime Mango Sorbet

Serve This, Not ThatVegan



<

Pescetarian | Gluten-free | Lent


Fish Fried Pig Fried ChickenMuffins



Vegan | Gluten-Free | Dairy Allergy

Kale Salad w/ Quinoa,

Tangerines & Roasted Almonds

Grilled Chicken Cheese, Nut & Fruit Tray

Pasta Alfredo with Spinach




No Mammals | Lactose-free | Kosher

BBQ Shrimp with Coleslaw

Caramelized Onion, Spinach & Blue Marble

Quiche

MeatballsSalsa Baked Salmon




Tree Nut Allergy | Celiac Disease | Melon Allergy | No Seafood

Roast Chicken with Pesto

Pan-fried chicken, beets & Brussels sprouts

Shaved Cantaloupe and Prosciutto Salad

Walnut crusted Halibut



food decision“Every

we make

sends a message to our body.

Dr. Berardi, Precision Nutrition

opportunityProvides an

to direct, shape, & remake


health.Our



body composition.Our


performance.Our


well-being.”Our

@tstuckrath CMP Conclave 2014 • Serve This, Not That!Elc #1

Addressing Dietary NeedsFood Allergies | Medical Conditions | Personal Preferences | Religious Beliefs

8150+

90

160


Mustard


Lupine


Corn


Sulfites


Celery


Sesame Seeds


• Tobacco Use

• Physical Activity

• Unhealthy Diet

• Use of Alcohol}

Chronic Disease

7:10deaths / year


347m people

Manage blood sugar

Low salt, fat & sugar

High in fiber

What, when & how much

Epidemic of 21st Century

April 11, 2014


Celiac Disease

Genetic autoimmune disease

1:133

Malabsorption

Avoid Gluten

No cure

Oatmeal?

Wheat | Rye | Barley

• Low energy • Headaches • Muscle cramps • Digestive issues • Poor concentration • Illness • Hunger

Hydrateded

• Oxygenating • Energy • Mental Clarity • Focused • Refreshed

Hydrate


SugarAddictive,

destructive substance

14257

“We are at a time when it is unprecedentedly

to be a !

Adam Shprintzen, The Vegetarian Crusade

livingeasy

vegetarian.”


vegetarian


vegetarian


vegan


Paleo

“Food is an

important part of my

and the way I

Arlene Mathes-Scharf, kashrut.com

religionlive my life.”

http://kashrut.com


Judaism Kosher x Kosher finned fish only Kosher Not with

meat

Buddhism x x some P P

Hinduism x x Restricted/Avoided ? x

Islam Halal x Halal x x

Rastafarianism x x no fish over 12” x

Seventh Day Adventist x x x ?

Sikhin some sects

Halal or Kosher x


Protestants Few Restrictions

Roman Catholicism

Restricted on certain days

Eastern Orthodox

Restrictions

Restrictions

Jainism x x x x x x

Mormonism x

Baha’i some are vegetarians x

April 11, 2014


JANUARY Chinese New Year (Confucian/Taoist/Buddhist) !!FEBRUARY Ash Wednesday (Christian) Lent (Christian) !!APRIL Good Friday (Christian) Easter (Christian) Shavuot (Jewish) Passover (Jewish) !!JUNE/JULY Ramadan (Islamic) !JULY/AUGUST Eid al-Fitr (Islamic) Krishna Janmashtami (Hindu) !

SEPTEMBER/OCTOBER Sukkot (Jewish) Rosh Hashanah (Jewish) !!OCTOBER Navratri (Hindu) Shemini (Jewish) Yom Kippur (Jewish) Simchat Torah (Jewish) Eid al-Adha (Islamic) !!NOVEMBER Diwali (Hindu/Buddist/Sikhism/Jainism) Thanksgiving !!DECEMBER Hanukkah (Jewish) Christmas (Christian)


Discovery ExperiencesParticipate | Understand | Comprehend | Learn


Vegetarian Vegan Gluten-Free Paleo Kosher Catholicism Halal

Eggs P O P P P P P

Milk PALTERNATIVE Almond, Soy,

Coconut, Hemp, Rice Milks

AVOID Wheat, Rye, Barley, Couscous, Starches, Malt, Casein, Bread,

Crackers, Cereal, Dairy, Cheese, Milk, Buttermilk

OAVOID

milk products and meat at the same

meal P ?

Soy Great source of protein

Great source of protein P

AVOID LEGUMES & BEANS:

soy, lentils, black beans, pinto beans, red beans, peanuts,

white beans, garbanzo beans++

During Passover some Jews

avoid all legumes

P Good source of protein

Wheat P PAVOID

wheat, rye & barley and anything that contains a form of

them

AVOID ALL GRAINS wheat, rice, corn, quinoa, amaranth,

buckwheat, wild rice, spelt, rye, sorghum,

oats, teff, amaranth++

During Passover only unleavened

breads are allowed; grains

P ?

Shellfish ? O PWild caught,

grass-fed, hormone &

antibiotic free Meats, Fish, Pork, Poultry, Shellfish,

Turkey, Goat, Lamb

O During Lent, this is only

animal protein allowed on

Friday

PFish ? O P Finned fish only PTree Nuts Good source

of proteinGood source

of protein P!Need to read packaging for flavorings &

spices

P P P Good source of protein

Peanuts Good source of protein

Good source of protein

See Note Soy Above


avoid all legumes


GV

E

Vg

N

Sf

W

M

F

S

P

P J C H



Eggs P O P P P P P





OAVOID


meal P ?







avoid all legumes


Wheat P PAVOID


them






P ?




Turkey, Goat, Lamb



Friday




spices




See Note Soy Above


avoid all legumes


GV

E

Vg

N

Sf

W

M

F

S

P

P J C H

ALTERNATIVES Almond, Soy, Coconut,

Hemp, Rice, Tofu

AVOID All animals and milk products

NOT THAT danishes, muffins, waffles, pancakes, yogurt & granola, rolls, doughnuts, cookies, crackers, pizza, spanakopita, pasta, sliders, burritos,

pies, tarts, Asian marinades

SERVE THIS Tofu, Coconut Yogurt, French

Toast, Quinoa, Fresh Fruit, Lentils, Hummus

Sandwich



Eggs P O P P P P P





OAVOID


meal P ?







avoid all legumes


Wheat P PAVOID


them






P ?




Turkey, Goat, Lamb



Friday




spices




See Note Soy Above


avoid all legumes


GV

E

Vg

N

Sf

W

M

F

S

P

P J C

ALTERNATIVES Kosher-labeled products,

fresh produce

H

NOT THAT grits, lasagna, steak w/ butter,

cheese burger, pork tenderloin, hummus, lentils, non-certified

kosher products

SERVE THIS Vegetarian, Pareve (Cheese & Meat-free), Spinach Quinoa Cakes, Matzah

pizza, date balls, chocolate agave shots

AVOID milk products &

meat at the same time; legumes at

Passover



Eggs P O P P P P P





OAVOID


meal P ?







avoid all legumes


Wheat P PAVOID


them






P ?




Turkey, Goat, Lamb



Friday




spices




See Note Soy Above


avoid all legumes


GV

E

Vg

N

Sf

W

M

F

S

P

P J C HALTERNATIVES Coconut flour, almond flour,

tapioca starch, arrowroot powder

NOT THAT breads, danishes, muffins, waffles, pancakes, bagels,

rolls, cookies, crackers, pretzels, pizza, spanakopita, pasta, sliders, burritos, pies,

tarts, hummus, lentils

SERVE THIS Eggs, frittata, coconut yogurt, apricot

power bars, ceviche, lettuce wraps, salads, chicken, steak, seafood

AVOID wheat, soy, rye, garbanzo, barley, rice, corn, quinoa,

amaranth, buckwheat, wild rice, spelt, rye, sorghum, oats, teff,

amaranth…all grains and beans


Discovery ExperienceParticipate | Understand | Comprehend | Learn

Top 8 Food Allergens • Egg • Wheat • Tree Nuts • Peanuts • Shellfish • Fish • Soy • Milk

Gluten-Free • No Wheat • No Rye • No Barley • Oats?

Paleo • No Grains • No Sugar • No Dairy • No Beans • Grass-fed meats

Vegetarian • Eggs & Milk • No sea or land

animals

Vegan • No Eggs & Milk • No sea or land

animals • No honey

GF V

E

VgN

SF

W

M

FS

P P

fresh zest - citrus lemon, lime, orange allergy to grapefruit allergy to flour, wheat, gluten


Discovery ExperienceParticipate | Understand | Comprehend | Learn

• Allergy - Shellfish • Low salt • Allergy - Tree nuts,

peanuts, shrimp, salmon, carrots, bell peppers

• Allergy - mushrooms • Vegetarian

• Allergy - fresh zest - lemon, lime, orange

• Allergy to grapefruit • Allergy to flour, wheat,

gluten • Allergy - yeast, sugar,

dairy, vinegar, gluten


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Vg

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Why & HowSavings | Legalities | Reduce Waste | Sustainability

Seeing, hearing, walking

Eating learning, interacting with others, breathing

Bodily functions immune,

digestive, bowel, brain, respiratory,

cardiovascular systems


Food Allergy Labeling

• FALCPA • EU Food Information for

Consumers (FIC) Regulation • Gluten-Free Labeling

Glu

ten-

free

Labe

ling

• Passed • <20 ppm • FDA vs. USDA


Gather ItHow to

• SOPs • RFPs • Site Visits

• Contracts • Registration • Pre Cons


Gather ItHow to

• SOPs • RFPs • Site Visits

• Contracts • Registration • Pre Cons

Eggs Milk/Dairy Soy

Wheat Shellfish Fish

Tree Nuts Peanuts Other _______________


CommunicateHow to

• Contracts • Registration • Menus

• Apps • Meal Tickets • Labels


AskWhat to

• Staff Training • Procedures • Management

• Ingredient ID • Emergency Plans • Cross Contact

food & beverage vendors


Serve ItHow to

• Kitchen Prep • Serving • Buffets • Plating • Action Stations

• Bars • Green Rooms • Sundries • Place Cards

@tstuckrath MPI WEC 2014 • Serve This, Not That!August 4, 2014

• Repeat customers

• More referrals

• Increased spending

• Professionalism

• Improve liking

• Gain trust

• Fine-tune customer service

• Budget Savings

• Less Waste

Benefits ofGood Service

@tstuckrath MPI WEC 2014 • Serve This, Not That!August 4, 2014


Quinoa w/ raisins & walnuts

Bagels & cream cheese

Yogurt & granola parfaits

Scrambled eggs

Vegan | Gluten-Free | Dairy Allergy


Fresh Blueberries & blackberries Hummus & Pita

Salted caramel browniesCake Pops

Gluten-free | Milk-free | Sugar-free | Peanut Allergy


Baked Salmon with Lemon & Thyme

Peanut & Panko-crusted Chicken Fingers

Black Bean & Salmon Tostados

Beef Wellington

Peanut Allergy | Gluten Sensitivity | Paleo | No Red Meat


Tracy Stuckrath [email protected]

404-242-0530 !

www.thrivemeetings.com www.facebook.com/thrivemeetingsevents

@tstuckrath

CSEP, CMM, CHC, CFPM

mailto:[email protected]

http://www.thrivemeetings.com

http://www.facebook.com/thrivemeetingsevents

Serve This, Not That! — CMP Conclave

Food

tstuckrath cmp conclave

cmp conclave tracy stuckrath

tstuckrath mpi wec

food allergy15

billionfood beverage

common ground

carlo petrini

chronic disease7