Top Banner
SEM in the DMV Social+Search Jim Reynolds| [email protected] | Tel: 646 666 4035
32

SEM in the DMV Presentation

Oct 18, 2014

Download

Self Improvement

Presentation for the SEM Meetup
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: SEM in the DMV Presentation

SEM in the DMV

Social+Search

Jim Reynolds| [email protected] | Tel: 646 666 4035

Page 2: SEM in the DMV Presentation

Brandwatch/ Who is Jim?

2© 2013 Brandwatch | www.brandwatch.com

Page 3: SEM in the DMV Presentation

He’s Worked Where?

3© 2013 Brandwatch | www.brandwatch.com

He Worked with Who?

Agencies Too?

Page 4: SEM in the DMV Presentation

4© 2013 Brandwatch | www.brandwatch.com

Who have I worked with?

Page 5: SEM in the DMV Presentation

GOOGLE RULES: THE POWER OF SHARING

• Word of mouth buzz (about your content) …rarely comes without quality content.

• Users know good content when they see it and will direct others to it.

Page 6: SEM in the DMV Presentation

BING RULES: THE POWER OF SHARING

“…your followers sharing your information….can have an impact on how you rank organically in the long run.”

Page 7: SEM in the DMV Presentation
Page 8: SEM in the DMV Presentation
Page 9: SEM in the DMV Presentation

130+TB

Data downloaded/month

32KCustomer queries

20+BPages Indexed

Brandwatch/ Key data metrics

© 2013 Brandwatch | www.brandwatch.com

Page 10: SEM in the DMV Presentation
Page 11: SEM in the DMV Presentation

Brandwatch/ Organic Search

11© 2013 Brandwatch | www.brandwatch.com

Page 12: SEM in the DMV Presentation

Brandwatch/ Social Media Search

12© 2013 Brandwatch | www.brandwatch.com

Page 13: SEM in the DMV Presentation

Brandwatch/ Review Sites

13© 2013 Brandwatch | www.brandwatch.com

Page 14: SEM in the DMV Presentation

Brandwatch/ Review Search via social listening

14© 2013 Brandwatch | www.brandwatch.com

Page 15: SEM in the DMV Presentation

Brandwatch/ Twitter Search

15© 2013 Brandwatch | www.brandwatch.com

Page 16: SEM in the DMV Presentation

Brandwatch/ Twitter Search via Social Listening

16© 2013 Brandwatch | www.brandwatch.com

Page 17: SEM in the DMV Presentation

Brandwatch/ Facebook Search

17© 2013 Brandwatch | www.brandwatch.com

Page 18: SEM in the DMV Presentation

Brandwatch/ Facebook Search via Social Listening

18© 2013 Brandwatch | www.brandwatch.com

Page 19: SEM in the DMV Presentation

19

Page 20: SEM in the DMV Presentation

Brandwatch/ Topsy – Twitter Trends

20© 2013 Brandwatch | www.brandwatch.com

Site: www.topsy.com/analytics

Page 21: SEM in the DMV Presentation

Brandwatch/ Ice Rocket – Blogs

21© 2013 Brandwatch | www.brandwatch.com

Site: www.icerocket.com

Page 22: SEM in the DMV Presentation

Brandwatch/ Social Mention –Social Media

22© 2013 Brandwatch | www.brandwatch.com

Site: www.socialmention.com

Page 23: SEM in the DMV Presentation

Brandwatch/ BoardReader– Boards & Forums

23© 2013 Brandwatch | www.brandwatch.com

Site: www.boardreader.com

Page 24: SEM in the DMV Presentation

Brandwatch/ StarCount– Brands/Celebrities

24© 2013 Brandwatch | www.brandwatch.com

Site: www.starcount.com

Page 25: SEM in the DMV Presentation

Brandwatch/ More Options

25© 2013 Brandwatch | www.brandwatch.com

http://www.brandwatch.com/2013/08/top-10-free-social-media-monitoring-tools/

http://socialmediatoday.com/peter-trapasso/1799311/social-media-monitoring-tools-infographic

http://socialtimes.com/7-free-social-monitoring-tools_b134790

Page 26: SEM in the DMV Presentation

26

Page 27: SEM in the DMV Presentation

Insightful Visuals/ Predicting the Oscars

© 2013 Brandwatch | www.brandwatch.com

labs.brandwatch.com/oscars

Page 28: SEM in the DMV Presentation

Insightful Visuals/ Predicting the Oscars

© 2013 Brandwatch | www.brandwatch.com

labs.brandwatch.com/oscars

Page 29: SEM in the DMV Presentation
Page 30: SEM in the DMV Presentation

Brandwatch/ Overview

30

SaaS enterprise social media monitoring & analysis

1000+Brands in

15 Markets

World ClassDevelopment & Services Team

All Intellectual Property Owned In-house

High Satisfaction<1% Monthly Churn Supporting

Clients in 26 Languages

(With Sentiment)

Selected as

Red Herring Global Top 100Winner & recognized

by Media Momentum

150 Employees50 Product Developers7 PhD Staff Members

Rapidly Growing Client Base

758% YoY

Global PresenceNew York | Chicago | Brighton | Berlin

© 2013 Brandwatch | www.brandwatch.com

Page 31: SEM in the DMV Presentation

Brandwatch/ Key strengths

31

MORE DATA & LANGUAGE COVERAGEBrandwatch continually expands its language and site coverage

MORE FLEXIBLE USER EXPERIENCEWorkflows, automation & dashboarding make it easy to view, share and manage results

MORE POWERFUL QUERYINGBuild custom queries easily as well as selecting from a list of limited options.

MORE WAYS TO SLICE & ANALYZE DATAAuthors, followers, posts, views, comments, sentiment, influence… there’s nothing two-

dimensional about the way Brandwatch allows you to manipulate our findings..

Add

ed v

alue

ove

r ot

her

solu

tions

HIGHER CLIENT SATISFACTIONSubject matter expertise, more dedicated support, training and support portal

all help keep our clients moving efficiently and effectively

12345

Page 32: SEM in the DMV Presentation

Thank You/ Contact details

32

@jimmyrey

www.brandwatch.comw.

# O: 646 666 4035 / M: 646 530 2991

e. [email protected]

Jim Reynolds

© 2013 Brandwatch | www.brandwatch.com