SEO Checklist 2017

SEO Checklist 2017

www.techenvision.in

Rank on Top & Stay on Top

Improve your site’s ranking and keep it spam free! This On-site SEO checklist is a great resource to keep your site on the first page of Google, Bing, Yahoo!

SEO Checklist Points

• Meta Tags • Keywords Optimization• Headings & Image

Optimization• Inbound Link & Backlink• Google's Tool Submissions

• Website Optimization • Mobile Optimization• Content Optimization• Social Media

Optimization

Meta Tags

• Title Tags - length 50-60 char • Meta Description - 150 and 160 char• Meta Keywords - 200 char

Keyword Optimization

• Keyword optimization is the act of researching, analyzing and selecting the best keywords to target to drive qualified traffic from search engines to your website.

• Here's a list of some of the most important places to optimize for your chosen keywords on your site.

• Keyword Density: (Number of keywords/ Total number of words) * 100

Headings & Image Optimization

• To Upload fast - compress Images like 100kb

• Alt tag is - helpful in case images on a page cannot be found.

• Image title - it is used to provide a title for your image.

• Use Proper H tags Including H1

Backlink Building

Inbound Link & Backlink

• Build the Backlinks from High Quality .edu and .gov Sites

• Give Internal Links/Anchor Text to the keywords

• Check 301 redirection • Check 302 redirection • Check 404 redirection • Underscores in the URL • Use Limited Reciprocal Links

Google's Tool Submissions

• Create Google analytics account • Generate Google analytics Tracking code • Upload that Code on site before </body>

• Create Google & Bing webmaster account

• Generate Robots.txt & upload on Site• Submit Robots.txt to webmasters • Create & Upload the XML & HTML

Sitemap on Server / on site • Submit "XML" sitemap to Webmasters

Mobile Optimization

• Check Mobile rendering • Check Mobile CSS • meta viewport tags are present? • Check Site is Responsive or Not? • Is Your Website User Friendly?• Check IP Canonicalization • Page Load Speed Under 2 Seconds

Content Optimization• No Duplicate Content is allowed • Check User Generated - Spammy Content on site? • Use the Updated Content on Site• watch the User Reviews / Blog Comments

Social Media Optimization

• Create Social Networking pages Profiles • og tags for LinkedIn, google+, twitter &

Facebook• Create google maps account with geo

position geo.placename geo.region • Add Copyright, Author, Language • Add RSS feeds on Site.

Website Optimization

• Use Favicon icon Use Schema.org • Structured data • Use Videos Whenever Possible• Check Internal links working properly?• Check IP Canonicalization • Check W3C Validity • Check Browser Compatibility • For WordPress - Use Yoast or All in SEO Plugin • Validate HTML and CSS • Check Site is Stored in Cache?

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