Seo & Google+ | SMX London | Wayne Sleight | 97th floor

SEO&

Google+

97thFloor.com@97thFloor

SMX Londonby

Wayne Sleight@WayneSleight

25 EmployeesFounded 2004Located Near

Salt Lake City, UT

Work with Medium

toEnterprise Clients

@97thFloor

Fun Fact! the tallest building in UT is

32 floors

Let’s talk about links

*I’m a new dad

Google+ profiles have PR!

Not bad

Google+ profiles have PR!

Now we’re talking!

Why care about profile PR?

Followed links

Why care about profile PR?

Followed links

Why care about profile PR?

Followed links

Google+ posts and profiles show up in SERPs

You’re welcome

Nearest Taco Bell:LAKESIDE SHOPPING CENTRE West Thurrock Grays Essex, MD. RM20 2ZPPhone: 01708 890196

How to increase your profile PR

Outside of Google+1. rel=“author” tag

2. Links on web to your G+ profile pages or posts

Inside Google+3. Posting in G+ communities (avatar & name)

4. People sharing your posts (“originally shared”)

5. Commenting on other’s posts (avatar)

6. People tagging you in their comments

You can beef up the authority of your Google+ by doing real marketing!

One-to-One Marketing

Yay! Followed

link back to my profile!

Big reason companies avoid Google+

New to Google+?“0 have you in circles”?

Google+ Communities

NO PROBLEM!

Welcome to Google+ Communities

Join relevant communities and become an asset to the community

Better than 0 people

The community gives back to you!

Followed links backto my profile from

this community

Followed link to website

2 reshares

The community spreads your content for you

Here I’m in front of 1,752 people (2,392 total)

Followed links from his profile

Keeps spreading

My 2nd reshare came from the 1st reshare

Success

Here I’m in front of 7,753 people (10,145 total)

Followed linksfrom his profile

By yourself...

With the help of Google+ Communities

10,145 audience reach

19 Comments +17

Bonus Tip

He writes here... Content partnership

opportunities!

Bonus Tip

Authors are on Google+ for Authorship benefits

=Google+ is great for finding where people

write

=Google+ is great for forming content

partnerships!

SEO&

Google+

97thFloor.com@97thFloor

SMX Londonby

Wayne Sleight@WayneSleight