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SEO for Startups RAZVAN GIRMACEA http://monitorbacklinks.com
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Seo for startups

May 09, 2015

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Business

Razvan Girmacea

As part of Lisbon Challenge accelerator, I've decided to have a workshop for all the entrepreneurs present here.

SEO for Startups is a workshop that focuses on basic, but actionable information that can be done by anyone in a startup and achieve great increase in SEO rankings of a startup website.

SEO for Startups
Razvan Girmacea, CEO & Founder of http://monitorbacklinks.com
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Transcript
Page 1: Seo for startups

SEO for StartupsRAZVAN GIRMACEA

http://monitorbacklinks.com

Page 2: Seo for startups

DEFINITION for Startups Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. - Wikipedia

Page 3: Seo for startups

SEO is not a priority, but it’s nice to have

Page 4: Seo for startups

The process for Startups1. Keyword research2. Website optimization3. Link building

Page 5: Seo for startups

Keyword research for Startups1. Google Keywords Planner2. Google Trends3. Google Search (Competition & suggestions)

Page 6: Seo for startups

Google Keywords Planner

Page 7: Seo for startups

Google Trends

Page 8: Seo for startups

Google Search

How easy is to be #1 ?

Maybe #8 is enough

Page 9: Seo for startups

Website optimization for Startups1. Rich Snippets

1. Reviews2. Events3. Author4. Meta Title & Description

Validator:

Page 10: Seo for startups

Website optimization for Startups1. Meta title & description2. Content (page vs. all site)3. Link architecture & inner linking4. Call to action (banner, guest post …)

Page 11: Seo for startups

Website optimization for Startups1. Errors

1. Crawler blocked (robots.txt)2. Bad redirects or 404 Pages3. Missing or Duplicate Title & Description

E-mail notifications

Page 12: Seo for startups

Website optimization for Startups

Sitemaps

Page 13: Seo for startups

Website optimization for Startups

Keywords vs (not provided)

Page 14: Seo for startups

Link Building for Startups1. Founders Network

2. Offline Events

3. Active outreach bloggers & startup news sites

4. Competition links

IMPROVE YOUR

PRODUCT

Page 15: Seo for startups

SEO Tools1. Site Audit 2. Keyword Research 3. Keyword Ranking 4. Wordpress (Yoast SEO Plugin)5. Link Building

Take the trial!

Page 16: Seo for startups

Monitor Backlinks – overview

Page 17: Seo for startups

Monitor Backlinks – website link activity

Page 18: Seo for startups

Monitor Backlinks – competition

Page 19: Seo for startups

Monitor Backlinks – keywords

Page 20: Seo for startups

Thank you!

Q & A